- Collaborating to implement media articles on social networks and websites of many businesses through many agencies and personal relationships.

- Became an expert in Zalo solutions for businesses in FMCG categories (Nestlé, Vinamilk, Abbott, Unilever, etc.) and adapt recommendations quickly to suit varying client needs.- Consulted agencies to achieve greater results on the Zalo ecosystem (Zalo app, Znews, Baomoi, ZingMP3, etc.).- Developed proposals; built digital media plans, focusing on mobile.- Brainstormed and worked cross-functionally with internal teams (sales, creative, and technical) to garner the most innovative and strategic media plans and RFP recommendations.- Pulled and analyzed research requests using Google Analytics, Adtima tools, and others.- Worked with the Management/Marketing team to review campaigns and create post-campaign reports, wrap-ups and packages as case studies for advertisers.-

- Supported the Associate Planning Manager in strategizing 8 projects for global clients (Nestlé, Abbott, Hyosung, LG, etc.) via audit & implementation.- Performed competitive analysis in PR, Digital, Social, and Mobile landscapes using own tools & manual searches.- Utilized surveys, interviews, and online sentiment analysis to uncover consumer insights.- Assessed categories in various industries, analyzing market trends, generational behaviors, and societal trends.- Assisted in crafting client recommendations based on audit & research findings.

- Planned, managed, participated and consulted in the execution of all external communication activities.- Analyzed the data related to Social Media.- Personal management & training (37 members).- Connecting with media partners.Achievement: - Maintain and develop the Club's official fanpage (from 13,500 followers to >19,600 followers).- Build 2 new social media accounts: Marketer Talks Fanpage (>1,200 followers), Marketer Hot Group (>1,000 members).Leadership implements many programs external communication programs (60.000 - 150,000 reach/program)

- Project planning, management, and consulting: Workshops, webinars, seminars, Company Tours,...- Connect with Speakers, partners,...- Human resource management: assign and manage work with team members.

- Creatived implementation of e-newspaper content related to the field of beauty.- Researhed, updated, quickly grasp news related to celebrities, beauty.