James Petersen Email & Phone Number

Denver, Colorado, United States

Boulder, Co

➤ Completed in May 2023

Graded undergraduate papers and presentations for BCOR - Applied Semester Experience (BASE) and BCOR 1015 - The World of Business

Caye Caulker, Belize

> Identified Belize Diving Services Ltd. as an underperforming company with growth potential. Negotiated purchase and grew revenue from $290K to $1.25M – twice the worldwide average revenue of a scuba diving operation. Sold 6,000-8,350 dive tours annually.> Marketed primarily to US and international clients with household incomes 150k+. Developed sales procedures and practices that demonstrated exceptional value to customers, enabling above-market pricing and increased market share. > Implemented and managed daily, monthly, and annual reporting in accordance with U.S. Generally Accepted Accounting Principles (GAAP) and Belizean accounting best practices. Customized a customer reservation system that increased productivity, allowed online reservations, and automated customer follow-up and communication while still being personal.> Created a culture of safety, teamwork, joy, and commitment to excellent client service. Retained over 80% of 20+ staff for 12 years through strong leadership, communication, and team development. Progressive team discipline, ongoing training, and mentorship resulted in first-class client experiences.> Eliminated loss months by building partner relationships with elite tour providers, such as Dulabab Journeys, Henry Cookson Adventurers, National Geographic Student Expeditions, and Broadreach Adventures. Provided custom-curated experiences for the most discerning clients, including exclusive charters.> Directed inventory management with the complexity of months-long lead times, international delivery, and customs responsibilities.> Awarded Scuba Diving International (SDI) Top Performing Facility for sales and new diver certifications from 2011–2018. Featured in Scuba Diving Magazine, Undersea Journal, Men’s Journal, New York Times Scientist at Work, and Aljazeera TV.

Consult on strategy and business development, with a focus on branding, competitive analysis, and donor diversification. In March 2023, conducted market research to provide insights into donor desires and behaviors. Developed a strategy to open new revenue streams by appealing to donors interested in supporting economic/community development in underdeveloped coastal communities. As a Research Associate, conducted field research with the Belize Shark Project under the supervision of Dr. Rachel Graham, collecting samples of various species of shark found in Northern Belize, assisting with training graduate students to record data. Research methods included snorkel transects, longline sample collection, baited remote underwater vehicle deployment, and video analysis.

Caye Caulker, Belize

A Belize non-profit dedicated to the exploration, video documentation, and conservation of the submarine cave systems in Belize.> Negotiated permission from the Belize Government (NICHE) to explore the underwater caves of Belize.> Explored and mapped 30,000+ ft of the underwater cave, Giant Cave, and presented findings to the National Speleological Society.> Served as a diver and dive operations manager for Valley of Peace Archaeological Expeditions led by Dr. Lisa J. Lucero, professor of anthropology, University of Illinois Urbana-Champaign, an expert in Mayan culture and the Sacred Pools of Cara Blanca. Collected terminal classic Mayan pottery sherds from Pool 1 of Cara Blanca and excavated at depths of 200 ft. Mapped, photographed, and collected samples from the bottom.

Annapolis, Md

Recruited crew for a sailing trip throughout the Caribbean. Duties included sailing, navigation, training and supervising crew, provisioning and maintenance, all in remote locations.

Grand Cayman

Dive instructor for divers of all levels. Responsible for dive site selection, diver safety, dive plan, advanced specialty courses. Managed the dive shop in owner's absence.

Master Of Business Administration - Mba, Business Administration And Management, General, 3.68

Activities and Societies: The National Society of Leadership and Success

Ba, English, History