Chip Shenkan Email and Phone Number
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Chip is an accomplished, results-driven sales and marketing professional who possesses dynamic and inspirational leadership with a hand's-on team approach. He is a strong operator with a proven ability to build scalable processes. Chip's broadcasting background has been managing broadcast and digital ad revenue for News Press Gazette's suite of 4 television stations including the powerhouse and News Leader KESQ-TV. Prior to relocating to Palm Springs, Chip oversaw ad sales for WUSA-TV, the Tegna-owned CBS affiliate in Washington, DC. Chip was also part of the team that launched a partnership with Gannett Government Media in co-creating "This Week in Defense News", a weekly television program that served as a major conduit that connected Defense Industry with industry stakeholders and decision-makers on Capital Hill.In addition to his broadcast television ad sales expertise, Chip has years of experience selling a full suite of digital products including OTT/Connected TV, paid search (Search Engine Marketing), Search Engine Optimization, video & pre-roll ad networks, retargeting, social media ads, content marketing, email marketing, reputation management, and web development. Chip has partnered with many of the largest brands and their advertising agencies on "Madison Avenue" over the course of his career. He has a wide network of deep-rooted relationships with major brand CMO's, senior partners, directors, planners and supervisors.Mobile: (202) 591-5496Email: chipshenkan@outlook.com
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Director Of SalesGulf California Broadcast Co Jul 2018 - PresentOversee advertising sales for the leading broadcast television group in Palm Springs, CA. Stations include KESQ-TV/ABC News Channel 3, CBS Local2, KDFX-TV/FOX11 and KCWQ CW5.
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PresidentSmg Advertising Sep 2015 - Jun 2018Delete, Delete, UsSMG Advertising is a premier television advertising agency. We are based in Pittsburgh and have offices in Philadelphia and Washington, DC. Our true craft is television advertising. We have negotiated $100's of millions in advertising deals with large and medium-sized businesses. We know television better than anyone out there. We all have over 25 years experience growing & building brands. From brand building to lead generation, television is still the most powerful advertising platform in the world. We utilize the power of television as the cornerstone of our campaigns. We then overlay digital and social media channels as extensions to round out a highly effective and efficient marketing campaign that will produce the greatest possible return on investment. We are the television advertising experts and we will grow your position within your category. That is our promise and commitment to you. We will show you how television advertising is truly affordable and how you can significantly grow your business without spending more money. Call us today! -
Senior ConsultantOutside The Box Sales Solutions Co. Oct 2016 - Dec 2017Outside The Box Sales is a complete business development solution currently available for the media sales industry. OTBS has created Funnel My Leads, an Enterprise Sales Performance Platform that, through sequential automation, guides and coaches salespeople through the "perfect sales process.We define the perfect sales process as one that, in a perfect world, would include all of the best practices and special touches in progressing a prospect through all stages of the sales funnel in order to close and ultimately covert that customer into a long-term repeat client. To make the most of the Funnel My Leads Sales Performance Platform, OTBS offers a host of sales leadership and sales process training. Our sales leaders have decades of experience in broadcast advertising sales. To complete the circle of business development, Outside The Box Sales Solutions offers Sales Revenue Programs. Committing to the whole program gets your media outlet exclusivity within your market and guarantees you a higher return on your investment.Outside The Box Sales Solutions is the solution to the ongoing problem in the media sales industry; not having enough appointments due to the fear of cold-calling, not enough productivity in the sales pipeline and not achieving business development goals.
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Director Of Sales Wusa-Tv, Cbs, Washington, Dc.Tegna Jan 2009 - Sep 2015Tysons, Virginia, UsResponsible for $76 Million in annual advertising and marketing revenues through the development of fully integrated holistic marketing solutions, producing maximum return on client ad spend. Expert on full product suite of marketing platforms including broadcast television, SEO/SEM, extended reach networks, mobile media, Facebook ads, social media management, reputation management, re-targeting, and web development. Consistently outperforming the market by maximizing inventory, growing share on core business by selling in custom sponsorship opportunities, enterprising/developing new advertisers with above mentioned integrated marketing solutions.Transformed a traditional television sales department into an ideation & solution-based marketing team with a focus on multi screen enterprise business development. Restructured the compensation plans to be more performance-based with incentives while lowering operating costs. Developed, presented and managed annual departmental sales budgets. - Successfully planned/executed a total reorganization of the sales department. - Recruited best-in-class sales, support and digital talent. - Consistently grew market share in a declining core market averaging 119% performance index. - Broke business development records by changing the mindset (targeting total ad spend vs. TV) - Lead the division in DMS (Digital Marketing Services) revenues. -
Director Of SalesCw50 | The Cw Network | Tribune Media Nov 2002 - Jan 2009Chicago, Il, UsPromoted to Director of Sales 12/04-1/09.- Launched The CW Network in Washington, DC. - Managed through the transition of the Nielsen Diary/Meter to Local People Meters.- Managed Local, National, Digital Sales Managers & Research Director.- Developed and presented annual departmental sales plans.- Consistently outperformed market through unit rate growth.- Consistently overachieved market share goals.- Managed Inventory effectively to maximize revenue.- Innovations to sale department such as new systems in place to increase productivity/accountability.- Prepared bi-monthly forecasts to corporate.- Create and implement creative sales contests.- Create sales opportunities through online, Tube TV (music television channel), and promotions.Local Sales Manager 11/02-12/04.- Wrote and implemented media sales training program- Grew Local $1.2M over plan in 2003 finishing +19% in a +5% market.- Grown unit rates that resulted in increased market share. - Record New Business revenue both years as LSM. -
Local Sales ManagerWbff-Tv | Wnuv-Tv, Fox & Wb | Sinclair Broadcasting Group Dec 1998 - Nov 2002Cockeysville, Maryland, UsPromoted to Local Sales Manager 2/00-11/02.- Grew Local billing $1.2M over budget- Out-billed sister station Fox 45 locally as LSM of WB54…- Sold higher cost per points in Prime Access (Judge Judy vs. Friends/Seinfeld)!!- Trained five trainees- Record New Business with Automotive category- Stop Shop Save Vendor Program: 100K/yr from Newspaper- Incorporated Business Systems to improve performance…(Pending, Pace, Forecast, AE Budgets, Account Claim)National Sales Manager 12/98-2/00- Grew national billing $1.1M over budget- Grew unit rates that resulted in increased market share- Trained and developed young Telerep NY Sales Team -
General Sales ManagerWnep-Tv | Abc | New York Times Broadcasting May 1998 - Dec 1998New York, Ny, UsDepartment Head responsible for budgeting and managing total tevevision time sales revenues. Duties included inventory management, forecasting, pricing, recruitment, training and expanding the local footprint in business development. Managed a department of 24 stars including sales managers, account executives,sales coordinators,research, traffic and production groups. - Trained, coached and inspired local sales team to think bigger & sell the value as a leader. - Developed the largest new business advertiser in the history of the station. - Tripled the level of new business on the station. - Grew AUR’s on average 75%. - Grew revenue share 3.2 points! -
National Sales ManagerWlfl-Tv | Fox Raleigh | Sinclair Broadcasting Group Jul 1997 - May 1998Cockeysville, Maryland, Us- Grew National revenues $2.1M. - Over-achieved budget by $1.1M. - Grew revenue share 1.6 points. - Extensive travel to rep offices to build relationships with buyers and supervisors.
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Account ExecutiveKatz Media Group | New York, Ny Jan 1990 - Jul 1997New York, New York, Us- Managed a $9 Million list calling on top agencies such as Group M, MediaVest, Horizon, PHD, Zenith.- Represented Pulitzer and New York Times client Television stations. - Graduated from the Katz American Sales Training Program in 1990.
Chip Shenkan Skills
Chip Shenkan Education Details
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Temple UniversityFilm -
Shady Side AcademyPrep School
Frequently Asked Questions about Chip Shenkan
What company does Chip Shenkan work for?
Chip Shenkan works for Gulf California Broadcast Co
What is Chip Shenkan's role at the current company?
Chip Shenkan's current role is Director of Sales at News Press Gazette.
What is Chip Shenkan's email address?
Chip Shenkan's email address is cs****@****sa9.com
What is Chip Shenkan's direct phone number?
Chip Shenkan's direct phone number is +120259*****
What schools did Chip Shenkan attend?
Chip Shenkan attended Temple University, Shady Side Academy.
What are some of Chip Shenkan's interests?
Chip Shenkan has interest in Playing Guitar.
What skills is Chip Shenkan known for?
Chip Shenkan has skills like Advertising Sales, Digital Media, Broadcast, Digital Marketing, Integrated Marketing, New Media, Broadcast Television, Media Planning, Online Advertising, Advertising, Radio, Digital Strategy.
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