Chip Crane Email & Phone Number

St. Louis, Mo, Us

Ansira is a leading independent, global marketing technology and services company with proprietary website, media, and channel platform technology. As the EVP, Business Development & Marketing, I lead the sales and marketing strategy and execution to drive new business growth for the organization.

London, Gb

Sideways 6 is the No.1 integrated Employee Idea Management platform that helps bring great ideas to life from employees across businesses. As Enterprise Account Executive Lead, I helped develop the company’s North American expansion plan and laid the foundation for rapid growth.

Paris, Fr

I joined Performics after being recruited by the CEO, whom I previously worked with, to lead sales and marketing at Performics (a Publicis Groupe agency) and drive revenue growth by revitalizing their approach to new business development. Key Accomplishments:• Tripled team's closing rate within initial six months by introducing innovative prospecting methods, identifying opportunities, crafting compelling narratives, and implementing data-driven winning strategies.• Secured highest net-new revenue in agency history during the transformative year of 2022.

Provo, Ut And Seattle, Wa, Us

My primary responsibilities in this job role were to champion cutting-edge Qualtrics Experience Management (XM) software platform and services, enabling brands to continuously evaluate excellence in four fundamental experiences, including customers, employees, products, and brands.Key Accomplishments:• Surpassed quota expectations by 130%, while generating a fourfold pipeline-to-quota ratio at midway point.• Drove SaaS and services sales across diverse sectors, including financial services, CPG, and auto as well as catalyzed 35% growth in initial half-year period.• Attained top-ranking position as leading contributor during onboarding process as well as consistently achieved coveted "upper right quadrant" placement for exceptional performance.

Reston, Va, Us

During this tenure, I contributed to enterprise sales at resonate, a leading provider of cutting-edge consumer identity, data, analytics, and programmatic activation Software-as-a-Service (SaaS) platform to empower B2C marketers with next-generation solutions. I developed and managed strong relationships with influential clients, such as Hershey, Dean Foods, GameStop, The Gap, PepsiCo, Kellogg's, and McDonald's. I strategically fostered mutually beneficial B2B partnerships and amplified platform's value proposition through synergistic collaborations.Key Accomplishments:• Drove substantial growth in client acquisitions and revenue expansion by leading end-to-end development and successful sales execution of SaaS products and services.• Secured two new high-profile logos within initial six months, culminating in total of four esteemed partnerships within first year.• Demonstrated exceptional performance within first year and ranked #1 CPG and Retail revenue producers.

San Francisco, California, Us

In this course of employment, I empowered Eversight, a groundbreaking SaaS application to revolutionize consumer-packaged goods and retail industry by developing new and differentiated promotional offers. I led company in maximizing clients' software usage and unlocking significant value generation from platform. Expertly managed company's strategic relationship with major accounts, such as Coca-Cola, Mars Petcare, Kimberly-Clark, Hershey, Kellogg, and Molson Coors to solidify strong partnerships and drive mutual success.Key Accomplishments:• Expanded Eversight's highly sought-after SaaS platform among prominent CPG clients and excelled as multi-national enterprise sales player and coach.• Achieved top position as primary revenue generator with 100% renewal rate, while efficiently surpassing revenue targets by 1.5 times and doubling account base.

While at Nielsen, I revitalized and empowered a high-performing sales team of eight members across central and eastern regions of US, culminating in substantial revenue growth, successful renewals, and acquisition of new logos. I drove strategic innovation initiatives and optimized business processes for enhanced productivity and growth. I supervised cross-functional teams, identified market trends, and implemented innovative solutions to drive competitive advantage.Key Accomplishments:• Orchestrated seamless transition of team and clients by shifting focus from Affinnova-centric suite of products to expansive innovation platform encompassing entire spectrum of idea discovery through post-launch evaluation.• Successfully implemented a hunting mentality to a farming culture which resulted in substantial growth and quota achievement.

As Senior Vice President of Strategic Account Development, I hire, develop, equip, and led new and established team members with necessary skills and knowledge to excel as proficient innovation professionals. I reversed negative sales trends and drove positive growth through strategic planning and execution.Key Accomplishments:• Headed dynamic team entrusted with driving substantial improvements in innovation, marketing content, and packaging success rates for industry giants, such as Kimberly-Clark, Coca-Cola, Frito-Lay, and MARS.• Delivered 60% of total company sales revenue with a growth rate of over 35% YOY.

In this tenure, I pioneered expansion of enterprise adoption of Affinnova's innovation services and SaaS platform as leading individual contributor. I forged successful partnerships with esteemed clients, including Kimberly-Clark, Coca-Cola, MARS Petcare, and Frito-Lay.Key Accomplishments:• Ranked as top revenue producer in 2010, 2012, and 2013 for consistently surpassing targets and delivering exceptional results to take a territory from $200k in revenue to $4.5MM.• Led seamless integration of Affinnova Studio's cutting-edge SaaS technology within company, attained 20% revenue growth, and solidified Affinnova's position as industry leader.Additional experiences are:Vice President, Business Development | Executive Director, Business Development, Catalina, Irvine, CA

Digital Marketing Certificate, Marketing

Education record