• Developed interactive Power BI dashboards to enhance decision-making with advanced visualizations.• Implemented and optimized ETL processes for seamless and efficient data integration from diverse sources.• Ensured data integrity and accuracy by collaborating with cross-functional teams and troubleshooting data issues.• Provided technical expertise to resolve data challenges for other teams.

• Led performance tracking initiatives and defined key KPIs with stakeholders to meet strategic objectives.• Translated business requirements into technical specifications and developed BI solutions accordingly.• Conducted in-depth analysis to uncover trends, identify improvement areas, and suggest actionable insights.• Presented insights to stakeholders, facilitating data-driven discussions and decision-making to optimize outcomes.

• Strategized and executed media plans, managing advertisements on Facebook and Google channels for brands.• Monitored and optimized live advertisements for optimal performance and desired outcomes.• Facilitated cross-functional communications and requirements to ensure seamless workflow and collaboration.• Generated timely reports and delivered presentations on advertising results to key stakeholders and brands.

• Led planning and execution of diverse marketing projects and campaigns.• Reviewed and actively managed ongoing marketing campaigns to ensure effectiveness and alignment with goals.• Collaborated cross-functionally with departments to maintain a streamlined workflow.• Leveraged social media channels to identify potential influencers, contributing to company promotion efforts.