Chloe Gardiner Email and Phone Number

I took a 6 month break from employment to fulfil a life long dream of mine to travel for an extended period.

• Worked in a small team of two looking after all internal communications and a team of three for Digital Marketing.• Deputising for the Head of Internal Communications and Head of Digital Marketing.• Effectively ran and managed a Covid-19 communications strategy. During this time our team were shortlisted for the Best Wellbeing Initiative at the CIPR Excellence Awards. • Smart DCC’s intranet lead. I solely implemented and managed an intranet refresh to give it a new look and structure. We have a 90%+ employee take up on our intranet monthly. • Worked with our Intranet provider to create a mobile version of our site.• Solely procured our new communications platform, Poppulo, which I then used for our weekly newsletter, quarterly eMag and regular communications. Using this new platform increased our newsletter readership to over 58% from 10%.• Created a company Podcast talking about difficult topics such as BLM, Pride and more. • Regularly created posters, banners, graphics, videos, and gifs to be used both internally and externally at DCC. • Helped create and run multiple internal events, some of which were held virtually. I hosted sessions at these events, provided technical support and prepped external speakers on what to expect. I also helped at external events. • Developed and delivered leadership/engagement communications for the senior leaders at DCC including team changes.• Part of the Crisis Communications team and took part in multiple training sessions and practice sessions. • Preformed SEO optimization on our external website. • Part of a team of 3 that created a new external website for DCC. I helped procure the web development company we used, approved designs and website structure and gathered content for our new website.• Arranged and hosted monthly all staff meetings.• A member of DCC’s diversity and inclusion, wellbeing, and Smart Green teams, as well as on the social committee.

- Working in a small team looking after all the Marketing for the company- Copywriting and creating content for the company’s UK and international website, ensuring that everything is up to date and relevant. Keeping the content fresh to help with SEO. - Email campaigns and newsletters.- A complete overhaul of all social media profiles. Updating and maintaining them, creating and posting new content consistently. This includes paid social media campaigns. Building the numbers who follow or like the profiles and creating content that is shared more, bringing brand awareness and more potential leads. Scheduling all content using CoSchedule.- Using Google Analytics and the social media platforms analytics to determine what social media posts have done well and which haven’t and using this information to tailor future posts to get more results.- Creating promotional and product videos to be used on the website, in emails and on social media.- Creating eBooks and Brochures relevant to the company to keep updating the website with to drive in more traffic with the useful content and in turn bring in more leads for our sales team. - Writing regular blog content to be put up on the website, to drive more people to the company website and improve SEO. - Helping put on all staff events- Attending and organising various relevant business events in order to help sale our products.- At this role I got the chance to attend different prestigious marketing events such as Marketing Week Live and the CX Marketing Summit.

- Managing all social media profiles, updating and posting new content consistently. Scheduling these posts using Hootsuite.- Driving in more followers through various techniques, such as using relevant and successfulhashtags and posting content that can be shared.- Responding to any mentions, questions or comments on the social profiles, talking to therelevant people to ensure my response to questions is accurate and knowledgeable.- Creating and running effective paid social adverts to bring in a larger audience.- Arranging and meeting with other companies and establishments to discuss potentialmarketing partnerships and collaborations.- Running competitions and giveaways on our social media and in store.- Creating promotional videos for certain cars, events and general company advertisements.- Writing regular blog content to be put up on the website, to drive more people to the company website and improve SEO. - Using analytics and statistics to improve content on social media and website. - Helping out at events we hosted and attended.

Managing social media accounts, posting engaging and relevant content to increase brand awareness and encourage more business.

Social Media Management for various clients. Hootsuite scheduling and analytics experience. Writing blogs and articles for boxChilli and various clients. SEO work, writing website content and helping improve the visibility of a website in search engines.Help manage various colleagues and clients LinkedIn accounts.Market research.

B2B marketing.Email Marketing.Calendar management for various sales teams. Used the ACT CRM system to organise data.General office work and admin.Research and analysis.Training new members of staff.