Chloe Low Email & Phone Number

Singapore

I worked as the key contributor in building brand identity and establishing a compelling brand position for the new aesthetic and beauty service provider. Successfully led initiatives to identify target audience groups, leveraging insights to craft compelling marketing content that aligns with the brand's core vision. Demonstrated ability to drive customer acquisition through a nuanced understanding of market dynamics and a creative approach to engaging the target audience.

Singapore

• Managing 3 core beauty grooming brands (across 28 outlets) of the group - Strip, Browhaus and Spa Esprit. • Manage and execute targeted campaigns aimed at increasing customer count, on both Online & Offline platforms. • Strategize and execute marketing initiatives through events (pop-up store/creative guerilla marketing) and media launches. • Manage Online and Offline advertising media procurements and partnerships. • Optimise omnichannel digital marketing through SEM/SEO via specific targeting• Develop trade partnerships with banks and vendors• Manage Press and Media liaisons with PR agency team.• Analyse daily sales information to track and optimise marketing performance. • Develop and implement sales knowledge sheets & summaries.• Manage the operations team for deliverables on multiple initiatives.

Singapore

Singapore

Singapore

• Responsible for all aspects of event management, including site selection, contract negotiation, prop sourcing, talent management, and show production.• Design event proposals to clients.• Manage and implement multiple projects on time, on budget..

Singapore

• Developed style proposals to clients.• Coordination with talent agencies, photographers, hairstylists and make-up artists for shoots. • Wardrobe sourcing within local and international brands. • Six months as HerWorld Singapore in-house Junior Stylist. • Clients: Raoul, SPH Magazines, Land Transport Authority, Singapore Tourism Board, KrisWorld Magazine, Wisma Atria, CK Tangs, WingTai Asia, Spa Esprit Group, Zouk, The Hour Glass Group.