- Copywriting for various social media channels in a variety of styles, for businesses in a range of industries including building merchants, clothing and entertainment services (B2B and B2C)- Carrying out competitor research to ensure copy is engaging, compelling and on brand - Communicating effectively with clients, ensuring deadlines are always delivered on time - Managing and creating content for social media channels including Facebook, Instagram, LinkedIn & TikTok- Creating, monitoring and optimising the companies website to increase traffic flow - Writing engaging copy for website and social media channels

Collaborate effectively with cross-functional teams, including Fundraising, UK Welfare, Education, International and Public Affairs, as well as the charity’s four farms to gather stories and content to highlight the positive impacts of the charity’s initiatives.Social Media Management:- Solely responsible for managing and optimising all of the charity’s social media platforms (with an online community of over 360,000), including a Facebook page with over 242,000 followers, to reach wider audiences, build communities, increase engagement and donations - Developing and executing social media strategies for a leading horse welfare charity- Maintaining an up to date knowledge of emerging trends in social media and finding new ways to engage audiences - Responding to comments (organic and paid ads) and messages in a timely manner, maintaining brand tone of voice - Work with teams from other animal welfare charities on collaborative campaignsContent Strategy: - Creating engaging graphics and video content in line with the charity’s strategic framework, structured around four key activities: care, research, education and influence- Planning, writing and scripting engaging and effective social media video assets for fundraising appeals, education/advice and campaigns- Working with our digital marketing consultant to maximise paid advertisingData Analysis: - Utilising social media analytical tools (e.g. Hootsuite) and Google Analytics to measure campaign success, engagement and identify potential audiencesDigital Communications: - Creating, scheduling and reporting on supporter emails through Engaging Networks - Assisting in website content updates via WordPress, ensuring good readability and user-experience Currently enhancing my skill set with Adobe Creative Suite software such as Photoshop and Premier Pro.

- Influencer marketing: organised influencer collaborations & managed marketing budgets for this- Liaised with an external PR agency, ensuring appropriate press coverage for the brand- Managing social media platforms such as Facebook, LinkedIn, Instagram and TikTok: replying to messages and scheduling content - Developed & delivered weekly email campaigns via Klaviyo, managing email journeys for over 35,000 subscribers- Managed automated email flows & identified segments for targeted campaigns and remarketing- Created engaging content for various social platforms and emails via Canva, Mojo, Unfold & similar software- Managed and organised brand collaborations and competitions- Managed and created content for Brand Ambassadors- Copywriting for all areas of the business including website (product pages, blogs, collections etc), social and email content- Assisted in designing seasonal print catalogues - Worked with the marketing team to plan seasonal photo shoots and managing the selection of hero shots for all channels - Managed collection launches, seasonal promotions and developed integrated marketing campaigns to drive sales

- Maintained a pleasant and courteous manner throughout busy, peak periods at a fast-paced establishment - Regularly communicated with kitchen staff to maintain smooth front-of-house service operations and minimise potential delays to service - Calmly managed customer disputes to ensure customer satisfaction

- Responsible for ordering and distributing team kit as well as assisting the president in the general running of the club - Coordinated with multiple clothing brands in order to ensure the delivery of club kit, displaying excellent written and verbal communication skills - Maintained a database of important contacts and companies to streamline communication

- Secured essential sponsorship for the club through successful promotion of the club via professional, convincing emails - Negotiated mutually beneficial agreements between the club and potential sponsors - Managed various social media channels (Facebook, Instagram & Twitter) and created interesting & engaging content in order to promote the club - Prepared and organised stall for Freshers Fair including creating flyers to promote the club