Chloe Demars Email & Phone Number

Eagan, Minnesota, Us

+ Spearhead cross-functional marketing strategies for five B2B products and programs, resulting in a 65% surge in sales-qualified leads and significantly boosting revenue pipeline.+Analyze consumer trends and competitive landscape, leveraging AI tools to optimize website content, conduct A/B tests, and execute targeted marketing campaigns, resulting in an average 35% open rate.+ Direct organic social media, content development, and digital community building efforts, boosting online engagement by 20% and increasing website traffic by 35%.+ Co-lead the organic social media strategy for K12 Coalition, the enterprise Teaching Channel is part of.- Developed comprehensive social media policy from ground up.- Created and launched an enterprise-wide employee advocacy program, increase brand awareness (32%) and engagement (28%).- Continue to align multiple business units under one cohesive enterprise social media strategy.

Encino, Ca, Us

+ Developed and managed effective marketing communication strategies across all digital platforms, which included website and blog, organic and paid social media and mass e-mail marketing.+ Created and project managed product marketing content, which included videos, e-books, webinars, blog posts, landing pages, digital ads and campaigns.+ Managed and cultivated internal and external cross-functional relationships to ensure all communication and marketing efforts are properly aligned. This involved working closely with everyone from brand advocates, to internal teams to outside agencies. + Routinely analyzed and presented metrics reports highlighting successful strategies and strategically adjusted areas for improvement.

+ Led digital marketing strategy helped to drive $100,000 in net sales. Initiatives included conceptualizing key campaigns, designing digital advertisements and e-mails, managing monthly budgets and creating metrics reports.+ Planned, created and managed earned media channels such as Facebook, Twitter, Instagram, LinkedIn, YouTube, Medium and iTunes. Understanding and engaging our science community has doubled our organic reach and engagements on Facebook.+ Worked as the liaison between our partner, Helix on joint marketing initiatives.

Sheffield, England, Gb

+ Restructured our Brand Ambassador program to strengthen our TES community on and offline for our US branch. Did so by leveraging our super-users on social media, at conferences and within local school districts.+ Regularly created, planned and executed paid social media campaigns. A/B tested various successful strategies to reduce registration conversions costs by over 90%. + Established and expanded TES’s social media communities. In my first quarter increased organic Facebook engagement by 1,350% and Twitter engagement by 1,228%.

San Jose, Ca, Us

+ Planned, managed and created content for the corporate social media channels as a member of the Global Communications Content Team. + Oversaw community management on various social media channels, such as Facebook, Twitter and Instagram.+ Led the execution of compelling campaigns, such as Mother’s Day and Autism Awareness month.

San Francisco, California, Us

+ Drove and shaped the creation and promotion of all content, including email campaigns, marketing materials, blog posts, video content, social media, webinars and media collaborations.+ Created, launched, oversaw and expanded a product related weekly news segment, 40 community video contributions and several promotional multimedia pieces each season. + Coordinated target marketing, which included producing mass emails, mobile notifications and sales pieces sent to hundreds of thousands of prospects and users weekly. Resulting in an 84% increase in users and a 29% increase in website views. + Media liaison to USA Today, The Sun Times, schools nationwide and social as well as governmental organizations. Primary responsibilities involved production and distribution of content, resulting in a 85% increase in video views.

Portland, Or, Us

+ Managed online communities for Whole Foods Market, Northern California. Grew their following, expanded their reach & increased their interactions by engaging with the NorCal community, brand influencers and local and national vendors on a daily basis through Twitter, Facebook, Instagram, Google+ and various micro-sites. + Created and published branded content for a variety of platforms on a weekly basis. Copy points varied from promotions, campaigns and general company news. Worked as a customer service resource and fostered conversations dependent on relevant topics.+ Assisted in creating, facilitating and executing campaigns held through Twitter and / or Facebook. These campaigns included the #DeckYourPet Holiday Contest and the #WFMEggHunt Digital Scavenger Hunt. + Routinely compiled data to form Fiscal and Quarterly metrics reports, analyzing the activity in reach, followers, interactions and impressions. Assisted in revising strategy based on the metrics results.

+ Researched for a variety of accounts, applied findings to social media networks including Twitter, Facebook, Google+, Pinterest and Wordpress.+ Managed several projects including Advertising Week’s 1st Years series, Amazing 100 Women series and A Day In The Life Of Advertising photo contest.+ The liaison between the AWSC editors and contributors, assisted in editing, formatting and scheduling blog posts.

+ Maintained all social media networks, greatly increased Twitter presence.+ Wrote and formatted a newsletter that reached more than 1,500 subscribers.+ Researched and reported trends, conducted interviews for the blog I upheld.

Portland, Or, Us

+ Wrote press releases for events including New Years Overnight and Zoolights.+ Prepared talking points for zoo director at press conferences announcing new penguin filtration system and individual elephant biographies.

Us

+ Executed guerilla marketing strategies helping to surpass the goal of$1 million in donations.+ Promoted ‘Give it Up!’, attracting a record number of more than 500 guests.

+ Conducted meetings with businesses to pitch advertising spaces.

Tualatin, Or - Oregon, Us

+Assisted in brand development: Planned marketing pieces, maintained all social networks, developed & edited the company website & wrote the monthly newsletter. + Supported the sales team: Addressed potential members' various questions & concerns, regularly updated multiple databases & fulfilled a variety of administrative tasks.

Bachelor Of Science - Bs, Communication, Journalism, And Related Programs

Communications

Bachelor Of Science - Bs, Communication, Journalism, And Related Programs