Lancome, Ralph Lauren, Victor & Rolf, Prada, Mugler, Azzaro, Diesel, Cacharel

Total Haircare, Styling & Colour portfolio including Fructis, Fructis Style, Nutrisse, Olia & Deodorants

Awarded Asia Pacific's Best Integrated Resort 3 years in a row, Resorts World Sentosa's key attractions include of one of Singapore's two casinos, a Universal Studios theme park, Adventure Cove Water Park, and the world's largest oceanarium.Key responsibilities include developing 360° integrated marketing and communication strategies and plans, from market segmentation, channels and platforms utilisation, media planning to partnership negotiations to collateral development.

Universal Studios Singapore (USS) is South East Asia's only Hollywood Movie Theme Park and awarded Asia's Top Amusement Park (2014).Strong knowledge of the resort and theme park’s intellectual properties, branding guidelines and licensing rights. Co-company representative to liaise with the main licensor Universal Parks and Resorts, and third party licensed partners such as Dream Works Animation, HASBRO, Sesame Workshop, Warner Bros., Amblin, and many more (all in USA)… Show more Universal Studios Singapore (USS) is South East Asia's only Hollywood Movie Theme Park and awarded Asia's Top Amusement Park (2014).Strong knowledge of the resort and theme park’s intellectual properties, branding guidelines and licensing rights. Co-company representative to liaise with the main licensor Universal Parks and Resorts, and third party licensed partners such as Dream Works Animation, HASBRO, Sesame Workshop, Warner Bros., Amblin, and many more (all in USA). Developed branding and tactical key visualsPreferred key marketing liaise with various Business Units in the company to ensure that the daily park operations run smoothly.Conceptualized and facilitated various marketing and publicity shoot plans with Tourism Boards and Travel Agencies from all over the world to best feature USS.Marketing campaign planning & execution for annual events (such as Halloween Horror Nights, Christmas, New Year's Eve, Easter) and new attraction launches. Show less

Formed to provide support, understanding and encouragement to parents, children, teenagers and adults with a hand difference, I assumed the role of the Marketing and Communications Manager with a team to lead. Under my guidance we implemented fundraising events and awareness campaigns to support aforesaid children and adults.

An international, non-governmental, and non-profit organization, devoted to building "simple, decent, and affordable" housing and has addressed the issues of poverty housing all over the world.In 2009, I partnered with Habitat For Humanity(HFH), Victoria and established its first on-campus chapter at The University of Melbourne. In year 2010-2011, serving as the president of HFH Unimelb, we directed various fundraising activities and build trips.