Chloé Genestier

Chloé Genestier Email and Phone Number

B2B, Digital & Marketing Development @ Valerie Valentine @ ZeTrace
lille, hauts-de-france, france
Chloé Genestier's Location
Charenton-le-Pont, Île-de-France, France, France
Chloé Genestier's Contact Details

Chloé Genestier work email

Chloé Genestier personal email

About Chloé Genestier

"Have the courage to excel, this is how you reach the stars" Virgile.Involved, hardworking and meticulous, I've been called a natural leader, attentive and engaged. Creative, organized and enthusiast, it is important for me to succeed in what I undertake. I am passioned by the digital transformation, especially in a strategy of brand development, and also by the cross-canal and 360 strategies.We are in the midst of a technological and numerical revolution : consumers habits are changing and the brands must answer to a more and more demanding customer, thirsty for new, very active on the social medias and the networks, very mobile.A customer who is also looking for authenticity, and a new form of contact in a shop : an experience the digital world cannot bring.

Chloé Genestier's Current Company Details
ZeTrace

Zetrace

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B2B, Digital & Marketing Development @ Valerie Valentine
lille, hauts-de-france, france
Website:
zetrace.com
Employees:
10
Chloé Genestier Work Experience Details
  • Zetrace
    Consultante E-Commerce
    Zetrace Sep 2022 - Present
    France
    Conseil en transformation et stratégie digitale.Chefferie de projet- accompagnement et cadrage de projets e-commerce- replateforming- gestion de projet- coordination des équipes - rédaction cahier des charges - pilotage et suivi de projet
  • Cleor
    Chef De Projet E-Commerce & Product Owner
    Cleor Sep 2019 - Sep 2022
    Paris 17, Île-De-France, France
    Gestion technique et fonctionnelle du site CLEOR.COM sur le run et le build du projet. - Construction et gestion de la roadmap du site- Gestion & Chefferie de projets : Identification et spécification des besoins ; rédaction du cahier des charges & maquettes ; suivi de la production ; recettage et livraisons- Coordination interne : récupération des besoins et communication autour de la roadmap (IT, Service Client, E-logistique)- Coordination avec les partenaires et prestataires externes : hébergeur, agence web, partenaires tiers- Appels d’offres partenaires - Suivi et gestion du budget de développement : projets et TMA - Suivi de la stabilité technique et fonctionnelle du site- Rédaction de la documentation technique - Veille de sécurité et technologique2020 : migration du site de Magento 1 vers Magento 2.2021 : développement de la roadmap et des fonctionnalités2022 : specification et chiffrage du projet omnicanal (Click & Collect, Programme CRM & Fidelité, Store Locator)Compétences : - Coordination et communication (interne et externe)- Travail d'équipe ; relationnel.- Chefferie de projet- Analyse & arbitrage- Flexibilité & adaptabilité- Planification & gestion des délais- Créativité
  • Valerie Valentine
    Brand Manager - Marketing & Commercial
    Valerie Valentine Sep 2016 - Sep 2019
    Paris 11, France
    French House specialized in leather hair accessories with Swarovski crystals, all hand made in the Parisian workshop, Valerie Valentine has ore than 15 years of experience.Mission: to develop the Valerie Valentine brand both on marketing and commercial aspects: > Structure, Management, Development> Structure and development of the collections> Management of an e-shop (from A to Z), and of a store> B2B and B2C Communication & Marketing development: social media management, communication tools (intern and extern). > Commercial Development: BtoB sales, white labelCompetencies : - Planification, Management, processing, strategy, brand positioning- Prospection, sales administration and after-sale service (B2B & B2C), - Internal & External communication : weekly brief, tools creation (tables, calendars, catalogs, linesheets, etc), management and animation of trade fairs, media plan, networks and social media- Management of external partners: SEO, webmaster, CM, packaginf and printing, Communication, Press- Admin
  • Gpg Company
    Marketing & Commercial Manager
    Gpg Company Aug 2011 - Aug 2016
    Paris 01, France
    Marketing Manager for the GPG COMPANY brands : MARUTI Footwear, COOLWAY, MUSSE & CLOUD, PAJAR Canada, O’NEILL Footwear, LUMBERKACK, HICKIES, LYTESS Fit Active, DR. MARTENS, HUNTER:To develop the brand notoriety on the French market (BtoB + BtoC)- Management of the marketing tools- Press Relations- Fairs and shows, BtoC events- Coordination with press and communications agencies- BtoB & BtoC marketing & communication strategies (digital included).Brand Manager for HICKIES and LYTESS Fit Active:- Development of the commercial strategy : prospection, new accounts, follow-up, key accounts (Galeries Lafayette, Go Sport, Intersport, Sport 2000, Sport Leclerc, Irun.fr), follow-up of the orders and in-store training- Support for the marketing development : professional sport press, professional fairs, animations…
  • Gpg Company
    Marketing Assistant
    Gpg Company Sep 2011 - Jul 2012
    Aubervilliers, France
  • The Streit Council For A Union Of Democracies
    Consultante
    The Streit Council For A Union Of Democracies Sep 2010 - Dec 2010
    Recherches et mises à jour régulières du site sur le thème de l'environnement dans les relations transatlatiques.
  • Dr Martens Airwair Usa Llc
    Marketing Assistant
    Dr Martens Airwair Usa Llc Sep 2009 - Mar 2010
    Intern for 6 months, I assisted the Marketing Director and the entire Marketing Department and Product/Sales Service.Promoted the 50th anniversary campaign; developed internal communication; reviewed and archived databases; organised internal and external events.
  • Unis-Terre, Project Boud'Choumins
    Project Leader
    Unis-Terre, Project Boud'Choumins Sep 2008 - Jul 2009
    Conceived and built a new mid and long term strategy for the projectSupervised and trained team of nine people and animators teams (ten to fifteen people)Controlled budget of 3,000 €
  • Aides
    Assistant - Event Planner
    Aides Jan 2009 - Jun 2009
    Organisation of an auction of costumes from the Opéra of Marseille to benefit the AIDES association (against Aides).- Create external communication supports to promote the eventt - Negotiate partnerships
  • Unis-Terre, Project Boud'Choumins
    Event Planner - Public Awareness
    Unis-Terre, Project Boud'Choumins Sep 2007 - Jul 2008
    Goal : increase public awareness inside and around Marseille about blood donationManaged and supervised “Blood Donor” campaign (Marche du Don de Soi) for 400 people with Laurette Fugain associationOrganisation of diverse forums and meeting in the hospital La Timone, in Marseille.

Chloé Genestier Skills

Marketing Communication Marketing Gestion De Projet Event Planning Marketing Communications Event Management Microsoft Office Communication English Anglais E Commerce Video Editing Strategy Optimisation Des Moteurs De Recherche Communication Interne Photoshop Indesign Microsoft Excel Microsoft Powerpoint Management French Spanish Relations Presse Transformation Digitale

Chloé Genestier Education Details

Frequently Asked Questions about Chloé Genestier

What company does Chloé Genestier work for?

Chloé Genestier works for Zetrace

What is Chloé Genestier's role at the current company?

Chloé Genestier's current role is B2B, Digital & Marketing Development @ Valerie Valentine.

What is Chloé Genestier's email address?

Chloé Genestier's email address is cg****@****ace.com

What schools did Chloé Genestier attend?

Chloé Genestier attended Visiplus Academy, Kedge Business School - Euromed Management, American University, Hélène Boucher High School.

What are some of Chloé Genestier's interests?

Chloé Genestier has interest in Nage, Goodkind, Dumas, Salsa, Sport, Fiction Historique Avec A, Hobb, Lecture, Tolkien, Danse Classique Et Contemporaine.

What skills is Chloé Genestier known for?

Chloé Genestier has skills like Marketing, Communication Marketing, Gestion De Projet, Event Planning, Marketing Communications, Event Management, Microsoft Office, Communication, English, Anglais, E Commerce, Video Editing.

Who are Chloé Genestier's colleagues?

Chloé Genestier's colleagues are Romain Mars, Camille Mançon, François Duranton, Thomas Cozian, Clément Elgard, Willy Reculard, Guillaume Pauchet.

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