Chloe Bates Email & Phone Number

Lexington, Ky, Us

- Increased follower growth by 81K YOY, as well as post engagement, engagement rate, impressions, and reach.- Managed influencer marketing partnerships across multiple platforms, increasing reach by more than 23M users. - Outlined and executed organic and paid strategies for B2C and B2B segments of the business, including content creation, media placement, budget management, and reporting. - Created and managed organic content calendars and monitored online community engagement.

Austin, Texas, Us

- Mentored a team of sixteen social media content creators, providing coaching, education, and social strategy.- Maintained client relationships and actively worked to improve retention while measuring churn rates.- Acted as productivity and accountability manager by setting and measuring KPIs for our team internally. - Utilized a data-driven approach to improve social media success, and ROI for our roster of 400+ clients, and turned social analytics into compelling insights that informed strategy.- Collaborated across departments to improve the services we offer and deliver the best experience possible to our clients. - Planned, executed, and measured results for the paid social media campaigns of more than 40 clients.

Lexington, Kentucky, Us

- Managed the social media presence of the brokerage, as well as maintained the company website and online presence with the use of Google analytics and SEO.- Utilized new platforms to engage our agent base and increase brand awareness for the brokerage.- Led B2B and B2C client marketing campaigns, from planning to creation, and optimization, with the purpose of lead generation for our agents and agent recruitment for our brokerage.

Lexington, Kentucky, Us

- Created monthly social content calendars for dozens of national and statewide brands. - Managed social engagement for our roster of clients, including timely responses to all comments, messages, and reviews. - Successfully grew the follower base of a number of our clients with the use of hashtags, inbound marketing strategies, and influencer marketing.- Aided in the creative direction of re-brands, website creation, UX design, email workflows, and campaign strategies with the creative team.- Managed multiple cross-platform ad campaigns and monthly budgets for more than a dozen clients.- Delivered monthly reports of campaign results and recommendations for future campaigns to account managers and clients.- Worked closely with the creative and leadership teams to produce award-winning work for our clients.

Lexington, Kentucky, Us

• Manage account relationships with advertising representatives at the Herald-Leader, TOPS in Lex, Harmon Homes, BoomTown, Zillow and LEX18.• Create weekly marketing materials and advertisements for property listings, auctions, and open houses.• Manage social networking accounts for The Lane Team, Webb-Beatty Homes, The Lane Auction Group and the individual Realtors on The Lane Team.• Create and distribute email marketing campaigns, promotional videos, flyers and brochures.• Process property listing and purchase contracts, manage contract deadlines, schedule pest andhome inspections and work closely with lenders and attorneys to ensure a smooth transaction for all parties.• Successfully helped to close 215 homes in 2015 and maintain relationships with 1,300+ clients.

Lexington, Kentucky, Us

• Create and edit Case Studies for the Bullhorn blog.• Draft and edit press releases.• Manage the social networking sites of Bullhorn Creative, such as Twitter, Facebook and Instagram.• Outline proposals and RFPs for prospective clients.• Conduct exploratory research pertaining to branding in the surrounding areas.• Obtain media contact information for press releases and announcements.

• Management of the Carnegie Center’s social networking sites, such as Facebook, Twitter, Pinterest, & YouTube • Aid in the coordination and design of Carnegie’s marketing materials, both print and electronic; develop written and electronic PR content.• Create and distribute media kits and related materials. Draft and issue press releases for Director’s review.• Draft and send e-letters on a weekly basis through Constant Contact.• Successfully helped to coordinate and deliver, Carnegie Classics: The Great Gatsby. Worked side-by-side the Marketing Director in the planning and executing of all aspects of the sold-out event, which included managing the budget, soliciting sponsorships, in-kind donations, PR, marketing & advertising materials, decoration, menu, ticketing, program, etc.

• Responsible for photographing local events and people while directing them to our Website through guerilla marketing tactics.• Increased product awareness and provided information as a brand ambassador for local and cultural iconic brands such as Ale 8.

• Served as the liaison between university clubs/associations and the families of incoming students. •Worked directly with students and their families to better incorporate campus life.•Responsible for data entry and office budget. •Managed multiple directors’ calendars and schedules, including all organizational meetings within the Student Center.