Chloe Hyde Email & Phone Number

United Kingdom

London, London, Gb

I lead National Grid's global content and social media team; covering owned, earned, and paid social media, content production, editorial, and our podcast.

London, London, Gb

I'm responsible for overseeing the Group-wide social media strategy at National Grid and leading the central social media team. - Grown an in-house team and expanded the social media function to encompass paid social media - Implemented a new strategy and launched new channels- Led the Group-wide social media campaign for National Grid's COP26 Principal Partnership- Advised senior leaders and provided social media training and guidance across the business

Corby, Gb

I was responsible for leading the social media team with two direct reports. I managed the social media strategy, the content calendar, and the social media element of campaigns and projects. I also provided training to employees and managed a network of internal and external social media champions. My achievements:- Implemented a new social media strategy- Grew the social media team and increased in-house capability to include video production and podcasts- Introduced new social media channels, including Instagram and a podcast- Increased alignment between social media, press and marketing

Melbourne, Vic, Au

I was responsible for managing the Institute’s social media strategy and training, digital content (website and email campaigns), visual content, the Institute CRM and media support.My achievements:- Created a social media presence in line with the Institute’s strategic goals- Used Twitter to engage key influencers, increasing awareness and readership of reports- Re-designed information architecture on the website, increasing page visits- Started the Institute’s email marketing strategy, increasing report readership and driving event attendance- Implemented a new CRM, increasing organisational efficiency and improving stakeholder engagement reporting- Improved presentation of the Institute’s work by designing on-brand infographics and images- Provided advice and training to improve staff social media presences and increasing the number of staff sharing the Institute’s work

Melbourne, Victoria, Au

I oversaw the University’s main social media channels and the university-wide social media strategy. My achievements:- Managed social media strategies for all university marketing campaigns, major events and sponsorships, in-line with strategic goals of the University- Provided social media advice, support and training to university colleges and staff- Created content for all main university social media channels- Continually improved content and campaign strategies through analysis and reporting- Monitored and engaged with audiences, led crisis response on social channels- Managed relationships with both internal stakeholders and external agencies in order to achieve the best outcomes- Created a new social advertising process to improve ad performance and drive more people to campaign landing pages

Melbourne, Victoria, Au

- Created content across the University’s seven social media channels- Monitored and engaged with online communities- Created social media strategies and prepared reports- Liaised with key stakeholders and external agencies

Box Hill, Vic, Au

My role at Box Hill Institute combined both digital marketing and advertising.My achievements:- Created, maintained and monitored course content and other web pages- Coordinated digital and print advertising for teaching centres and streamlined the advertising process- Managed the Google AdWords and Facebook advertising accounts for both campaigns and ongoing advertising, leading to more targeted digital marketing campaigns and increased web traffic- Managed CRM data and reporting for campaigns

In addition to my previous responsibilities at ConnectFurniture, this role involved account management and web content. My achievements:- Managed relationships with a large number of clients- Inducted clients and provided ongoing support by managing online showrooms and product SEO- Developed, negotiated and executed online campaigns- Led a team of three people to ensure timely and accurate upload of products and content management- Wrote copy for client products and managed quality control - Liaised with media and produced press releases

I managed the company’s social media and content marketing strategy, responsible for the company’s Facebook, Twitter and Tumblr accounts. I also oversaw quality assurance of web content and SEO. My achievements:- Grew social media following and engaged with influencers- Started the company blog and wrote weekly blog posts- Created content for social media channels- Community management- Social media reporting- Provided quality assurance to the web content team

My role involved full responsibility for book keeping and records management, sales and marketing support and customer service.

I was employed at Antry in the area of administration; however took on a variety of roles within the business. My duties involved; day to day accounts, liaising with customers, producing marketing materials, product photography and website content, documentation for custom manufacture jobs and international shipping.

Master Of Business (Marketing), Business

Bachelor Of Arts (Design), Product And Furniture Design Major

Level 7 Certificate, Leadership Coaching And Mentoring