Chloe Jeffers

Chloe Jeffers Email and Phone Number

Freelance Storyteller @ Storyteller | Chloe Jeffers
Melbourne, VIC, AU
Chloe Jeffers's Location
Melbourne, Victoria, Australia, Australia
Chloe Jeffers's Contact Details

Chloe Jeffers personal email

About Chloe Jeffers

I’d like to tell you a story….I believe that everything is achievable with the right thinking, planning, ideas, people, passion, and sometimes a little bit of magic! ⚡️Proudly fronting the Melbourne office of Thrive PR, Australia and New Zealand's largest independent PR and comms agency, I've got 20 years in the media industry, curating a great collection of experiences in my career. If I had to label what I do, it's leading teams to deliver incredible results in earned and owned for clients and project old and new, with integrated and considered communications at the front. Supported by an amazing executive team, and brilliant group of comms consultants, I've got skills in guiding our team to deliver integrated marketing and earned media campaigns, to curating well-crafted corporate affairs comms, managing partnerships to achieve great results, to running major events in PR, sport and broadcasting, and creating engaging digital and social content. I’ve worked in agency (Thrive, Communicado, Bastion, Crocmedia/Thread), in house (VICSES, The Push Up Challenge) and at publishers (SCA, Nova, Network 10, SEN). Plus, I’ve been known to get comfy in front of a microphone too. I also like to have a good time doing it. ⚡️ Cause if you aren't having fun, what's the point? ⚡️Highlights of my career - there are many! Bringing a 'dogwalk' to life for Petstock as an out of the box idea at Australian Fashion Week, in my role as acting Head of PR at indie integrated agency, Communicado; The end-to-end management and delivery of the 2019 E.J. Whitten Legends AFL Game; managing the COVID-19 comms in challenging conditions for the Victoria State Emergency Service; the management of the Samsung QLED 8K Lounge across the 2019 AFL season; development and delivery of the ICC T20 World Cup Summer Marketing campaign; an international campaign for Dubai Tourism for the Hit Network (including broadcasting with 21 guests exploring Dubai for the national drive show); being a radio host in the Caribbean, and many other fantastic projects for clients run agency side. So, Let's make the impossible, possible, bring our collective passion for what we do, and start building the narrative.As if I wasn't busy enough, I've hosted and produced a podcast - Mama Doesn't Tell Lies!Subscribe on iTunes at https://podcasts.apple.com/au/podcast/mama-doesnt-tell-lies/id1460647120

Chloe Jeffers's Current Company Details
Storyteller | Chloe Jeffers

Storyteller | Chloe Jeffers

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Freelance Storyteller
Melbourne, VIC, AU
Chloe Jeffers Work Experience Details
  • Storyteller | Chloe Jeffers
    Freelance Storyteller
    Storyteller | Chloe Jeffers
    Melbourne, Vic, Au
  • Thrive Pr + Communications
    Business Director (Melbourne Lead)
    Thrive Pr + Communications Mar 2024 - Present
    Melbourne, Victoria, Australia
    In the role of Melbourne Lead and Business Director at Thrive PR + Communications, I have the opportunity and responsibility to lead the team to deliver consumer/brand and corporate integrated PR and social campaigns.Leading a team of 20+ consultants in our Abbotsford offices, working alongside our Executive Team and others in the Senior Leadership Team across interstate and NZ locations, this role is the culmination of my experiences professionally to date to take on this leadership role with joy, passion and grit. The role includes responsibility for support and growth of the team, workflows, profitability and function for the team, and of course accountability for ideas, strategy, delivery, outcomes and results, as we drive excellence through storytelling for our clients.
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  • Communicado
    Group Account Director
    Communicado Aug 2022 - Mar 2024
    Australia
    As the Group Account Director (and co-acting Head of PR from December 2022-June 2023), I lead the PR team to deliver great results for incredible clients in lifestyle, pets, FMCG, home and garden. Clients included The Petstock Group, Petstock, Tassal Seafood, Selleys, Bellamy's Organic, BabyLove and Ezi-LockOdour (Unicharm), Treasury Wine Estate, Luv-A-Duck and more, and the role also included overseeing the wider team. With work spanning PR, social and integrated brand work, storytelling for our clients was about delivering results.
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  • Victoria State Emergency Service
    Senior Advisor, Corporate Communications And Brand
    Victoria State Emergency Service Jun 2020 - Jul 2022
    Melbourne, Victoria, Australia
    As the control agency for flood, storm, tsunami, earthquake and landslide emergency, we take the lead in the preparation and response for those hazards. Under the coordination of Emergency Management Victoria (EMV), VICSES works within the broader emergency management sector, wherein all agencies and services work as one to ensure the safety of the state.My role was an all-encompassing corporate affairs role. Brand, digital, social, partnerships management, internal comms and external comms - its all in my wheelhouse. The role was key in supporting the Manager, Community Resilience and Communications in leading an effective, responsive and contemporary communication framework, that contributes to the implementation of the VICSES strategic direction, brand, value and profile across internal and external communications;This included the development of communications tools, processes and evaluation mechanisms to deliver high-quality communications activity across the organisation, proactively managing publications, corporate, social, digital and internal communications and design, while maintaining strong stakeholder networks.I worked to maintain VICSES’ brand integrity through the development, support and stewardship of the VICSES Style Guide and in the provision of expert advice and support for use by staff and volunteers. My role is responsible for managing the Corporate Communications Officer, Graphic Design Officer and Digital Content Officer roles, and ensuring their objectives are met in relation to the Media and Communications business plan.I represented our directorate on the Pandemic Planning and Response team, which has entailed leadership of COVID-19 communications to over 5,000 members, as well as participation in the VIC GOV Emergency Management Joint Public Information Committee (EMJPIC).
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  • Well People
    Director
    Well People 2019 - 2021
    Melbourne, Australia
    HEALTHY PEOPLE = HEALTHY ORGANISATIONS = HEALTHY BUSINESS PERFORMANCEWe help you help your people to become well people, resulting in more productive workplaces with lower incidence of illness and injury.
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  • The Push-Up Challenge
    Pr And Comms Consultant
    The Push-Up Challenge Apr 2020 - Jun 2020
    2020 stats: $5.1million raised for mental health * over 130,000 participants * PR coverage reached OVER 42,000,000 people *This project role was to lead communications across the project, including media engagement (PR), social media, consumer communications and strategy. Working remotely, I worked with a small (but mighty) team to manage the pre-event comms to drive participation. During the event, it was all about awareness for the cause and increasing donations to @headspace. we smashed the 2019 total ($2.5m), doubling the donations to over $5 million! Additionally, I was responsible for social media content and moderation to ensure engagement throughout the challenge. The challenge asks the everyday Aussie to get down and PUSH through a comprehensive campaign that appeals to the national news and lifestyle networks to drive awareness. The Push-Up Challenge took place from 11th - 31st May 2020 and is slated for June 2021. Head to www.thepushupchallenge.com.au to donate or register interest.
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  • Ballpark
    Director - Partnerships And Experiences
    Ballpark Oct 2019 - Mar 2020
    Melbourne, Australia
    *ROLE MADE REDUNDANT DUE TO COVID-19 PANDEMIC*Senior leader across major accounts held (McDonald’s Vic/Tas, Department of Transport, Beaurepaires, Samsung, ICC T20 World Cup), overseeing sponsorship portfolios on behalf of our clients, end to end project delivery, rights holder relationship management (AFL, Cricket Australia, Grand Prix), development of creative assets and content, hospitality, game day & event activations and reporting;Responsibility to oversee the strategic development of experiential client activity in market, inclusive of sponsorship procurement and negotiation, strategic conceptualising, budget and resource forecasting and submission and execution on ground / in market; Member of senior leadership team, with responsibilities for managing senior client relationships and overall business targets including financial targets; Role was made redundant due to COVID-19.
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  • Thread Communications
    Account Director
    Thread Communications Mar 2018 - Oct 2019
    Melbourne, Australia
    Ballpark (formerly Thread Communications) is a sports and lifestyle marketing agency with a breadth of experience across end to end sponsorship management and leverage, experiential and brand activation planning and delivery, creative concept development, strategic campaign planning and content production (TV, digital and print). I also had the pleasure of essentially being the brand manager for 1116 SEN, and the wider SEN radio suite. We got to work across some of the biggest brands and sponsorships in the country. We live by the motto ‘work hard and be nice to people'. IT was substance over sizzle, simplicity over complexity, efficiencies over short cuts and deeds not words. The common thread was our positivity, agility, ability to multi task, think on our feet and draw from experience – we’re thinkers and doers who always ensured the best possible outcome.My role as Account Director involved leading McDonald’s Victorian and Tasmanian partnership portfolio across AFL (Hawthorn and North Melbourne), Basketball Victoria, Basketball Tasmania and the Macca's On Your Team program. I was also the lead for the experiential partnership between the Samsung QLED 8K TV and the AFL - driving the launch of the TV to market to the AFL audience with in game activations across the country through the "Samsung QLED 8K Lounge". This meant leading the AFL, Channel 7, digital and media agencies, and freelancers to ensure we were all working together to achieve the same things. Additionally, I would step in to lead other clients, looking after end to end communications strategies, sponsorship, content and activation needs across our portfolio of clients and the wider Crocmedia business.
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  • Muscle And Move Myotherapy
    Marketing Director
    Muscle And Move Myotherapy Jan 2015 - Jan 2020
    Melbourne Area, Australia
    Family owned business specializing in treatment of long term chronic pain and sports injury, as well as providing Corporate wellness programs. My role is to oversee marketing and management of the business.
  • Bastion Eba
    Senior Experiential Project Manager
    Bastion Eba Jun 2015 - Mar 2018
    Melbourne, Australia
    In this role as Senior Experiential Project Manager (formerly Senior Account Manager), my role included overseeing implementation of comprehensive client projects, inclusive of producing events, activations, sponsorships and successful and valuable use of available assets, either existing or bespoke. This role was aligned with that of an executive producer, and also required additional conceptualisation of integrated brand solutions, with a vision for forward-thinking initiatives that are innovative and deliver great results. The role required leadership across key accounts for the business, driving the successful strategic development and implementation of key milestone events and sponsorships. We got to make sure that there was an emotional brand alignment between the clients we love, and the consumers they love! Each project delivery required leading a team of SAMs, AMs and AEs, as well as working with our GAD, GMs and CEO, and of course clients - with a refinement to establish and maintain strong relationships across the board. Key clients: AIA Australia, Fonterra, Reebok, Powercor/Citi Power, Blackmores, CrownBet, Simply Energy & Red Bull Australia (to name a few). Some highlights of the role included the senior project management, strategy and execution of the following campaigns:- Blackmores 2016 Australian Open Wellbeing Oasis & sampling campaign (dubbed 'Best in Precinct');- AIA HK Group board and EXCO visit 2017 - 8 high end across 4 days for CEO+ level clients; - The inaugural Powercor Country Program alongside Essendon & Geelong Football Clubs;- The CrownBet Game of Drones campaign and activation at the AFL Grand Final 2015; and- Red Bull Reign 3x3 Basketball Series in Perth, Sydney and Melbourne in its first (2015) and second (2016) years.
  • Southern Cross Austereo
    Promotions Manager - Fox Fm (Tactics Manager)
    Southern Cross Austereo Nov 2012 - Jun 2015
    Melbourne Area, Australia
    In the role of Tactics Manager (Promotions Manager) for Hit 101.9 Fox FM, I worked to conceptualise & implement creative, captivating client and station led promotional integration solutions within the radio and online environment. FOX FM is consistently recognized as the most listened to radio station in Australia, with over a million listeners, so it was integral to always aim for, and deliver, perfection. With a 360 degree approach to the delivery of great content, I worked hard to execute events and integration - to ensure that we made fun stuff happen!It's a role that required out of the box thinking, swift solutions and high-quality implementation; Finding the square peg that fits in the round hole - making the impossible, possible. It was key to deliver on pitched idea in relation to brief, budget and beyond expectation, and fast!One of the key elements to this roles was ensuring we remained at the top of the game - Conceptualising, developing and delivering on ideas not done before within the radio space. Working as the lead for integration for a variety of shows, I worked closely with show producers and talent to come up with and bring ideas to life.I worked across the National Drive Show (The Dan & Maz Show), The Fifi & Dave Show, Matt & Jo Show, Weekend breakfast, workday and weekends.Highlights:- Executing the local implementation of a national network brand refresh, specifically for Hit 101.9 Fox FM. - Implementation of the ACRA nominated "Pamela Vanderson Show Car" for Ambi Pur across the national Drive show - Conceptualising and Implementing the Dan & Maz Show live broadcast in Dubai, UAE Prior to working in this role, I worked in the Response and Activation team as the Campaign Activation Manager (and Talent Endorsement Manager) from November 2012 - August 2013;
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  • Ooh!
    Business Manager - Oohfactor!
    Ooh! Nov 2011 - Nov 2012
    Melbourne, Australia
    Experiential Business Manager for oOhfactor!, oOh!media's in-house experiential and staffing agency.Responsibilities included creative development, presentation and implementation of multi-platform, integrated campaigns, generating revenue through winning business based on the creative strategy and implementation plans, and being the 'expert' in experiential for the Southern region of Australia for oOh!.
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  • Network Ten
    Audience Warm Up
    Network Ten Jan 2011 - Dec 2011
    Melbourne, Australia
    Doing the Audience Warm Up for a variety of TV shows including The Circle and The Project. Ensuring the audience are receptive, noisy, coordinated and that the hosts and audience interact effectively.
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  • Greta Donaldson Publicity
    Account Manager
    Greta Donaldson Publicity Jan 2011 - Nov 2011
    South Melbourne
    Working at boutique PR agency, Greta Donaldson Publicity, managing a variety of client accounts to gain editorial coverage, increase branding and awareness, generating promotional opportunities, liaising with media and other stakeholders, and doing all other things PR for a great selection of national and international clients.Key clients included: Chocolateria San Churro, Strike Entertainment, Red Bull, Broo, Beauty Mate
  • Dms Broadcasting
    Promotions Manager - 106.1 Kiss Fm And X107.1
    Dms Broadcasting Jul 2008 - Sep 2010
    Cayman Islands, Caribbean
    Worked in the Promotions and Marketing team for dms Broadcasting’s 4 radio stations (96.5 Cayrock, Hot 104.1, 106.1 Kiss FM and X 107.1), as well as being the co-host on the CHR station X 107.1’s breakfast show. My role included coordinating and managing promotions, creating client campaigns, directly working with the sales team, management and programming.
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  • Dms Broadcasting
    Breakfast Announcer & Executive Producer - X 107.1
    Dms Broadcasting Jul 2008 - Sep 2010
    Cayman Islands, Caribbean
    Co-Host and Executive Producer of the breakfast show from 6am to 11am weekdays.
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  • Nova Entertainment
    Casanova/All Rounder
    Nova Entertainment Apr 2005 - Jun 2008
    Melbourne, Australia
    As a member of the team that is the ‘face of Nova 100’, the job of Casanova entails working in the promotional team at one of Melbourne’s leading Commercial Radio Stations. This job includes daily listener interaction, entertaining people, emceeing events, as well as working within the faculty of Nova 100 to ensure that the hands-on work of the promotions department is done. Key Skills/Jobs at Nova and Vega:• Casanova – Senior street team member (Nova 100)• Street Team Trainer and Event Coordinator (Nova 100)• Emcee• Casual Announcer/Panel Operator (Nova 100) – Knowledge of Maestro and Vox Pro• Promotions Assistant (Nova 100/Vega 91.5)• Street Events Manager (Vega 91.5) – sourcing street team staff, organizing and coordinating events and overseeing all sampling campaigns with the street team, organizing outside broadcasts and outdoor events• Promotions Coordinator (Vega 91.5) – 7 week leave position• Administration Assistant• Receptionist
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Chloe Jeffers Education Details

Frequently Asked Questions about Chloe Jeffers

What company does Chloe Jeffers work for?

Chloe Jeffers works for Storyteller | Chloe Jeffers

What is Chloe Jeffers's role at the current company?

Chloe Jeffers's current role is Freelance Storyteller.

What is Chloe Jeffers's email address?

Chloe Jeffers's email address is ch****@****.com.au

What schools did Chloe Jeffers attend?

Chloe Jeffers attended Monash University, Monash University.

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