Chloe Smith
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Chloe Smith Email & Phone Number

Senior Ecommerce Merchandising Executive at Big Red Group
Location: Sydney, New South Wales, Australia 8 work roles 2 schools
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✓ Verified July 2026 3 data sources Profile completeness 86%

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Current company
Role
Senior Ecommerce Merchandising Executive
Location
Sydney, New South Wales, Australia
Company size

Who is Chloe Smith? Overview

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Quick answer

Chloe Smith is listed as Senior Ecommerce Merchandising Executive at Big Red Group, a with 168 employees, based in Sydney, New South Wales, Australia. AeroLeads shows a matched LinkedIn profile for Chloe Smith.

Chloe Smith previously worked as Senior Digital Content Executive at Big Red Group and Digital Content Executive at Big Red Group. Chloe Smith holds Bachelor Of Journalism, Journalism And Public Relations from Griffith University.

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Email format at Big Red Group

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Big Red Group

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Profile bio

About Chloe Smith

When I was in school being told to open a book and read was a reward, not punishment. Assignments were never a chore because the opportunity to research and write quenched my thirst for knowledge. I’ve always been struck by the power of the written word to inspire, intrigue, influence, educate and motivate whether that be moving song lyrics, a book or powerful speech. Equally adored was my love of travel leading me to my current role as Senior Content Executive. The ability to craft a story in order to inspire audiences to dream big and travel is one aspect of my job that I love the most. The client is at the centre of every project that I work on and it is very rewarding to work alongside tourism stakeholders to ensure projects are successful and KPI’s are achieved. Every time a customer purchases an experience, we do a little happy dance, particularly during a global pandemic where there have been many barriers to travel. When I’m not in the office, you’ll find me curled up with a book or out exploring on road trips around Australia. Professional Skills:Copywriting & Content Strategy | SEO | Public Relations | Social Media | Email Marketing | Strategic Communications | Stakeholder Relationships

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Chloe Smith's current company

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Big Red Group
Big Red Group
Senior Ecommerce Merchandising Executive
Sydney, NSW, AU
Employees
168
AeroLeads page
8 roles

Chloe Smith work experience

A career timeline built from the work history available for this profile.

Senior Ecommerce Merchandising Executive

Sydney, Nsw, Au

Digital Content Executive

Sydney, New South Wales, Australia

Jul 2022 - Dec 2023

Ecommerce Trading Executive

Sydney, New South Wales, Australia

Copywriting & Content Management | E Mail Marketing | Product & Category Merchandising | Delivering Campaign Support On Site | Analytics Reporting & Category Insights | SEO Updates and Optimisations

Nov 2021 - Jan 2023

Marketing And Digital Content Coordinator

Gold Coast

**STRATEGIC COMMUNICATIONS AND CONTENT MANAGEMENT**Worked alongside the Marketing and Communications Manager to develop and implement the Marketing StrategyDeveloped and managed the Content and SEO Copywriting Strategy using SEM Rush SoftwareDeveloped and managed the Corporate Social Responsibility ProgramWorked closely with tourism stakeholders to provide inspiring content for national tourism campaigns that drive bookings to tourism destinationsResponsible for writing engaging and informative news articles to an audience of 200K+ subscribersProvided copywriting services for print and digital advertising channels**SOCIAL MEDIA AND EMAIL MARKETING SKILLS**Provided social media copywriting across multiple platforms using Buffer and Sked Social SoftwareIncreased the open rate of our EDM’s by 10% in the last 12 monthsIncreased the revenue from our EDM’s by 15% in the last 12 monthsExperience with Mailchimp Software***PUBLIC RELATIONS SKILLS**Responsible for drafting media releases and pitches to journalists for the Marketing ManagerArranged media interviews for the company spokespersonManaged the familiarisation tour program for third party media and digital talent agenciesGained experience in crisis management strategies and communications**COPYWRITING AND VISUAL MERCHANDISING**Collaborated with heads of departments to create innovate content and copywriting for videos, brochures and digital email marketing channels to assist them to meet their own KPI’s while ensuring the brand guidelines and organisation tone of voice were appliedProvided SEO optimised copy for all category and production descriptions and web contentMaintained up to date copy and visual media galleries of our experiences, ensuring that the brand guidelines were applied consistently across the entire websiteProvided UX Copywriting for the Senior UX/UI DesignerUse of basic HTML code to create content articles

Jan 2016 - Nov 2021

Digital Communications Specialist Intern

Gold Coast

Social Media Content CreationSocial Media ReportingWordpress Content ManagementAdministrative Tasks

Dec 2019 - Jan 2020

Tourist Information Officer

Gold Coast

Customer Service Travel Agent Booking ServiceAdministrative Tasks

Dec 2015 - Dec 2016

Supervisor, Information Officer

Brisbane, Australia

Supervisor of a busy Tourist Information Centre in the heart of Brisbane City for 8.5 yearsManaged a team of 4 staff and 10 volunteersCustomer Service ExperienceTravel Agent Booking Service including Greyhound, Queensland Rail, Bookeasy and TicketMates, Qtix and Qld National Park and Wildlife booking systems. Accounting Duties

Mar 2007 - Dec 2015
Team & coworkers

Colleagues at Big Red Group

Other employees you can reach at thebigredgroup.com.au. View company contacts for 168 employees →

2 education records

Chloe Smith education

Bachelor Of Hotel And Tourism Management, Tourism And Travel Services Management

The University Of Queensland
FAQ

Frequently asked questions about Chloe Smith

Quick answers generated from the profile data available on this page.

What company does Chloe Smith work for?

Chloe Smith works for Big Red Group.

What is Chloe Smith's role at Big Red Group?

Chloe Smith is listed as Senior Ecommerce Merchandising Executive at Big Red Group.

Where is Chloe Smith based?

Chloe Smith is based in Sydney, New South Wales, Australia while working with Big Red Group.

What companies has Chloe Smith worked for?

Chloe Smith has worked for Big Red Group, Experience Oz, City Of Gold Coast, Gold Coast Tourism Corporation, and Brisbane Marketing.

Who are Chloe Smith's colleagues at Big Red Group?

Chloe Smith's colleagues at Big Red Group include Andrew Kallio, Andree Melawi, Alice Meliora, Sarah Woodbury, and Anna Johansson.

How can I contact Chloe Smith?

You can use AeroLeads to view verified contact signals for Chloe Smith at Big Red Group, including work email, phone, and LinkedIn data when available.

What schools did Chloe Smith attend?

Chloe Smith holds Bachelor Of Journalism, Journalism And Public Relations from Griffith University.

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