Choi Wan Lee Email & Phone Number

Rotterdam, South Holland, Netherlands

Designer within The Creative Hub's network of creative professionals, providing in-house multimedia solutions to Dutch businesses and corporations.Clients: Nationale-Nederlanden, OHRA, Erasmus MC, Tilburg UniversityJob scope includes, but not limited to:- Idea generation, art direction and execution of marketing communication collateral in line with brand identity guidelines. - Identifying key and emerging design trends for implementation.- Proposition of value-adding enrichments within client projects and campaigns. - Sparring partner with colleagues for visual/design concepts.- Manage and advise clients on best design decisions.- Illustration/photography/animation for case-specific projects.- Time management with studio coordinator(s) for optimum work traffic.- Collaboration with third party vendors with client departments.

Rotterdam Area, Netherlands

Providing freelance graphic design & brand direction across corporate and commercial sectors within and outside The Netherlands. Projects included clients from the following businesses:- F&B - Sports marketing - Gaming - Professional services - Music - Medical - Weddings - Non-profit organisations

The Hague Area, Netherlands

I worked closely with Studio and Shell Project Managers to deliver effective marketing communications concepts and collateral for Royal Dutch Shell worldwide. Key responsibilities included but not limited to:- Idea generation and execution of internal & external marcom collateral.E.g.: Art direction and design of [digital] publications, presentations, interactive toolkits, infographics, web banners, event & exhibitions, newsletters, campaigns.- Identifying key and emerging design trends and practices for future implementation within projects.- Managing design expectations of Shell project managers and clients along the course of a project.- Ascertaining artworks comply with corporate VI guidelines for minimal brand checkpoint rejection. - Time management with studio managers for optimum work production.- Supporting design team members in collaborative assignments.- Photography and illustrations for case-specific projects.

Dordrecht, Zuid-Holland

Editorial design for the local bi-monthly wijkkrant (local paper) in Crabbehof. Undertook initiative to rebrand the paper to attract a wider demographic.Work scope involved:- Identified potential article topics with Dutch writers for upcoming editions.- Photography for case-specific articles.

Rotterdam Area, Netherlands

Worked closely with senior managers to produce marketing/training material and content within sellers division. Work scope involved primarily:- Preparing print, web and social media campaigns graphics.- Plan and shoot video tutorials for Youtube channels.- Identify key marketing channels for product and public awareness promotion.- Support marketing department in promotion strategies and exercises.

Amsterdam Area, Netherlands

Branding design for various commercial businesses in the Netherlands.

Kuala Lumpur, Malaysia

Employed as the pioneer in-house graphics personnel in its early startup years up to a well-rounded marketing communications company. Key responsibilities:- Art direction and design across B2B & B2C projects.E.g: On-ground marketing events, print and publications, internal rebranding, brand activation strategies, event & exhibition planning, large-scale graphics.- Team lead and work traffic managing within design department.- Hiring/Interviewing of potential candidates for department growth.- Identifying potential self-development opportunities for junior designers.- Building and maintaining design library and resources.- Liaising with external vendors along course of project to ensure highest production quality.- Managing expecations of directors and clients with regards to work quality and industry best practices.- Idea generation with other departments for campaign mechanics, event launches and advertisement.- Identify emerging design trends and practices for future implemention.- Support marketing and PR department for proposals pitches.Projects included but not limited to clients from the following sectors/businesses:- Ministry of Health- Sports marketing- Broadcasting- Shopping/lifestyle- Telecommunications- Oil & Gas- Real Estate- Furniture- Luxury goods

Kuala Lumpur, Malaysia

With headquarters in Gold Coast, Australia & Kuala Lumpur, Malaysia, I worked within a team to promote & sell private residential property in and the surrounding areas of Melbourne CBD, Australia. Developed relevant marketing collateral for sales support.

Main responsible for all creative work needed within the establishment. Responsibilities include:- Brainstorming BTL/POSM solutions for clients with senior management.- Transferring initial sketch ideas from brainstorming sessions to on-screen drafts for modifications.- Sourcing for manufacturers in China for BTL projects.- Handling necessary paperwork during production & delivery stages of projects. Through this I learnt basic knowledge of UBS accounting software.

Teaching arts & crafts to children aged 4-12 in a fun and dedicated environment. Oversaw daily operations of the centre, from class scheduling to customer servicing.