Hi, I'm Jonny - the Founder of Lead Caesars.We specialize in helping B2B services find their Message-Market Fit (MMF) through outbound sales.MMF is the secret sauce that turns your ideal customers from cold prospects who have never heard of you before into hot leads asking you for a good time to hop on a call.We manage this whole system for our clients on a done-for-you and performance-incentivized basis.There are 5 key aspects to creating a successful, consistent cold outbound system:1. Developing A Proper Go-To-Market (GTM) StrategyGTM is the foundation that gets you results with every marketing channel. We analyze your current and prior customers, competitors, and all assets to define the best positioning for your service.2. Building The Best Cold Email InfrastructureWe cut absolutely no corners with this to ensure high deliverability so your ideal prospects actually see the message we send to them. We use private tools for every part, including multiple secondary domains, a private infrastructure for the email accounts, a private sequencer to send the emails from, and an off-market email verification tool.3. Building Perfect Lead ListsYou do not want to waste outbound messages on the wrong prospects. To build our lead lists, we start by mapping your market and identifying the right roles within each company we should reach out to. We then build a list of companies that match all your criteria that we score based on best fit and timing using advanced data enrichment workflows.4. Crafting Relevant And Personalized CampaignsUsing the insights gained from the GTM portion and data from the lead list scoring, we craft campaigns using AI and spyntax variations that engage each lead 1-to-1 with completely unique emails to every single person.5. Creating A Nurturing System For LeadsOver the past 2 years, we've built out a custom master inbox and integrated CRM, allowing us to manage all leads in one place. We have nearly round-the-clock inbox management as well so we can respond to interested replies as quickly as possible. And for all leads who aren't ready for a meeting right away, we check in with them at least once a month to keep building the relationship - so when they are ready, you will be the obvious choice.I have lead the development of this entire system over the last 2 years of working with 25 businesses across multiple B2B industries.In that time, Lead Caesars has booked 1,000+ meetings and generated nearly 7 million dollars in pipeline value for our clients, with about $640k in confirmed new business closed.