• Created and prioritized the product roadmap and defined technical requirements and functionality for the development team.• Launched a major revision to a consumer facing product, integrating social functionality and customized search and recommendations. Since launch, product has shown an increase of 109% in visits (+30 MM), 282% in mobile visits and 42% in conversions year-over-year. Worked cross-functionally across the organization to integrate into other key Google products.• Acted as subject matter expert for all business intelligence reporting and analytics.• Worked on and developed the business case and product strategy for a new multi-billion dollar consumer facing product that was presented to and approved by company CEO and exec team.• Managed the product’s AB testing platform and identified areas for optimization and innovation.• Led efforts to usability test, wireframe and storyboard the product and improve the user experience.

• Defined, strategized, and executed the overall company product roadmap.• Acted as product lead for iOS iPad & iPhone mobile applications and helped create the top downloaded movie ticketing app (>8MM). Grew the iOS products to contribute to ~30% of all Fandango page views and over 20% of total ticket sales

• Managed, and owned the Fandango A/B testing program via Omniture. Successfully launched over 120 A/B and multivariate tests in 2009-2011 resulting in $2.6MM net revenue through increased ticket conversions, page views, and user engagement• Acted as a e-commerce subject matter expert to improve ticket conversion, identify up-sell opportunities, and develop new business through 3rd party promotion programs.• Helped develop and manage the company’s usability testing program and implemented this process into each new major product offering.

• Owned and managed all customer facing products through requirements gathering, wireframing, usability testing, prototyping, web analytics, product marketing, and post-launch optimization.• Managed complex cross-functional projects through all phases of a full site redesign including scope definition, analysis, design, user testing, implementation and documentation.