As the Franchise Owner and Sales Director at THE PLACE by Alliance Real Estate, I lead a team of driven real estate professionals, specializing in working with investors to optimize ROI through strategic real estate investments in the Maltese market. Our focus is on delivering tailor-made investment strategies for local and international clients, helping them capitalize on lucrative opportunities in multi-million euro projects. My leadership prioritizes innovation, fostering collaboration, and leveraging market insights to deliver best-in-class solutions to our clients.

As Director of Kristine Bonnici Design, I have partnered with my team to establish a premier interior design firm that seamlessly blends luxury with functionality. We specialize in crafting bespoke designs tailored to high-end residential and commercial properties, both locally and internationally. From the initial concept stage to project completion, we meticulously manage every detail, ensuring that our results not only meet but exceed our clients’ expectations. Furthermore, we are actively expanding our international presence, particularly in Qatar and Libya, enhancing our ability to deliver exceptional design solutions on a global scale. We partner with local established businesses to bring our European interior design to the Middle East and beyond.

At REMAX, I consistently ranked among the top realtors, helping clients make profitable real estate investments. My efforts contributed to a significant increase in sales and client satisfaction. I was honoured to be inducted into the REMAX Hall of Fame for my sales achievements in 2022, recognizing my commitment to driving value for both buyers and sellers in the Maltese real estate market.

As President of BNI Global, Malta Chapter, I led a chapter of professionals, fostering business growth through structured networking and referral marketing. My leadership helped strengthen member relationships, leading to increased business opportunities across industries.

As Director of Marketing at Eferton Group, I oversaw the creation of the marketing department, expanding the company’s market presence across nine countries. My role included leading branding initiatives, managing large-scale marketing budgets, and developing innovative strategies that drove international growth across various sectors.• Penetrated new markets increasing market share by delivering innovative marketing strategies for the different companies operating in various countries, fields and cultures.• Developed a clear management crises communication process by implementing PR & social media strategies. • Emphasized the strengths of the Group by developing strong refreshed brands.• Provided timely critical information for the various decision makers by establishing a market intelligence process.• Managed a substantial marketing budget, reducing waste and increasing output.• Increased sales by introducing new sales tools to support the international business development teams.• Amplified staff loyalty and involvement by facilitating internal and external global communication. Project managed MS SharePoint implementation across the Group in 9 different countries.• Orchestrated a sustainable Corporate Social Responsibility strategy for the Group.• Entrusted with an US$11 million upgrading project of a 160,000sqm cotton factory to a state-of-the-art regional warehousing hub in Ndola, Zambia.

As General Manager of Safety Cooperation Services, I successfully reversed the company's financial losses, delivering $1 million in revenue in 2012. I led a strategic restructuring, developed new business models, and formed key international partnerships that increased profitability and expanded the company’s client base.

Leading provider of safety training and remote site medical solutions in Libya servicing the international oil & gas industry. Responsible for expanding the Company into new countries and markets.• US$17 million – Within 6 months shortlisted for a BP Angola tender being Company's largest tender ever handled.• US$2 million – Within 12 months won BP tender and entered the Algerian market.• US$0.3 million – Entered Middle East market by securing contract with PDO Oman.• Offered services across Africa and the Middle East through developing a strong network of partners.• Improved Company market position by revamping image, developing fresh marketing collateral and sales tools.

One of three telecommunication companies offering cable TV, IP telephony, mobile and internet services. Responsible for the sales department, ensuring growth in subscriber numbers and EBITA and to prepare it to handle new Mobile launch.• 23% increase in internet subscribers, 8% increase in IP telephony, TV kept stable although new player entered market. Revenue and EBITA growth achieved in a dynamic and fast changing market. • 7 new proactive sales channels achieve record growth replacing one reactive incoming call centre team.• Largest corporate account won from incumbent after successfully building a professional corporate sales team.

A leading financial services group listed on the Malta Stock Exchange. Mandated to substantially increase business and market share after being head-hunted from the largest competitor.• 7% to 30% year-on-year revenue growth achieving record growth for the Company and highest market share gain compared to local competition.•Built the strongest life insurance salesforce in the country, compared to established and international competitors.