Chris Chappell work email
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Chris Chappell personal email
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I have over 25 years experience working in the family businesses (Tom’s Of Maine and Ramblers Way), starting in sales, and serving consumer needs through product development and eCommerce. I am a brand shepherd and champion for the consumer via the intention of sustainability.I believe true innovation is driven by technology, and the best way to get there is through the creative process (hopefully collaborative), not just analyzing metrics. I believe in qualitative data also and listening actively to consumers.I have managed PhDs, scientists, eCommerce and Customer service specialists. As a people person, having majored in cultural studies, I am curious about what makes people tick, both as groups and individuals.I am classically trained in music having attended and toured the country with The American Boychoir as an 11 year old. As a songwriter, musician and producer, my skills in music have influenced my business experience in a very positive manner. I look at things differently than most people and my unique perspective can bring a lot to the table.
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Marketing DirectorRamblers Way Farm Jan 2016 - Mar 2022California, United StatesDirector of Marketing (2015-2022)-Managed all social media and associates-Managed print and marketing campaigns for retail stores (4) and website-Managed new brand identity (brand mark, word mark, collateral, etc)-Ran all photoshoots and content procurement-Managed relationship with PR firm Siren-Managed relationship with design/advertising partner High Seas, Retaliate 1st-Managed SEO/SEM relationship with Cosson Digital-Created ad campaigns in Facebook & Google Ads, email blasts (Constant Contact)-Managed Wholesale portal Faire to independent boutiques and apparel stores -
Customer Service ManagerRamblers Way Aug 2015 - Mar 2022California, United StatesCustomer Service Manager (2015-2022)-Managed Customer Service Representative -Managed Fulfillment, Refunds, Returns & Exchanges-Customer Service Representative (2019-2022)
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Director Of EcommerceRamblers Way Jan 2013 - Mar 2022California, United StatesDirector of eCommerce (2013-2022)-Managed company website (Drupal) and sales -Managed 2 direct reports-Managed external website developers Primal Media, High Seas, T. Litchfield-Created/Edited all website content (2018-2022)
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Regional Sales ManagerRamblers Way Jan 2011 - Mar 2016California, United StatesPacific Sales Customer Partnership (2011-2016)-Wholesale representative to independent boutiques and apparel stores throughout the west coast-Managed booths at trade shows in the west-Responsible for over 75-100 wholesale accounts
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Research & Product Development DirectorTom'S Of Maine Dec 2003 - Jan 2009United StatesConsumer Care Director 2003-2008Director of Research & Product Development-Named and developed Whole Care, still Tom’s Of Maine’s top selling toothpaste and mouthwash line 17 years later-Developed line of deodorants with hops as active ingredient - still top selling deodorant-Managed 2 PhD research scientists, testing budgets, integrating new product benefits with promising active ingredients-Managed 8 scientists and product development managers (Champions), from formulation, FDA compliant drug testing, to QA analysis, including packaging development and stability testing.-Successfully received ADA seal for mouthwash, new toothpastes and dental floss-Director of Consumer Research, conducted focus groups, dyads and product testing/surveys-Regulatory liaison, responsible for all drug and structure/function claims & substantiation, on and off packaging. Regular communications with counsel in DC.-Worked with Communications & Design for all packaging benefit claims & statements, consumer facing language, and messaging hierarchy-Worked with advertising agency Y&R (Young & Rubicam) in NYC from (2006-2008) to redesign Tom’s brand mark and packaging - this packaging redesign was only recently updated (dark mode) in 2022, so a 14 year run of our design.-Successfully defended Tom’s of Maine in Prop 65 lawsuit in California (2005-2007) -
Product Development ManagerTom'S Of Maine Apr 1999 - Dec 2003United StatesConsumer Care Champion 1999-2003-Managed New Product development projects from Concept to Manufacturing-Managed Self Care Line of extracts, capsules and balms-Formulated a complete line of herbal teas (APTI certified cupper - now STI)-Trained in organoleptics - key in understanding consumer preference-Managed product development team, sourced ingredients and packaging, integrated Research team with Structure/Function claims and substantiation-Managed Consumer Research projects
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Product Supply ManagerTom'S Of Maine Jan 1998 - Dec 2002United StatesSupply Chain Manager 1998-2002-Sourced, tested and procured most plant (active & inactive) based ingredients-Attended Supply Side West trade shows-Regularly visited suppliers, negotiated ingredient contracts
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Regional Sales ManagerTom'S Of Maine Apr 1994 - Jun 1998United StatesPacific North Sales Representative 1994-1998-Called on independent health food, drug, and food retail and wholesale accounts from Santa Cruz to Vancouver, B.C. (Whole Foods, Wild Oats, small chain grocery) - merchandising, sales, and local advertising/special events
Chris Chappell Skills
Chris Chappell Education Details
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Area Studies - South Asian -
College/University Preparatory And Advanced High School/Secondary Diploma Program
Frequently Asked Questions about Chris Chappell
What is Chris Chappell's role at the current company?
Chris Chappell's current role is Marketing Director.
What is Chris Chappell's email address?
Chris Chappell's email address is ch****@****way.com
What is Chris Chappell's direct phone number?
Chris Chappell's direct phone number is +170736*****
What schools did Chris Chappell attend?
Chris Chappell attended Trinity College-Hartford, St. Paul's School.
What skills is Chris Chappell known for?
Chris Chappell has skills like Product Development, Marketing Strategy, Strategic Planning, Marketing, New Business Development, Retail, Manufacturing, Customer Insight, Packaging, Negotiation, Account Management, Research.
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Chris Chappell
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