• Maintain & Expand Distribution from existing customers including Best Buy, Best Buy-CA, AAFES, Walmart, Sam's Club, BJ's Wholesale, Costco, Amazon, Canadian Tire, Camping World, Home Depot, Electronics Express, Microcenter, NFM, Newegg and many others• Expand Distribution to new retail partners including Target, Costco, Sam’s Club, BJ’s Wholesale, Camping World, DTC and 10+ other new additional retailers • Oversee the North American Sales and Supply Chain Teams to assure smooth Demand planning, Supply Planning, Sell-In and Sell Through at most every major retailer in North America.• Build and Expand a new “Connected Car Category” for Dash Cams in North America with Nextbase leading as the #1 Brand in NPD Data now surpassing the largest competitors at 20%+ Marketshare (started at 9% in 2021)• Full transition from a Distributor model to a direct model in 2024 with expectations to build out full North American Sales, Operations and Finance teams with an addition of multiple new hires over the next 12 months• Handle all in store Displays (powered & non-powered), Drop In Corrugated Shippers & Nextbase Branding assets in all doors• Built out the full product refurbishment cycle from retailers returns, refurbishment and the resale of refurb products taking product returns down from 18% across all product families to 10% return averages• Manage a current U.S. internal team, 4 rep group teams and 3 Major Retail Distributors in N.A.• Handle all Data Analytics from NPD (Circana), Sell-In to Sell-Through, POG ROI for Retailer Biz Reviews

• Created a new “Party/Shot Vodka” to bring to market in the 2021 Sales Cycle with a unique, fun and irreverent product that has not only new flavor profiles but also a completely new aesthetic look into the current Spirit P.O.G.• Developed final product recipes, vetted full supplier list, created a comprehensive distribution plan with financial forecasts for targeted sales and marketing strategies allowing minimal leveraged initial capital investments and sustainable growth rates• Built out final business plan for partners and initial investors in the startup project with achievable revenues/goals

Sell in and sell through major consumer electronic categories to Tier 1 and Tier 2 National Retailer Chains. I have experience with close to 100% of all major retailers domestically and have become an industry leader in consumer electronics sales knowledge.

Oversee all sales, supply chain and logistics for major National & Regional CE accounts at Skullcandy, Inc.

Unity's Critical Systems Division is a single source provider of preventative maintenance, emergency service and repairs of critical power systems. Our goal is to assure peak performance of equipment operational integrity in order to allow for maximum uptime operations of critical centers. We offer our clients the ability to contact one company for all their UPS system, Automatic Transfer Switch, Generator Paralleling gear, UPS battery, and Emergency Power Generator needs.