- Research on the relevent industry and market to indentify the business opportunties - Establish the strategic partnership with leading brands and top players in the niche market- Explore the opportunities with Chinese partners in LBE and co-production project

• Branding and marketing strategy development and execution • Coordination with content distribution, consumer products and licensing teams for the business promotion• Internal marketing team and external vendors management

Business DevelopmentTeam ManagementProject ConsultingEvents Planning & Organizing

- Develop exhibition & conference projects in China- Supervise the project team on the overall project operations- Provide the consultancy & training service to exhibition venue operators and event organizers

• Formulate the company’s strategy• Supervise the branches’ performance to make sure the overall target achieved• Work with the HR and Finance department to form the incentive policy on each branch• Review the financial report of each branch on a monthly basis• Lead the acquisition & merger project• Prepare management report to the board• Develop and strengthen the connections with government• Branch MD recruitment and retention• Align various media resources in IDG and generate new events with other media units

• Support GM to shape the company strategy in China• Develop new trade shows and conferences in China• Identify and analyze the potential projects for acquisition • Sell IIR’s global events to China• Lead the operation department