Description:Lead 7 offices and 25 direct reports to acquire new customers, maintain client satisfaction, produce dynamic campaigns and foster company growth. Drive go-to-market cadence in new markets and locations. Develop global and localized marketing vision and strategies, collaborating across geographies, levels and functions. Act as Senior Account Leader, providing thought leadership to C-level clients at Fortune 500 companies. Serve as member of Executive Leadership Team and as Chief Operating Officer for HR and facilities functions. Direct staffing and resource planning to align with client growth and financial objectives. Establish initiatives and plans to drive achievement of business goals. Optimize processes and systems to support company and client success.• Effectively navigated acquisition and drove integration efforts to facilitate continued growth and success.• Secured key $2MM account and grew by $2MM more through successful and award-winning campaigns that aligned with audience desires for tech-forward, digitized options. Created VIP club to build loyalty and sales.• Beat out 5 major agencies to win $2.5MM supplement company business. Developed 360 campaign and moved client from 6 to 10 share of market.• Led Masterbrand account and significantly increased market share for client’s line, taking them from 10th place to 2nd with half as much marketing spend than #1 company. Launched new socially-driven brand experiences and built new company website, driving major sales records for one division (33 consecutive quarters of growth) and $2MM in incremental agency revenue.ABOUT PURERED (No proprietary or confidential information, including privately-held company revenues.)A privately-held, leading Marketing Service and Technology Partner providing print, digital, branding and consultation services. Acquired Ferrara in 2015.

Company / Organization: BBDO WorldwidePosition / Title: SVP | Senior Group Account DirectorDates of Employment: 2001 to 2009Member of Executive Leadership Team for New York office that oversaw teams across North America. Served as Lead Account Director for key BBDO West clients. Managed Omnicom cross-platform resources for blue chip clients needing global marketing solutions. • Instrumental in mapping agency’s digital transformation, detailing technology, education and talent investments that directly led to key new business wins with 3 multi-billion-dollar companies.• Played critical role in establishing BBDO West offices in Los Angeles and San Francisco. Aided the company to gain competitive foothold in Silicon Valley. Developed West Coast relationships and key client accounts that generated $25MM+ in revenue.• Directed $50MM+ effort to rebuild $50 billion electronics company’s brand image. Built agency teams on both coasts to manage multiple corporate and product-specific projects. Led cross-functional marketing teams to produce strategic plans, develop websites, and deliver retail, direct mail, consumer promotion and sports marketing campaigns.• Refreshed an automaker’s iconic brand, driving strategic and creative excellence within challenging and highly-competitive industry. Developed award-winning campaigns that sparked brand turnaround. Architected innovative resource sharing effort between locations, eliminating silos and improving outcomes through collaboration.• Oversaw account of $18 billion financial services company and successfully unified products under single platform. Managed $100MM+ budgets, including domestic and international efforts. Secured major sponsorship opportunities. Transferred U.S. learning to overseas team through 6-month onsite leadership, providing sustenance against strengthening primary competitor presence. • Recognized with company’s Founder’s Award (highest employee performance) and Top Producer Award.