Chris has worked within the sports business industry and broadcasting for over 30 years.Chris was Head of Communications at The Football League until 1999 and the head of Nationwide's sports business, football & sponsorship operation until the start of 2011.Chris now leads his own organisation liaising with sports bodies, working on television rights, advising on PR & communication strategies, sponsorship deals and helping brands, advising sports professionals, business leaders and broadcasters. During his time in the industry, he has garnered the extensive relationships and experience essential to help lead, influence, formulate and implement successful sports business and communication strategies. He has negotiated and activated multi-million pound partnerships. Chris advises brands, governing bodies and stakeholders on sports business strategies, tv rights, broadcasting, PR and communication. Chris also broadcasts on national and global television and radio platforms and over the years worked with The FA, Nationwide, England team, Sky Sports, TalkSPORT, IMG, D.C. United and others.