I fell into the fashion world with a bachelor of science in biology degree and a love for denim.  While my curiosity for design and love of art fueled the “arts” side, my education brought out the “science” in a strong analytical and merchant side with sales. Nearly two decades later, I have built and launched 3 brands and have a proven track record of achieving sales targets and fostering strong, long-term partnerships.Throughout my career, I have demonstrated exceptional sales and merchandising skills, leveraging my understanding of trends and consumer needs to effectively develop collections and key items to grow revenue for both brands and our retailers. My ability to identify customer needs and provide solutions has consistently resulted in exceeding sales goals and maximizing profitability.Key Strengths:1. Sales Leadership: I have successfully led large sales and merchandising teams, providing mentorship and training to drive their performance and exceed targets. Leading our team has not only been one of the best experiences of my career, but we have fostered a positive and high-performing sales culture that consistently delivers results.2. Retailer Relationships: I prioritize building long-term relationships with buying teams by delivering products that performs for their end consumer, executing events and activations, and maintaining communication to be proactive as opportunities or challenges evolve.3. Market Analysis and Trend Forecasting: Whether on runway, WGSN, or market feedback, I’m able to identify and build product for future trends and regularly utilize market data and consumer preferences to identify emerging opportunities. By staying ahead of the curve, I have successfully guided product development in both full price and off price channels as well as in contemporary and streetwear markets.4. Team Collaboration: I thrive in collaborative environments, working closely with cross-functional teams including design, marketing, merchandising, planning and production to ensure seamless execution of sales initiatives. That effective communication enables me to foster strong team dynamics and achieve our shared objectives.Whether building up brands and products or team members and their careers, I enjoy fostering a positive culture and leading a team to drive successful partnerships.