Advising and involved in the latest disruptive SaaS software , safeguarding both individuals and protecting brand values through an online management tool.

Following retirement from GM [Dec 2010] I now have my own company working with a select number of companies across Europe at a senior level to help improve structure & relationships, find growth opportunities and solutions, identify and implement new business strategies for revenue growth, aid Board cohesiveness and focus, identify KPI's and keep an eye on the customers satisfaction and competitor activity. Current relationships are shown below.

AVAG Holding SE is one of the leading independent automobile companies in Europe. They operate in Germany, Austria, Croatia, Poland, Serbia and Hungary. Under the umbrella of the Augsburg based central management and financial holding company they manage 147 automotive sites and have 14 different car brands in their portfolio. More information: http://www.avag.eu

SI Capital Partners (SICP) is an independent Investment Company with a diverse portfolio in a variety of business sectors. They invest directly in small to medium sized companies where they can contribute expertise. As a privately owned group, they make investment decisions in an informal environment. The partners discuss various proposals and opportunities, each bringing to the discussion their individual expertise and interest. They invest in startups and turnarounds and actively seek opportunities in complex, challenging environments. Sectors where they are active include Aerospace, Agriculture, Automotive, Food, Financial Services, Industrial, Mining and Retail. More Information: http://si-cp.com/index.html

Onto Holdings Ltd. (“Onto”), is the largest 100%-electric-vehicle subscription service provider in the UK and the largest pure-play EV subscription provider in Europe with a fleet of >5000 vehicles. A great performance being delivered by an amazing bunch of people.

Car customers’ behaviour has changed. Much of the information required to make a buying decision is available online. That has dramatically affected showroom traffic and how customers prefer to interact. In aftersales, it’s a similar picture. Video, used properly in retailer sales or workshop operations creates transparency. Transparency leads to trust. The customer’s trust ensures that sales and profits increase in all aspects of that business. There are now over 3500 CitNOW Video installations in Automotive Dealerships across 29 countries. More information http://www.citnow.co.uk

Thurlow Nunn Automotive's car retail operation is part of the wider Thurlow Nunn Group, a family owned and managed business operating in the agricultural engineers and construction sectors as well as motor retail. They operate 12 Vauxhall dealerships in Norfolk, Suffolk, Cambridgeshire, Buckinghamshire and Bedfordshire, making it one of the largest Vauxhall retailers in the UK.

Delighted to be assisting the VOX SP Board to develop new markets and operations to handle their growing customer base. VOX SP, approach Point of Purchase differently. Their unique, streamlined process – built on years of unparalleled engineering and operational expertise – delivers world-class displays for your brand through a simpler, more effective global supply model. It means they achieve the consistency and quality you need whilst taking cost out of your supply chain.

The ROLF Group of Companies - one of the largest market players of the automotive retail business in Russia. The privately-owned ROLF Group of Companies is one of the key automotive market players in Russia. It is one of the largest importers and retailers of foreign cars in the country with more than 25 years of successful history and a market leader across key automotive businesses. ROLF Retail - sells cars through more than 45 dealerships in Moscow and St. Petersburg and includes its own loan & insurance agent ROLF Finance and BlueFish division responsible for used cars sales

Delta Motor Group OY is the parent company of Delta Auto Oy & Delta Bavaria. Both companies are located in Finland and active in the Finnish Automotive Industry.Delta Motor Group OY is the Finnish importer for Kia and Mitsubishi, and also manages Dealerships for those brands and for Mazda and Opel. Delta Bavaria holds a BMW franchise. In total the group operates 26 retail locations in Finland. They are also actively looking for opportunities in other markets. More information: http://www.delta.fi/tietoa-deltasta/

ASE have been working exclusively in the automotive industry for nearly 40 years, providing motor trade specific accountancy and professional services and the detailed analysis of retail performance data. Operating in 34 international markets with a team of 150 industry specialists, ASE are a trusted partner in the drive to greater profitability and compliance on a local and global scale. More information: http://www.ase-global.com

Responsible for Commercial Vehicle Operations for Opel in Europe including sourcing of products from competitors portfolios and managing JV's & the Opel Sales & Marketing activities.In addition responsible for all Opel vehicle [Car & Commercial] sales outside Europe and determining strategy and timing, business cases and partner selection for new market entries.

Management of the Central & Eastern Europe including GM and Chevrolet companies .Countries / Companies include Poland, Russia, Turkey and Southeast Europe [Hungary], and GM's Southeast Europe branch offices in 9 countries. GM Brands covered primarily Opel, Chevrolet and SAAB but also Cadillac, Hummer and Chevrolet North American vehicles in certain non EU markets & Russia. Business levels: - 2008 results = 610,000 vehicles sold, 330 million Euro Parts business, 5 billion Euro revenue , 800 Employees and responsibility for 800 GM Dealer locations in 29 countries.In 2007 Mr. Lacey was recognised as one of the sixteen "2007 Automotive News Europe "Eurostars" and also received the Autobest jury's "ManBest" award for services to the industry in Central & Eastern Europe. Autobest is a group of leading journalists from 15 countries in the region Mr Lacey was an invited speaker at the 2008 Global Automotive News Conference in Detroit USA, where over 500 people attended his presentation on Emerging market strategies in Central & Eastern Europe. He has also spoken on a number of occasions at the GM Executive Global Conferences.

Established GM business companies in Russia and oversaw the activities and growth of 5 General Motors Brands in Russia. Team member of the GM AvtoVaz JV project. Manufacturing 'Partner' negotiating team member.

Established GME's first cluster operation in Europe, 9 countries run from the GM operation in Budapest.Major initiative to sell Hungarian produced vehicles into China.

-Introduction of GM’s Network Q strategy for used vehicles.-Introduction of “GM Credit Card” into UK market, - Lauunch of several new Vauxhall models to marketplace- Management of Vauxhall’s Race & Rally Teams,- Secured Sponsorship of the International UK Rally for Network Q,

Introduction of Vauxhall Trade club partners programme Introduction of GM's "Masterfit "after market" fast fit operations, Responsible for AC Delco in UK & Worldwide Bedford Truck Parts, 200 Million Net Sales / Annum.

Responsible for Management of 35% of Vauxhalls Key account Fleet Customers

Scotland, Ireland and North England, Responsible for 300 Dealers, 25% of Vauxhall's Sales,