Chris Lamonica Email & Phone Number

New York City Metropolitan Area

◦ Produced and edited promotional video shorts for nationally syndicated CBS Sports morning talk show Taz & The Moose.◦ Wrote and edited field segments to include the hiring actors and crew for short films featuring Olympic athletes and talk shows.◦ Developed and created long form documentary and short from promotional video for CBS's daily The Taz Show◦ Wrote lyrics and copy; hired artists and voice over talent to record commercial show spots. ◦ Developed a marketing campaign and conducted product placement for the launch of an upstart beverage company.◦ Consultant for Def Jam Recordings radio and marketing promotions.

Greater New York City Area

♦ Creator and content producer of Sports and Entertainment web portal entitled The Fast Life. ◦ Prepared and conducted extensive interviews with Hollywood actors, professional athletes and industry analysts.◦ Wrote articles for web publication and industry circulation.◦ Created a mini-series "Defending The Dream" with Sanya-Richards-Ross" chronicling the 400m Olympic Gold Medalist.◦ Graphic Design of all marketing materials. ◦ Developed show audio imaging and executed musical supervision.◦ Operated all social media marketing components including SEO, Twitter, Facebook Fan Page and company website.◦ Secured and scheduled guest appearances to include CSI's Chris O'Donnell, Ice Cube, Vivica A. Fox, Omar Epps, Larenz Tate, Laz Alonso, Keith David, Olympians Lolo Jones and Allyson Felix, USA Soccer's Hope Solo, NFL Hall of Fame QB Warren Moon, Olympian of the Century Carl Lewis, 4-Time Heavyweight Champion Evander Holyfield, Atlanta Falcons Tony Gonzalez, NFLPA Asst. Exec. Director of External Affairs, ESPN's Andrew Brandt, FOX's Super Bowl Champion Baltimore Ravens Head Coach Brian Billick

New York, New York, United States

◦ Developed marketing plans for the launch of artists including Outkast, Usher, Prince, Pink, Carlos Santana, TI, Toni Braxton, The Clipse (Pusha T), Q-Tip, Naughty By Nature, Run DMC and others.◦ Forged strategic partnerships with WWE, HBO and Madison Square Garden mutually beneficial to the advancement of artists and show properties.◦ Orchestrated and executed artist's national radio promotional tours ◦ Operated and directed a national street marketing team in 25 markets.◦ Created marketing materials and outdoor advertising campaigns◦ Staff Management◦ Budget management

Greater New York City Area

◦ Orchestrated and executed artist's national mix show radio promotions and lifestyle campaigns ◦ Operated and directed a national street marketing team in 25 markets.◦ Designed, produced and sourced promotional materials and vendors.◦ Maintained weekly reports and presentations for company wide distribution.◦ Coordinated with company departments to deliver campaign goals on budget and within project deadlines.

New York, Ny

♦ A&R for Pete Rock's Soul Survivor album (1998). ◦ Organized and arranged 20 featured artist appearances. ◦ Authored and co-authored the lyrics for 10 songs. ◦ Implemented song and album direction. ◦ Managed $500K studio budget ◦ Oversaw administrative process for sample clearance and publishing direction. ♦ Filmed, directed and produced a 45-minute documentary film.◦ Showcased the behind the scenes studio process of the making of the album.◦ Features the actual live vocal booth recording performances of the artists.◦ Includes entertainment industry cameos such as Funkmaster Flex, Big Tigger and Pam Grier sharing their accounts.◦ Film features appearances by Common, Method Man, Loose Ends and more.

◦ Secured airplay nationwide for artists such as the Wu-Tang Clan, Xzibit, Funkmaster Flex and Big Pun on all commercial radio stations.◦ Organized and operated national promotional tours for artists at radio, retail and clubs.◦ Interacted with program directors, music directors and deejays to facilitate live artist appearances and promotional spots.◦ Created and produced promotional items to coincide with airplay campaigns and on-air giveaways.