Led the product strategy and development for Alaska Airlines' flight attendant application, enhancing in-flight operations by streamlining safety procedures, guest information, food service, and inflight communication.Leading the integration of Alaska Airlines' flight attendant app into Hawaiian Airlines' operations post-acquisition, ensuring that there is a seamless transition aligned with business objectives.Collaborated with inflight leadership to prioritize the product roadmap, aligning feature releases and updates with operational needs and enhancing user experience for flight attendants.Directed cross-functional efforts to upgrade and refresh iPhone devices every year, partnering with vendors like Apple and Otterbox to ensure the latest technology and accessories for optimal functionality.Pioneered an innovative "tap-to-pay" feature within the flight attendant app, reducing equipment dependency and cutting costs by minimizing reliance on card swipe readers.Led a team of engineers, QA, and designers in delivering projects, managing end-to-end product lifecycle from planning to deployment.Coordinated with third-party vendors to ensure device durability and usability, aligning technical requirements with flight attendant needs for reliable in-flight performance.

Revenue Growth Leadership: Played a pivotal role in a team responsible for driving 70% of company sales, contributing to a 3% revenue lift in 2022 through strategic initiatives.Digital Shopping Vision: Leveraged technical expertise and API knowledge to provide visionary leadership in shaping online shopping experiences. Led the development of the product vision and roadmap for customer-facing digital shopping experiences across WSI brands.Financial Performance Optimization: Utilized financial services acumen and point-of-sale system experience to measure product performance and enhance the user experience, ensuring that products align with business goals.Initiative Management: Led the definition, decision-making, task prioritization, and initiative scoping, utilizing data-driven insights to effectively manage project timelines within the ecosystem.Cross-functional Collaboration: Collaborated with business and technology partners to deliver innovative digital solutions meeting customer needs and driving value. Leveraged strong data science and security skills to ensure data integrity.Team Leadership and Support: Provided leadership to guide cross-functional teams throughout the development process, offering training, answering questions, and conducting user acceptance testing to ensure project success.Market and Technology Research: Conducted market and industry trend research, competitor analysis, and remained current with the latest technologies. Constantly improved the Digital Product Management team workflow, utilizing open-source principles and program management.Conversion Optimization: Continuously monitored performance, identified potential gaps, and designed A/B tests to optimize conversion rates, enhancing the user experience and driving results.

Startup Ideation and Leadership: Co-founded a mobile game startup centered around image-based YouTube searches using object detection, enhancing the gaming experience for customers. Demonstrated a strong sense of ownership and self-motivation in driving the company's success.Subscription Business Growth: Successfully managed and grew a subscription-based business, achieving over 40,000 activations across 180+ countries within just three months, showcasing strong management skills.Data-Driven Strategy: Leveraged extensive research skills to inform strategic decisions, including pricing strategies and growth initiatives. Implemented successful strategies in India, resulting in a 25% increase in revenue.Machine Learning and AI Proficiency: Demonstrated expertise in machine learning and AI, optimizing content tagging automation and YouTube scanning processes through cache systems and lambda functions, enabling product scalability.Partnership and Community Engagement: Coordinated partnerships, tournaments, and live events with user communities and content creators, building a positive social media presence. Introduced an internal content creator as the marketing lead and brand face.Business Development Leadership: Led the ground-up development of the business, applying leadership and product development skills to drive complex projects, plan product sales, and prioritize through experimental technology.Application Engineering and Cross-Functional Collaboration: Showcased a strong background in application engineering and effective collaboration with cross-functional teams to bring new products to market.Creative Problem Solving: Demonstrated a proven ability to think creatively and solve complex problems, leading to successful business ventures and innovative solutions.

E-commerce Migration Leadership: Successfully led the migration from Spree to Shopify Plus by enhancing vendor collaboration, communicating the value proposition, and implementing an efficient project management strategy to align with organizational requirements.Strategic Business Transformation: Developed business cases and plans to realign a major retail company initiative that had deviated off course during a website migration, ensuring a positive outcome.Data-Driven Performance Enhancement: Analyzed technical requirements, reviewed data, identified bottlenecks, and improved key metrics, OKRs, and KPIs. Provided dashboards and reports to track progress.Cost-Saving Process Improvements: Implemented internal process enhancements, resulting in annual savings exceeding $100,000, showcasing efficiency and cost-consciousness.Cross-Functional Workflow Management: Managed workflows and provided guidance to engineering and marketing teams, skillfully negotiating with stakeholders and implementing best practices for enhanced time management and increased click-through rates.Proactive Issue Resolution: Constructed prototypes and proactively addressed potential issues, conducting A/B testing to optimize project outcomes, ensuring efficiency and success.Positive Team Engagement: Engaged with team members and stakeholders in a passionate and enthusiastic manner, fostering a positive and productive work environment, promoting teamwork and collaboration.

Strategic Leadership and Process Improvement: Directed the organization's efforts to enhance design and development processes, end-to-end user experiences, customer service, and streamline the QA process. Conducted A/B experiments, identified bottlenecks, and reduced system bugs through data-driven metrics and analysis.E-commerce Enhancement Initiative: Led an initiative to enhance the e-commerce website user experience by optimizing webpage content, resulting in a 10% increase in revenue.Policy Development and Project Oversight: Developed policies, conducted market research, oversaw project schedules, and reported to senior management using PowerPoint presentations. Guided and motivated developers to create bug-free products and implement live updates.Marketing Strategy Optimization: Utilized Klaviyo to automate marketing and email campaigns, generating quantitative metrics and statistics to assess revenue impacts. Achieved a remarkable 30% increase in direct marketing campaign revenues.Software Requirement Gathering and Development Streamlining: Gathered software requirements and streamlined the development process, including code reviews, mentoring, and version control. Implemented weekly code reviews, software release rotations, and created test cases, significantly reducing errors and bugs on the site while positively impacting revenue.

Strategic Collaboration: Collaborated with organizations to communicate the vision and ensure alignment for web and application development. Provided recommendations, project management, and played a key role in the development and implementation of projects.Entrepreneurial Success: Founded a web development and computer consulting company, attracting new business and earning clients' trust through consistent on-time and budget-friendly project deliveries.School District Partnership: Collaborated with a large California public school district to migrate an outdated application and shape future products. Managed the project by setting stakeholder milestones and goals, successfully improving technology and reducing administration costs.Technology Migration: Orchestrated the migration of updated servers and technology, resulting in enhanced annual sales and reduced administration costs for the school district.Web Development Innovation: Leveraged extensive knowledge and expertise in web development to create and deliver innovative solutions for clients.Effective Stakeholder Communication: Engaged with stakeholders professionally and efficiently, adeptly translating technical concepts for non-technical individuals, fostering effective communication.Team Management: Skillfully managed a team of developers and designers, ensuring project deliverables met the highest quality standards and satisfied client need

UI/UX Innovation: Contributed to T-Mobile's UI/UX IT team by brainstorming new ideas, prototyping, wireframing, and designing mobile apps for usability research. These efforts enhanced customer experience through pattern identification and data-driven decision-making.User-Centric UI Development: Demonstrated empathy for user needs while crafting a successful UI for MyFavs, one of T-Mobile's most acclaimed applications.Efficiency and Cost Savings: Developed an internal MyHR website with automated services to address common customer inquiries, boosting user satisfaction and annually saving up to $1.1 million.Scrum Project Management: Led a team in building a multi-device mobile application. Gathered requirements, aligned with 3rd party vendors, and executed plans using scrum methodologies. This culminated in the successful launch of MyFaves 2.0 for Android, establishing an early presence in this space.User Experience Enhancement: Influenced the development process by gathering measurable user experience data through lab testing and translating user stories into wireframes and interactive mobile applications.Leadership and Team Growth: Leveraged strong leadership skills to inspire and nurture the team, contributing to the successful launch of products.