Chris Mavris Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

As Chief Operating Officer of Brooklyn Donuts and Coffee, I drive NSW/ACT growth, streamline QLD operations, and secure strategic brand partnerships. I develop expansion plans rooted in KPIs, P&Ls, and budgets. I revitalised the brand, optimised franchisee relationships, and crafted a robust franchise recruitment strategy to reach 50 outlets by 2026/27. I partner with People & Culture to motivate and energise teams, ensure productivity, and implement rigorous KPIs around wastage, sales, and quality.

Helping brands to accelerate their growth though experience, leadership and mentoring.

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

As Managing Director of Sonoma Artisanal Bakers, I boosted profitability and business value through strategic financial and operational improvements. I drove sales across retail, wholesale, and corporate-owned channels, collaborating with executives and stakeholders. When the CEO left I worked with consultants to develop a comprehensive market analysis, identifying Brisbane as a key expansion target, and systematised the business in preparation for a new direction that, while good for the business, resulted in my role no longer being available.

Sydney, New South Wales, Australia

As General Manager Direct-to-Customer of Nonna's Bakery, I implemented strategic operations and marketing initiatives to boost accountability and brand strength. I drove progress through structured meetings, data-driven decision-making, and a comprehensive brand review. My analysis shaped customer profiling and growth strategies, including securing a key partnership with Ford Australia. During COVID, I adapted the concept presentation of their fledgling van home-delivered bread and restructured the team to alleviate customer pain points.

Sydney, New South Wales, Australia

As CEO of Sharetea Australia, I led a year-long transformation to navigate COVID-19, drive expansion, and boost efficiency. I restructured the organisational dynamics to cater to aggressive growth strategies, enhancing our market presence and brand development. I directed a comprehensive overhaul of our marketing framework, introducing a fresh strategy that resonated with our brand identity and solidified our messaging across all platforms.I negotiated rental reductions for our franchisees while collaborating closely with our senior property acquisition specialist to secure prime locations and boost our franchise recruitment. My strategic foresight led to re-evaluating and restructuring our New Product Development, setting a clear execution path that improved our product offerings. Additionally, I implemented an IT overhaul, transitioning from Google Docs to Office 365, which streamlined our operations and data management.Under my leadership, we maintained operational continuity and team cohesion despite shifting to a part-time office setup. This reduced expenses without sacrificing productivity. I also introduced a new corporate strategy and systemised business rhythms focused on performance and productivity. I strengthened legal and compliance frameworks, replacing internal legal counsel with more robust external solutions, ensuring governance and supporting our ambitious growth objectives.

Marrickville Nsw Australia

Sydney, Australia

At the time Michel's Patisserie, acquired by RFG in 2007 .

Diploma Accounting

Education record