Chris Parker Email and Phone Number

Leading a team of 4 to drive an insights based and sales led approach to our marketing activity and portfolio.

Manage relationships with petroleum & organised convenience outlets, through formulating & implementing growth strategy & execution plans.

Responsible for the development and co-ordination of trade marketing activities to maximize the potential of the Red Bull brand in the Trade whilst maintaining brand personality and values. Trade Marketing - Develop trade marketing strategies, utilizing trade and marketing experience to recommend best trade-led activitieseCommerce - Development and implementing of Red Bull's eCommerce strategy for NZ whilst aligning with RBHQ stakeholders.POS Management - Ensuring global POS toolkit is used as effectively as possibleCross Marketing - Through personal and electronic communication - educate, orientate and utilize the brand team to deliver through the line activity in store.

Servicing the Eastern regions of Auckland and the North island.- Route and Retail through FSNI and Progressive- NPD sell in and core range sell through- In store activations- General Sales- Managing distribution partner reps and merchandisers

Actively servicing the South Island on a 3 week call cycle 8 times per year.- Range showings- Ex stock call cycles- Staff Training and Tech sessions- Maximizing brand POS in store- Identifying gaps in stores- Budgeting- Dealing with managers at a regional level in relation to sponsorship's- Assisting sponsored athletes