Chris Pickup Email & Phone Number

Leeds, England, United Kingdom

Leeds, England, United Kingdom

Leeds, England, United Kingdom

Responsible for leading brand strategy/identity/campaign and digital projects, and managing client relationships, overseeing from research to concept and strategy, through to launch and future development. Co-responsible for client services, including people management. Clients included Mind, University of Leeds, NHS, Northpoint, AW Hainsworth, Axiologik and others. Key aspects include: Brand strategy, research/insight, tender writing, workshopping, UX/UI, messaging frameworks, integrated marcoms, photoshoot management and marketing/content plans.Highlights: - Managing nearly £600k annually, across various clients in different sectors/specialisms- Growing the University of Leeds account to be the leading brand agency on the roster- Hyper-targeted FGM campaign, increasing referrals by 30% and securing £85k free ad spend

Leeds, United Kingdom

Account and project management, from research to concept and strategy, through to launch. Responsible for UK/International brands, including Clipper Logistics, Mpac Group, ReFood, CarShop, Servelec, EthOss, GlamCandy and others, overseeing brand development, integrated marketing comms, website development, POS, print production, exhibitions and events.Highlights: - Fusing 2 distinct businesses into 1 world-class provider of automation ecosystems (Mpac)- Rebrand for EthOss that doubled sales, won a Queen's award and helped propel them internationally - Supporting brand strategy and creative for the UK's market leader in retail logistics (Clipper Logistics)

Leeds, United Kingdom

Account and project management, from research to concept and strategy, through to launch. Responsible for UK/International brands, including Clipper Logistics, ReFood, CarShop, Servelec, EthOss, GlamCandy and others, overseeing brand development, integrated marcoms, website development, POS, print production, exhibitions and events.Highlights: - Helping transform Servelec, a software engineering business, into an engaging tech brand- Extensive online/onsite transformation as part of the rebrand of The Car People to CarShop

Leeds, United Kingdom

Account and project management, from research to concept and strategy, through to launch. Responsible for UK/International FMCG brands, including Boost Drinks, Napolina, Lizi's, Fayrefield Foods, Greencore and others, overseeing integrated marketing comms and packaging.Highlights: - Co-developing the evolution of the Boost brand, revamping packaging, online and B2B/B2C comms- 'Releasetheboost' campaign, reaching 40 million people across radio, outdoor, social & promotions

Leeds, England, United Kingdom

Responsible for managing/developing own label brands across packaging, from concept and strategy, through to launch. Co-developing packaging design/artwork with a roster of agencies, brand guideline management, photography art direction, project management, stakeholder management (buyers, technologists, copywriters, print specialists, agencies). Categories included bedding, curtains, lighting, home accessories, festive, kids, motor, DIY and others.Highlights:- Co-ordinating 200+ new shots from concept to artwork inclusion, across 8 categories, in 3 weeks- Instrumental in introducing metallic foils & embossing as a first to home accessories- Co-developing a new vendor artwork process to support future implementation- Being the Asda House Redbull Soapbox Driver for the 2015 London Event

Leeds, England, United Kingdom

Responsible for corporate and third-party comms, point of sale development including product photoshoots management, competitor tracking/reviews, PR/event management, Asda Magazine support, Comms (packaging, POS, online) design/artwork management, project management, sampling activation, fresh colleague representative (charity work, social events, department reviews).

Leeds, England, United Kingdom

Central contact for all store, field-based, internal team and supplier requirements. Responsible for in-store bakery comms, supplier negotiations/management, category lead management, marketing requirements, shopper research, billing, price/promo management, competitor and customer research, Kantar/Nielsen data reviews, adhoc design requirements.

Leeds, England, United Kingdom

Responsible for preparing/serving/stocking products, delivering exceptional customer service, stock management, hitting sales/waste targets, range change management, liaising with head office, maintaining store/brand experience and supporting other teams/staff, completing and delivering comprehensive training.

Leeds, United Kingdom

Responsible for preparing/servicing at events and conferences, including room setup, food and beverage management, client liaison/delivering exceptional customer service.

Leeds, England, United Kingdom

Responsible for preparing/serving food and beverages, delivering exceptional customer service, stock and cash management, hitting sales targets and supporting kitchen staff.

Bdes Product Design, Industrial And Product Design, 2.1

Degree Modules: Ergonomics, Design Management, Marketing, Sustainability, Engineering, Consumer Electronics, Psychology, Business.

Art & Design, Product Design And Business Studies A Levels

• 2003 – Cindy Tarrant Memorial Prize for Art/Design • 2002 – Parents’ Association Prize for Overall Achievement