Chris Schaal Email & Phone Number

New York, NY, US

Greater New York City Area

• Led PulsePoint Ad Exchange strategy and execution, overseeing Brand & Agency Account Management, Supply Account Management, Customer Success, Solutions Engineering, Brand Safety teams, and offshore operations support.
• Strategically spearheaded PulsePoint's Exchange growth and led its… Show more
• Strategically spearheaded PulsePoint's Exchange growth and led its seamless integration into WebMD's operations post-acquisition, aligning strategies, cultures, and reporting mechanisms to ensure a cohesive and.
• Collaborated with Sales and Platform teams to boost managed and self-serve SaaS revenue, overseeing the development of a user-friendly dashboard for the pharma platform LIFE
• Worked closely with Product and Engineering teams to prioritize feature development based on client feedback and market needs, ensuring continuous platform evolution that drives user adoption and utilization
• Overhauled account management by taking charge of both publisher and brand & agency sides, establishing robust processes, prioritizing quality in customer engagement, and implementing standard operating procedures that.

Greater New York City Area

• Enhanced team communication, collaboration, and engagement by initiating weekly one-on-ones and team huddles, fostering a culture of openness and efficiency through effective meeting strategies
• Pioneered a self-service model to enhance efficiency, collaborating with an offshore team for setup while defining KPIs and benchmarks for prioritizing top accounts, leading to optimized team bandwidth, and an increase.
• Collaboratively enhanced… Show more
• Collaboratively enhanced cross-departmental efforts by serving as a consultative liaison, supporting business development through pre-sale demonstrations, leading Ads.txt implementation for brand safety, and providing.

Greater New York City Area

• Led cross-functional teams to monetize ads on partner websites and assumed ownership of key accounts during a transitional phase, significantly increasing revenue and expanding supply networks through effective.
• Revitalized a neglected team during a pivotal company restructuring, adopting a player-coach role to establish best practices and enhance team culture… Show more
• Revitalized a neglected team during a pivotal company restructuring, adopting a player-coach role to establish best practices and enhance team culture, improving interdepartmental communication and client care through.
• Addressed brand safety and quality issues head-on, ensuring transparency for clients on both supply and buy sides, playing a crucial role in combating ad spoofing during a pivotal period in ad tech evolution
• Drove new business initiatives from concept to execution, ensuring alignment with strategic objectives, collaborating with senior leadership and key stakeholders, ensuring seamless campaign management to meet and.
• Enhanced client engagement through education on best practices, effective onboarding, and proactive improvement strategies, coupled with detailed campaign analysis and optimization recommendations for superior.

Greater New York City Area

• Executed strategic solution selling methodologies, significantly driving new SaaS annual enterprise license sales with a focus on media sector
• Effectively grew existing customer base by implementing managed services and ad serving solutions, notably with DFP Premium, driving client retention and revenue growth
• Proactively identified and addressed at-risk customers, ensuring robust account health and accurately forecasting renewal and growth opportunities for sustained business… Show more
• Proactively identified and addressed at-risk customers, ensuring robust account health and accurately forecasting renewal and growth opportunities for sustained business success Show less

Boston, MA

• Spearheaded Account Management department establishment, successfully recruiting, hiring, and onboarding new team members, resulting in splitting team into separate Account Management and Customer Service teams.
• Landed initial Discovery Channel account, subsequently facilitating significant account growth through exceptional relationship management, achieving a 243.86% increase utilizing strategic monthly meetings… Show more
• Landed initial Discovery Channel account, subsequently facilitating significant account growth through exceptional relationship management, achieving a 243.86% increase utilizing strategic monthly meetings, QBRs, and.
• Drove a 311.42% revenue increase for Bell Media within 20 months by landing initial account, building a partnership with key account stakeholders and expanding the account from inception through high-touch relationship.
• Collaborated with the Customer Success team to ensure seamless onboarding for new accounts, while continuously providing vital feedback to the Product team to maintain product excellence and relevance, leading to an.

Boston, MA

Greater Pittsburgh Region

Mba, Business Administration

Bachelors, Business: Marketing

Education record