Lead operations, product and service execution, and employee/customer experience across Canlan Sports complexes in the USA. Work cross-functionally with Sales, Marketing, and Customer Experience teams to meet targets and make data-driven decisions. Provide leadership to General Managers, fostering teamwork and achieving annual objectives. Ensure compliance, customer satisfaction, and financial performance. Accountable for SOP delivery, revenue growth, and mentoring General Managers.

Responsible for ensuring that all operational activities are strategically organized and focused on achieving regional and company-wide data and operational goals. Emphasized business process optimization and development, work quality, operational efficiency, long and short-term planning, customer-oriented thinking, and P&L profitability. Deployed a standardized process for managing all lulafit sites, created annual site budgets, and worked cross-functionally to develop employee training programs.In addition to his operations role, led lulafit’s design consulting team and consulted on the physical amenity spaces, procured equipment, partnered with in-house marketing, and provided financial models for fitness centers and other amenity spaces. With a collaborative approach, ensured lulafit-designed amenities were created with an operational mindset to maximize ROI and engagement. Provided project management and liaison between building management, contractors, and vendors to ensure seamless implementation of fitness equipment, flooring, and other project needs.

Launched a new fitness center and exceeded financial and membership goals in the first year. Managed the P&L and staff with a focus on delivering a hospitality-focused approach to corporate wellness. Presented monthly financial reports and managed customer and client relationships.

Led a large team responsible for providing unique, luxury wellness experiences. Created a new business plan and developed a new sales team and process. Implemented a new strategy and launched new services that resulted in record revenue, usage, and the first profitable months in the facility's 3-year history.

Founded TriForm Fitness as a high-end, in-home personal training company that served greater Chicagoland and southern Wisconsin. Over twelve years, the company grew and evolved to include fitness-business consulting services, corporate wellness, performance training, design and development of fitness facilities, injury prevention, and management for sports and wellness camps and events.

Managed a corporate wellness facility and handled day-to-day activities, marketing, financials, and training. Conducted all fitness assessments, spoke at wellness events, and successfully grew the club’s membership numbers through corporate account sales and individual memberships.

Manager on duty and responsible for sales, customer service, designing workouts, and training male and female athletes from various sports and skill levels (professional, college, high school, and grade school athletes). Created ProSport’s Golf Training Program, including all exercises and marketing material.

Led the male and female sprinters at Concordia, created, and implemented their year-round training programs. He also assisted the Head Coach with recruiting for the team that won three straight conference championships.

Responsible for running the Human Performance Lab, assisting with research, and instructing undergraduate students in proper exercise testing protocols. Chris also taught various classes and developed the course design and curriculum for the new Physical Activities for Mature Adults class.