Sr. Sem Specialist
CurrentAs part of the E-commerce Team, I will be focusing on enhancing IFixit's online advertising efforts through advanced data feed optimization, strategic campaign management, and achieving key profitability and ROAS targets. Core Job responsibilities● Building and optimizing advertising campaigns and strategies on Google, Bing, YouTube,and other digital advertising platforms.● Optimizing data feeds with product and profitability-based segmentation to achievetargeted ROAS goals.● Conducting continuous testing and optimization of ads, landing pages, and tactics toachieve target ROAS goals and improve overall channel conversions.● Analyzing campaign performance to provide insights and recommendations, collaboratingwith cross-functional teams for aligned strategies, and managing SEM vendor relationshipsfor operational improvements.● Managing budgets and bids across platforms. Owning channel quarterly reportingThe Future Is RepairableThings break. Wear and tear is normal, but throwing away almost-functional products shouldn’t be. As the world’s largest online repair community, we help thousands of people fix their broken stuff every day. We also have everything you need to fix your electronic devices yourself—quality replacement parts, specialty precision tools, and most importantly—free step-by-step repair guides for thousands of products.A repairable future starts with you taking repair into your own hands and looks like active legislation and products designed to be fixed. iFixit is working at every level possible to make that repairable future a reality, and we couldn’t do it without your support. Together we can fix any thing.
