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At the core of my experience is Formulytic, a Go to Market Growth and Operations firm tailored specifically for B2B SaaS organizations. As the Founder and CEO, I lead a senior team dedicated to helping our clients optimize their marketing and sales processes and accelerate growth to pipeline and revenue.I also run a real estate portfolio under CJO Properties and invest in early stage, high growth seed and series A startups.
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OwnerDownskaleIrvine, Ca, Us -
Chief Executive OfficerFormulytic Oct 2015 - PresentIrvine, Ca, UsGTM Growth and Operations for B2B SaaS organizations.Since 2015, we've worked exclusively with B2B SaaS orgs to design and implement a go-to-market strategy across growth and operations that helps business line owners justify budget and improve data accuracy by aligning key teams and generating more profitable pipeline.We build winning marketing programs backed by an operational framework across the Marketing + Sales tech stack to deliver more profitable pipeline and revenue. -
Founder & PresidentCjo Properties Nov 2022 - PresentReal estate private equity firm focused on both the acquisition and asset management of multifamily properties in Texas. -
Series A Angel InvestorAngel Investor Sep 2022 - PresentPalo Alto, California, UsSeries A investments into B2B SaaS orgs and orgs I have a personal interest in.Trym.io, Bezel, SpaceX -
PresidentThe Boulas Group Llc Oct 2015 - Present -
Co-FounderPanda Pack Aug 2020 - Jan 2022Grew from $0 to $1MM revenue in 6 months. My wife and I sold the company for asset value after the first year of operations due to pandemic-induced cost increases and supply chain challenges.Panda Pack is a Nationwide online Asian grocery delivery company. With the rise in market demand for the convenience of grocery delivery, Panda Pack aims to solve not only for convenience, but equally for accessibility through procurement of hard to find products. -
Forbes Business Council MemberForbes Business Council Jul 2020 - Jul 2021Boston, Ma, Us -
Sr. Growth Marketing ManagerUpland Kapost Nov 2013 - Oct 2015Austin, Texas, UsAcquired by Upland Software May 2019 -
Growth Marketing ManagerSendgrid Apr 2012 - Nov 2013Denver, Colorado, UsIPO November 2017 -
Search Marketing ManagerQuest Software (Acquired By Dell) Jul 2011 - Apr 2012Aliso Viejo, Ca, UsDidn't like working for a big company. Wanted to get back to startups. Quit after 10 months. -
Director, Media OperationsWebvisible (Acquired By Tbc Holdings) Oct 2010 - Jul 2011Irvine, Ca, UsLead and managed an international team (US/India) of 12 responsible for implementing optimization strategies that maximized lead gen based ROI across 15,000+ paid search campaigns. -
Manager, Media OperationsWebvisible (Acquired By Tbc Holdings) Apr 2010 - Oct 2010Irvine, Ca, UsResponsible for executing on WebVisible’s global media buy strategy and the performance management of 15,000+ SEM accounts through scalable optimization tactics that maximized advertiser ROI. -
Sr. AnalystWebvisible (Acquired By Tbc Holdings) Feb 2009 - Apr 2010Irvine, Ca, UsResponsible for managing $1MM+ monthly budget by implementing changes to WebVisible’s back-end algorithms to buy media more efficiently for thousands of advertisers, having positive impacts on advertiser ROI and increasing internal revenue. -
Dealer Planning Intern I & Ii - Retail Market DevelopmentToyota Motor Sales Usa, Inc. Jun 2007 - Oct 2007Toyota City, Aichi Prefecture, JpLed a research project in the Sterling/Ft. Morgan, CO region and made a strategic recommendation to develop a new dealership in the area. Construction was completed years later after my tenure as an intern.
Christopher Boulas Skills
Christopher Boulas Education Details
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Rochester Institute Of TechnologyMarketing
Frequently Asked Questions about Christopher Boulas
What company does Christopher Boulas work for?
Christopher Boulas works for Downskale
What is Christopher Boulas's role at the current company?
Christopher Boulas's current role is Owner.
What is Christopher Boulas's email address?
Christopher Boulas's email address is ch****@****ter.net
What is Christopher Boulas's direct phone number?
Christopher Boulas's direct phone number is +160785*****
What schools did Christopher Boulas attend?
Christopher Boulas attended Rochester Institute Of Technology.
What skills is Christopher Boulas known for?
Christopher Boulas has skills like Sem, Web Analytics, Seo, Google Analytics, Google Adwords, Lead Generation, Entrepreneurship, Analytics, Start Ups, Doubleclick, Ppc, Mysql.
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