- Manage Functions pertaining to creating and producing events, activations and meetings for Global Brands leveraging expertise in creative design, event operations and budget management - Lead the selection and integration of operational processes across culturally diverse teams and agencies while overseeing execution excellence and production safety - Oversee all aspects of event development, creative and planning including partnerships, contracts, finances, contracts, timelines, staffing and supply partners- Maintain communication with broad teams through the planning and execution process to ensure the best possible outcomes- Ensure all events operate smoothly keeping an eye on brand objectives, property and venue obligations and safetyKEY ACHIEVEMENTS: 📌 Improve RFX initiatives, ensure competitive bidding practices, introduce detailed production and reporting procedures as well as operational oversight of global meetings and events📌 Boost consistency, efficiency and transparency in the agency and supplier selection processes, manage project briefings, production and cost control processes as well as other production protocols and procedures for global brand activations

- Advise brand marketers, procurement teams, and agency partners on sponsorship “watch outs”, production optimization and efficiencies for live and virtual meetings and events- Develop project briefings, identify production partners, review agency responses to bid requests, forecast and manage stakeholder expectations with both clients and event partners. - Introduce processes and controls that drive stakeholder engagement, identify tangible and intangible assets in sponsorships, track costs in real-time, mitigate potential overages and boost transparency in bid specs and budgets.KEY ACHIEVEMENTS: 📌 Boost consistency and transparency in agency selection, project briefings, cost control, and other production processes by creating protocols and templates to improve efficiencies.📌 Improved reporting and reconciliation procedures for tech manufacturing client to strengthen oversight of RFQ procedures, ensure competitive bidding, enhance transparency and control of out-of-pocket costs.

- Modernized procurement and competitive bidding practices which led to the growth of third-party resources and project profitability - Developed a production playbook for the operations team- Made it snow in Panama (no avalanches)KEY ACHIEVEMENT:📌 Rendered the highest product sales globally on opening day after designing and producing a regional World Cup retail activation.

digital + live + and born that way.- Co-founded and led a marketing agency utilizing experiential marketing, branded content, and digital amplification to develop award-winning campaigns for clients- Pioneered efforts across handling the entire gamut of functions pertaining to implementation of business operations and strategies - Influenced budget development and oversight for overall agency operations and large scale client events- Coordinated timelines, monitored production calendars, and motivated account teams to anticipate issues and exceed client expectationsKEY ACHIEVEMENTS:📌 Amplified brand awareness for a national internet / cable provider by orchestrating a digital marketing + live activation program that attracted hundreds of bands and tens of thousands of votes for an online Battle of the Bands contest that culminated in a live music festival with national acts.📌 Spearheaded creative development and production of multiple award-winning live events for a global tech company transforming a virtual tool into a physical environment using cutting-edge technologies.

- Established first European office for agency- Managed key accounts and the production of multimillion-dollar events - Developed agency operations, new business initiatives, project scoping and timelines, budget and cash flow oversight, and cross-functional team leadershipPartnered with finance and human resources teams to properly forecast timelines and select projects that were feasible, deliverable, and profitable.KEY ACHIEVEMENTS:📌 Pioneered the production of extreme public relations (PR) stunt in Chicago to establish authenticity and credibility of major energy drink client in freestyle snowmobile community—leading collaborative efforts with government officials and architectural / engineering experts to mitigate safety and operational risks.📌 Developed processes and procedures later utilized as key operational tools for successful event operations and production, driving profitability for both clients and agency.EARLIER CAREER HIGHLIGHTS:📌 Launched Compass Italia, a marketing agency in Italy, and aligning production processes and protocols with cultural differences to produce live global events throughout Europe and a major activation in Taiwan as Global Vice President of Production and Operations.📌 Skyrocketed profitability of key client accounts as Account Director with Pro Motion Experiential Marketing.📌 Advanced from in-field touring manager positions to serve agency’s top client as Account Director with McCann Erickson / Momentum.