I help our clients at Terazo overcome their organizational fear, uncertainty, doubt, and inertia so that they feel confident in committing to investments in their business that represent a step change in their ability to operate competitively.For 2024 and beyond, my work at Terazo is centered around the theme of "APIs + Data = Unlocking AI" -- a formula that we've repeatedly found successful for getting new AI-driven solutions to production.

Supporting the evolution of Terazo's solution delivery organization for the next phase of our growth.Working to help our delivery teams serve our clients and channel partners with the structure, skills, experience, and innovative solutions they need while also helping our business development group "sell the work our teams want to do".

Evolving from a role that originally started as "API Community Manager", I built & managed a team focused on helping Capital One's API consumers have a better and more successful experience with our platform.We took the approach of using Design Thinking methodology to identify the best parts of public API developer programs and brought that into the enterprise to empower our Developers and Product Managers with the ability to easily discover and access our RESTful APIs to build client applications that in turn provide Capital One's customers with a better banking experience.My work there focused largely on the API consumer experience - from discovery to on-boarding and support - and culminated with the launch and continued promotion of Capital One DevExchange - a public, open API platform that offers services that go "beyond banking".I also spent a lot of time on internal innovation initiatives related to the API program, including:• Participating in "hot house" planning sessions for possible future API products• Bringing GitHub Enterprise out of pilot• Launching Stack Exchange Enterprise to our internal technical community• Planning and executing Hackathons and an API Summit that served the dual purpose of both promoting and testing Capital One's API products• Starting the API Craft RVA Meetup groupDuring this time, I was continually applying digital marketing techniques such as CRM and "customer" segmentation with targeted campaigns to better identify and understand Capital One's API consumers, both internal and external, and shorten the cycle time on getting their feedback into delivery team backlogs in ways that improved the API platform.

Sublimata was created to help brands and organizations drive innovation around the intersection of marketing & technology.Some project highlights:• Built a test-driven inbound marketing program to drive content strategy for an enterprise software company, designed to land new clients and increase their industry visibility• Node.js / D3.js development against multiple web service APIs to centralize a client's key performance data and facilitate custom dashboard reporting• Developed an SMS-based marketing program for a "sunny weather"-dependent retail service business to increase same-day foot traffic "on demand"• Worked with Richmond, VA-based digital marketing agency Create Digital to help them drive innovation both for their clients and within their business• Strategic consulting for an audio-based geo-location app targeted toward general consumers and the music industry

Create Digital is a social media agency based in Richmond, Va. that provides smarter social media for Fortune 500 companies. Since 2009, Create Digital has consistently improved the web presences, customer engagement and online brands of its clients. In 2012, Fahrenheit Emerging Media publicly rebranded as Create Digital. My work at Create Digital helped national and global brands understand how to best achieve their business goals at the intersection of marketing, technology, and their online audience.• Lead the ideation, creation, and technical development of solutions to extend, promote, measure, and analyze our clients’ brand message and presence with audiences across all digital channels• Act as subject matter expert and evangelist for digital, social media and mobile application platforms, from the user interface/user experience layers through full API integration• Provided guidance and management input for strategy, creative, design, information architecture, user experience, development, community management, and information technology staff• Shared responsibility for multi-million dollar P&L• Participated in recruiting of new hires, growing agency from four to nearly 40 employees in just over two years• Developed custom database and reporting tools to measure the effectiveness of long-term social media engagement as well as specific campaigns• Instrumental in business development efforts to acquire high-profile national clientsAccounts worked included: Verizon Telecom, Capital One, Ralph Lauren (Polo and Rugby brands), Hamilton Beach, Dominion Resources, Genworth Financial

Fall 2012 semester, taught "Brand Analytics" to 2nd-year Communication Strategy and Creative Brand Management students.Fall 2011 semester, taught "Strategies of Modern Media" to 2nd-year Communication Strategy students.

Instrumental in growing an existing one-person association management system software reseller/integrator business into a team-oriented, profitable, debt-free web/database consulting firm with both service and hosting revenue streams. Involved in day-to-day company operations, long term internal planning, as well as client project delivery and ongoing support.Managed team of technical, creative, and business consultants to provide strategy, analysis, and technical development for nonprofit organizations to maximize the effect of their online presence.Implemented Content Management System-based websites and trained users in their use, allowing them to manage their sites with minimal technical assistance. Developed custom software modules to extend the CMS functionality to meet the specific business needs of our clients.Ensured that business processes that occurred online flowed through to back-office member/donor database systems in an efficient manner, reducing manual data entry by client staff.Worked with clients and direct mail vendors to measure the effectiveness of email and Social Media fundraising campaigns, maximizing the rate of both new donor acquisitions and existing donor renewals through focused online messaging and analysis of user experience through all steps of the online donation process.

Retained part-time to provide IT support and long-term planning for three Richmond-area non-profits and two nationally recognized architecture firms.

Developed a web-based application to handle the front office accounting operations (registers and safe) of all the Ukrop's stores that interfaced with their NCR system. Also created two other programs under this contract and assisted with the initial strategy development of their company-wide first intranet.

Worked as a charter member in the Systems Architecture group to define, plan and implement High Availability web server architectures for clients focusing on redundancy, failover, load balancing, scalability, and security. Performed security auditing and penetration testing. Created detailed technical documentation for the client, internal development, and systems administration teams.

Created and built an IS department as the Tekna Interactive office became iXL-Richmond and grew from 50 employees to over 130 in less than 1 year's time. Managing staff of two System Technicians. Extended existing office LAN to two additional office locations and integrated it into a larger corporate WAN. Worked closely with wiring contractors to oversee the installation of voice and data cabling into expansion office spaces and managed a formal data cabling RFP process for a new 3-story 60,000 sq. ft. office building. Implemented and enforced policies and procedures to maintain network uptime and stability for a highly technical user base of web developers. Managed colo web hosting servers for clients.

Developed database driven n-tier Internet, intranet, and extranet applications for various clients ranging from small Richmond businesses to Fortune 500 companies.

Developed one of the first public websites for a Virginia Department of Health Office. Created an intranet with an internal resource reservation system. Assisted with the deployment and support of a statewide multi-user Lotus Notes + tablet computer EMS Agency and Equipment inspection system. Supported production of monthly EMSAT satellite television show. Supported office network environment of 30 users and five servers.