Chris Caravello Email & Phone Number

Brea, Ca

During my tenure as a Senior Designer, I played a key role in our creative divisions. Drawing on a solid grasp of design principles and industry standards, I showcased our company's innovations through striking visual solutions, making full use of pertinent digital tools and platforms. I was dedicated to enhancing our customer interactions by crafting visually engaging materials aimed at promoting the relevant nature of our products and designs. This was realized through:• Developing cohesive, interactive experiences, introducing DIY customization and innovations for special occasion printables.• Leading product launches, directing photo shoots and collaborating with content creators to showcase distinctive features.• Partnering with teams at Martha Stewart, Sanrio and Hershey to craft promotional materials for licensed product lines.• Designing, developing and testing targeted promotional emails and social campaigns, emphasizing engaging design and cross-platform compatibility.• Facilitating strategic marketing partnerships with major vendors like Amazon, Staples and Walmart, ensuring brand cohesion and producing essential promotional assets.• Crafting print collateral for trade shows with versatile booth configurations, and coordinating artwork approvals with marketing teams.

Irvine, California

In my role as a Web Design Manager, I was instrumental in shaping the digital landscape of the Gateway brand. Harnessing a robust knowledge of web design principles and contemporary digital trends, I transformed the online presence with user-centric and dynamic designs. My focus was a combination of aesthetics and creating intuitive user interfaces that optimized user experience, seamlessly integrating diverse functionalities. My contributions spanned:• Work in conjunction with other creative managers to establish a consistent design system and ensure brand integrity.• Supporting the marketing, engineering and IA teams in the release of a brand update, server and gaming desktop launch all on an entirely new architecture based on LAMP (Linux, Apache, MySQL).• Collaborating with Microsoft to launch Windows Vista OS across consumer and professional products and all digital touchpoints, supported by The Microsoft Market Development Team.• Work with The Product R&D Team to design a marketing campaign for gaming PCs and peripherals• Design UI and assist in the creation of new PC-configuration experience aimed to clearly explain product features, simplify visual hierarchy, and drive customization and attach rates throughout the purchase process• Work on concepts for digital media, including a promotional site and ad campaign to announce the launch.• Collaborate with product and sales teams to prioritize the goals.• Conceptualization of a site design aimed at offering government agencies and private organizations special pricing on select systems, a feature-comparison tool to breakdown hardware specs, and promote the benefits of professional PCs.• Direct the launch of International sites for China, Japan, Mexico, and the United Kingdom, and the product launches of business PCs, servers, displays and high-capacity storage devices.

Bachelor Of Fine Arts, Graphic Design

Studied Business & Computer Science, Business

Studies Toward Bs In Biology, Human Biology

Attended two years full-time as a Bio major, eventually switching to part time Computer Science. I took several Fine Arts courses which.