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RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Train women on how to leverage Meta to drive business growth.

Formulates and develops a strategy based on client goals and objectives; and consequently, manages media campaigns.Ensured media campaigns is in alignment with clients’ budget and instructions.Optimized campaigns to achieve media key performance indicators as agreed with clients and relevant stakeholders.Presented and ‘pitched' along with other agency staff, campaign ideas and budget to win new business for the agency.Liaises with team members about the details and requirements of campaigns to ensure effective delivery of the expectations.Provided daily digital media services, digital media technical support, and related functions.Identified, evaluated and recommended emerging digital media technologies and methodologies.Monitored, analysed and interpreted the effectiveness of the campaign.Drove business development initiative and identified opportunities for up-selling & cross-selling 3rdFloor services to existing and new clients where appropriate.

Developed and optimized cutting-edge digital campaigns from conception to launch.Worked cross-departmentally to align campaign strategies and goals across the organization.Provided ongoing actionable insights into campaign performance to relevant stakeholders.Defined, measured, and evaluated relevant paid media KPIs.Managed the overall budget for paid media, built media buys for various ad platforms and oversaw daily execution of paid media.Conducted in-depth keyword and website research, ad grouping and audience targeting.Maintained knowledge of industry best practices and new technologies.

Developed and implemented Digital Marketing Proposals and strategies for various clientele across diverse industries on channels including Display, Search, Universal App and Video Campaigns, Twitter, Facebook, Instagram.Developed a deep understanding of each client through research of the company, its competition, products and industry trends.Created and implemented Social Media Strategy for Clients.Managed online Brand and social Campaigns to achieve set objectives.Planned and controlled the budget of all digital campaigns to ensure smooth campaign performance and results.Led generation and conversion optimization for clients across diverse industries.Facilitated detailed campaign analysis and reporting, and Search Engine Optimization for Client websites.Managed Website, Social Media Accounts for DMTCA as well as other clients.Supervised all account managers and strategy and held responsibility for leading Digital Transformation for brands.Created processes and documents to be followed to offer a good standard of project deliverables.

Worked as a Data AnalystInputing Data in systems for Daily Reporting