In the data age, retail marketing by gut instinct is dead. My business finds and visually tell the profitable stories hidden in London and Yorkshire’s retail, tourist board, and business-to-business data to help you take the big decisions.Data-backed decisions simply work better. We arrange face-to-face surveys to uncover where your visitors have come from, what they did, and what they bought. The offline press adverts, posters, and best ad placements that persuaded them to visit. And we offer advanced next-decade data mining to profile customers, inform new product offer decisions, and recommend best campaign timings. For UK theatres we have developed a data mining service for the annual Audience Finder survey, 'Perceive & Predict', to achieve the same robust analysis. For example the Whitby Christmas Festival Visitor Evaluation my team designed and delivered in November 2019 provided precise insights into how visitors were drawn to come, how they travelled, and what they did when they were at the Festival. We provided insights on what promotions worked, types of profiles that spent, where the most valuable postcode areas were, and the most successful 'anchor' attractions.And for TheatresFor Band 2 and 3 NPO Theatres receiving Arts Council Funding and required to carry out the Audience Finder Survey, my business offers an enhanced ‘Perceive & Predict’ AI data enhancement service. This goes far beyond the basic information provided by the Audience Finder Show Stats service. The theatres receive results that Insights and Tools also reach but at far less cost, and provides vital insight in areas Insights and Tools do not address. There is more information about this at: makepublic.uk/data-fog/perceive-predictA Fellow of the Institute of Direct Marketing, Member of the Market Research Society, and a previous IPSOS Mori trained interviewer, I get you the inside knowledge you need to design data-driven campaigns to ensure your best campaign outcomes, sales, and profit.A recent arrival from London where I continue to provide competitive uncovery, web and digital advertising services to London SME companies. In my earlier career, directorships in Telecoms responsible for campaign programs to deliver €430m products and services, working from message definition to campaign delivery. So if you are looking to exploit your data stories, or understand your memberships better, ask my local referees about my work, view my LinkedIN profile, then call on 07952 291 327 or email chris@makepublic.uk today, and find out how my business can help you.
Listed skills include Seo, Online Advertising, E Commerce, Business Development, and 34 others.