Responsible for managing the digital marketing and eCommerce efforts as it pertains to Flying Cross & Vertx brands.

Responsible for the planning, execution, and analysis of all digital marketing initiatives meant to increase brand awareness, drive engagement, and deliver leads to inside and national sales teams.• Well-versed in search engine, email, content, and social media marketing.• Over tenure increased overall search marketing lead totals by 112% with no increase to campaign budget.• Originated email marketing channel at IntelliCorp responsible for driving client engagement and delivering prospects to sales. • Conceived, created, and wrote whitepapers, guides, and blog posts as part of content strategy offering relevant information to clients and prospects.• Managed all social media profiles on Facebook, Twitter, and LinkedIn. All three profiles have experienced audience increases between 45% - 400%.

Responsible for all digital marketing efforts and owned the responsibility to consistently drive lead flow through these channels and align with the overall positioning and initiatives of the marketing department. • Increased number of leads by over 100% for SageQuest through search marketing in 2009/2010 while driving down overall costs and increasing efficiency. • Copy-writing responsibility for all email communications and campaigns. Collaborated with graphic designer in creation of all email campaigns. • Optimized email marketing prospect campaigns by over-hauling design and messaging. Improved lead flow by over 90% YOY.

Manage online and print marketing efforts for ASM International employing email campaigns, pay per-click programs, online and print advertising, and direct mail. Support all ASM business units including publishing, events/expositions, education, magazines and membership.

Managed merchant theme/third party instant message content for Kiwee website within AG Interactive.

Managed accounts for portal shopping partnerships with AOL, MSN, and Yahoo. Managed day to day activity for affiliate marketing program that generated 20 million+ USD in annual revenue. Involved in search optimization and pay per-click programs.

Managed escalated issues for individuals and large accounts dealing with delivery and invoicing. Primary contact for largest online customer ($10M annual sales)

Supervised case management of 15-25 families within CDCFS system. Interacted with social services professionals, filed court documents, and counseled families.