Leading the ongoing efforts to design customer-centric brand-to-demand operating systems for IBM + Verizon Business Group

Head of Strategy for USPS, strategy lead for Cigna, and various other accounts (B2B and B2C) as part of MWG integrated team.> Led integrated USPS strategy team across agency partners> Digital and government strategy lead for Cigna > Managed and mentored a team of eight strategists across both businesses> Developed brand, digital, innovation, and content strategies for USPS and Cigna, resulting in Cannes and Effie winning work> Successfully led strategy for global CPG pitch that acquired a multi-million dollar business

Provided global brand strategy, overseeing the TBWA\ Nissan strategy network from 15 regions around the globe.

Designed strategic thinking in both digital and traditional advertising (including analytics work) for clients including Sanofi-Pasteur, LG Electronics, General Mills, and Citibank, with most significant time spent on brand, creative, and digital strategy for the global Oral-B brand.

Helped develop web strategies for a number of major domestic and global corporations including Intel, Merck, Phoenix Wealth Management, Accenture, Hormel Foods, Altria, and Comcast. Types of digital initiatives include - search engine marketing strategy, web site audits, general web site strategy, and social media strategy – including blog development and administration as well as social profile/presence development, social media outreach, and conversation analysis. Also contributed to Marsteller’s new business efforts, often assisting in drafting request for proposal responses, scope of work proposals, and general informational material regarding Marsteller and its business.

Primary drafter of press releases, pitches, and case studies, as well as day-to-day client contact and key strategic contributor to event plans and overall strategy for consumer electronics giant, Sony Electronics. Also helped manage and develop Hormel Foods account and helped strategize for the "Imagine Pittsburgh" campaign to re-brand the city of Pittsburgh.

Heavily involved in the day-to-day strategy and execution of communications plans for the consumer electronic manufacturer, Thomson. Strategized with the Consumer Electronics Association to develop the 2006 Consumer Electronics Show plan.