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Over eight years of experience in strategic omni-channel planning and marketing for e-commerce, B2B, and B2C brands.
Groupeconnect
View- Website:
- groupeconnect.com
- Employees:
- 149
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Manager, Project ManagementGroupeconnectHull, Ma, Us -
Marketing ManagerUntold Brewing Dec 2024 - Present -
Bartender (Key)Untold Brewing Apr 2022 - Present -
Lead Growth MarketerTuff Oct 2023 - Mar 2024Eagle, Colorado, Us -
Senior Account ManagerBlueswitch May 2022 - Aug 2023New York, New York, UsPersonally requested by prior colleague at BusinessOnline to join team• Managed 5-8 e-commerce client relationships and an internal team on projects, ensuring timely response and delivery• Clients included Roger’s Fish Co., VERZUS ALL Apparel, To Boot New York, Bags in Bulk• QA’d all deliverables to ensure accuracy, clarity, and engaging insight or presentation• Provided strategic recommendations for omni-channel B2B and B2C marketing initiatives involving paid media, SEO, email/sms, and content development• Assessed performance data to identify wins and losses to ensure ROAS goals are met and propose testing opportunities• Developed processes to improve reporting, campaign maintenance, upsell opportunities, and client relations• Directly involved in employee interviews and hires as well as team growth planning, aiding Director of Marketing• As needed, performed certain in-platform tasks for keyword research, Google Ads, Klaviyo, Attentive, and content writing• Aided Director of Marketing in achieving a profitable monthly recurring revenue after four months• Increased monthly recurring revenue from one client by 41% for Q3 with successful QBR presentation -
Account ManagerBusinessonline Nov 2017 - Dec 2021San Diego, California, UsAwarded ‘Most Accountable’ in Q1 2020 + Q2 2021• Managed ten B2B + B2C client relationships and an internal team on projects, ensuring timely response and delivery• Clients included Baker Hughes, Thermo Fisher Scientific, Ansell Healthcare Products, Pfizer, Tufin, Blindsgalore• Provided strategic paid media and content recommendations for global marketing initiatives• One content recommendation for paid media landing pages led to an 80% increase in CVR and $288 decrease in CPL• Oversaw campaign planning and execution for efforts such as ABM, SEO, paid media, asset and content development, website development, heatmapping and CRO• As needed, performed certain in-platform tasks for keyword research, Google Ads, and LinkedIn Ads• Monitored campaign budgets and internal time logs to obtain goal profit margin• Collaborated internally to redefine and streamline processes from client onboarding to strategy proposals and execution• Aided internal agency marketing planning, project management, and content development• Blog post example: www.bol-agency.com/blog/why-isnt-my-google-search-ad-showing-up -
Account ExecutiveBcf Jun 2016 - Oct 2017'Green Bling' (Employee of the Month) Award for July 2017With a cardboard cutout of Taylor Swift over my shoulder to motivate my day, I:Awarded ‘Employee of the Month’ in July 2017• Managed 5-7 travel + tourism client relationships and an internal team on projects, ensuring timely response and delivery• Clients included Aspen Chamber Resort Association, Visit Rapid City, Hershey Entertainment and Resorts• Oversaw marketing campaign planning and execution for efforts such as photo shoots, creative development, copywriting, web development, influencer visits, paid media, SEO, and UX• Assessed performance data to identify wins and losses to ensure optimal performance and propose testing opportunities• Resolved 38% decrease in organic traffic YoY for client with site/content reco that led to 24% increase 60 days later• Traveled to locations for stakeholder meetings, creative projects, public intercepts and experiential information gathering• Provided recommendations for annual budget allocation among scope of work and deliverable needsI also tried to get more daily high-fives than Joe. And I did.Clients included:• Aspen Chamber Resort Association (CO)• Cumberland Valley Visitors Bureau (PA)• Hershey Entertainment & Resorts / Hershey's Chocolate World (PA)• Highlands Chamber of Commerce (NC)• Limelight Hotels (CO/ID)• The Sebastian-Vail (CO)• Timbers Resorts (CO)• Visit Rapid City (SD)
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Assistant Account ExecutiveBcf Jun 2015 - Jun 2016
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Assistant Service ManagerCheckered Flag Auto Group Aug 2014 - May 2015Working 12 hours daily, 5-6 days a week, I:• Greeted and assisted (up to 20 daily) customers and document/communicate concerns to technicians• Understood brand/model needs for maintenance, diagnosis, and repair recommendations• Discussed features/benefits with customer to improve vehicle care and acquire service sales• Planned, prioritized, and delegated workload to a team of technicians• Facilitated extended warranty claims for customers• Provided status updates to customers in timely manner and coordinate transportation needs• Maintained quality customer service expectations - monitored via survey scores -
Service CoordinatorCheckered Flag Auto Group Jul 2013 - Aug 2014Amongst a team of twelve in a small call center, I:• Fielded 100-200 inbound customer service calls per day regarding inquiries and scheduling• Kept informed working knowledge of company’s 10 brand affiliations’ needs & policies• Maintained, monitored, and scheduled BMW web inquiries, vehicle pings, and special order arrivals• Dispatched transportation to ensure prompt customer pick up & delivery• Consistently met and exceeded appointment fulfillment goals• Assisted in new employee training tasks and special projects -
World Series Of Poker - 2012 Media StaffCaesars Entertainment Corporation May 2012 - Jul 2012Las Vegas, Nv, UsFrom highly air-conditioned rooms sheltering from triple digit heat, I:• Constantly updated Content Management System for WSOP.com player stats• Wrote copy for announcer use and assisted with WSOP.com articles• Controlled video shots for live webstream on WSOP.com• Had freelance photography published on WSOP.com and in Poker Pro Magazine• Issued credentials to third-party media personnel and enforced compliance policies -
Inside Sales / Lead GeneratorVitamin T Mar 2012 - May 2012Boston, Ma, UsA former supervisor of mine from NEiA contacted me asking if I was interested in a temp position with his new employer before leaving for Las Vegas to work the WSOP. There, I:• Cold-called local agencies and startups to seek need for freelance or temp-to-perm creatives• Searched for creative need via web (company sites, LinkedIn, employment search engines)• Set up follow-up phone calls for qualified leads with Business Development Reps• Cleaned, updated and maintained CRM for future networking and lead generation -
Social Media Coordinator/ServerUnion Street Restaurant Dec 2011 - May 2012Upon leaving NEiA, I worked full time hours (days and nights) until I took on a second job working 40 hours (days) and then did nights and weekends at Union Street before relocating to Virginia Beach.I wanted to help the business engage customers on the internet in an effort of retention. In that regard, I:• Updated, maintained, and promoted via social networking sites such as Facebook, Twitter, and Foursquare• Researched marketing techniques and opportunities to present to General Manager• Actively discussed and executed opportunities for restaurant events, promotion, and salesThough it was short, it was a great time where I made it a point to be an active contributor to morale boosting and event participation.
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Assistant Director Of AdmissionsThe New England Institute Of Art Sep 2010 - Nov 2011In an overly decorated cube, I:• Met or exceeded periodic student recruitment goals• Contacted inquiries to prequalify interests and build value in scheduling an admissions interview• Interviewed (in person and via telephone) students/families to inform of the features & benefits of the school• Obtained knowledge of each degree offering and expectations• Handled, assisted, and coached students in gathering of admissions materials• Represented Admissions Dept. as liaison for interdepartmental meeting and events• Exercised exceptional inquiry management, sales & customer service, and objection handling skills for matriculation• Accurately knew my students' statuses and progress at each and every meeting• Aided in planning and execution of events for prospective and current students• Built morale in day-to-day and event-focused interactions
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Admissions CoordinatorThe New England Institute Of Art Oct 2008 - Sep 2010Sharing an office + Michael Jackson sing-a-longs with my boss, I:• Was top performing in department goals• Assisted students with completion of Federal Financial Aid documentation and other enrollment necessities• Assisted Senior Admissions Coordinator in training of new hires, updating of work materials, and processing workload reports
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Shipping Receiving ClerkNational Fire Protection Association Aug 2007 - Oct 2008Your basic stock room shipping gig. Specialized in playing cribbage at lunch.
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Food ServerOutback Steakhouse Apr 2007 - Sep 2007Tampa, Fl, UsSteaks. Bloomin' Onions. Lots of flare. -
Bartender / ServerRoggie'S New Age Brew & Grille Apr 2006 - Mar 2007• Dependably worked five/six shifts weekly at a popular Boston College sports pub• Day shifts & special events involved serving food & beverage for 20-100 guests single-handedly• Generated booking leads for performances and private functions• Exceptional customer service and hospitality converted many guests into regulars
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Receiving Manager; Music Lead; Book LeadBarnes & Noble, Inc. May 2002 - Mar 2006New York, Us• Adjured to be Receiving Manager of upcoming store in July ‘04 when employed as Music Lead• Partnered in leading the opening of two high volume stores• Solely fulfilled inventory & shipping/receiving priorities while sourcing for adequate employees• Achieved ‘Exceeds Standards’ review in 2003 (Top 5% of 125+ employees)• Promoted four times in two years• Executed on/off-site events• Entrusted with Head Cashier duties -
Promotions / Media InternWgir-Fm - Rock 101 / Clearchannel Apr 2003 - Aug 2003• Set up, executed, and broke down events as small as local shop appearances and as large as 20-30,000 ticket holding concerts (including main stage)• Only intern requested to work Lollapalooza '03 to assist in interviews and meet and greets.• Selected and organized weekend music log• Procured news and event information for personalities
Chris Douglass Skills
Chris Douglass Education Details
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The Art InstitutesAdvertising (W/ Internet Marketing Concentration) -
The New England Institute Of ArtRadio Broadcasting
Frequently Asked Questions about Chris Douglass
What company does Chris Douglass work for?
Chris Douglass works for Groupeconnect
What is Chris Douglass's role at the current company?
Chris Douglass's current role is Manager, Project Management.
What is Chris Douglass's email address?
Chris Douglass's email address is ch****@****ail.com
What is Chris Douglass's direct phone number?
Chris Douglass's direct phone number is +175749*****
What schools did Chris Douglass attend?
Chris Douglass attended The Art Institutes, The New England Institute Of Art.
What are some of Chris Douglass's interests?
Chris Douglass has interest in Writing, Exercise, Social Media, Animals, Events, Digital Photography, Children, Education, Advertising, Music.
What skills is Chris Douglass known for?
Chris Douglass has skills like Social Media, Advertising, Customer Service, Social Networking, Public Speaking, Sales, Event Planning, Photography, Social Media Marketing, Facebook, Time Management, Adobe Creative Suite.
Who are Chris Douglass's colleagues?
Chris Douglass's colleagues are Emma Beckerman, Arunabh A., Erin Nanna, Makena Cahill, Kate Sherrill, Charlie Perrins, Blair Douglass.
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