Chris Dupre Email & Phone Number

A wine marketing brand manager for Louisiana since May of 2006. Duties include managing supplier relationships, analyzing market trends, making product sales forecasts, and maintaining healthy gross profit margins. Identifies opportunities, barriers and problems, and recommends solutions. Determines the needs and profitability of new wine labels, sets pricing and discounts, and implements vendor programs and sales incentives. Monitors field execution of vendor programs and gathers input from area management for the needs of attaining vendor sales goals. Also monitors vendor accounts receivables, reports deficiencies to suppliers, investigates any discrepancies, and coordinates a resolution.

Managed a sales team of five. Assisted and motivated sales personnel. Distributed and monitored sales quotas, tracking forms, display activity, and the use of available POS. Provided direction and assistance for implementing corporate and supplier brand standards, offered in-field training and development, and evaluated sales performance standards.

The Glazer's Joint Venture Team was an in-house, supplier-driven marketing team. Worked closely with suppliers to prioritize core brand strategies and to build regional plans based upon local needs. Analyzed brand and size sales trends by market and premise type, tracked retail pricing and competitive activity, reported sales and new distribution, and identified key opportunities. Involved with brand programming and pricing strategies. Assisted in coordinating POS usage and needs, conducted new brand kick-off meetings at various branches, and worked first hand with local management and sales personnel to best implement supplier-distributor strategies. Developed key on and off-premise account relationships, assisted in chain presentations, and conducted distributor “ride-withs” with key sales personnel.