Christopher Marsh Email & Phone Number

San Francisco, CA, US

San Francisco Bay Area

• As CEO of Print-Tech, I oversee all aspects of business operations, strategic planning, and growth. My focus is on scaling the business through personalized event solutions that drive engagement and lead generation for.
• Strategic Leadership - Define and execute the overall business strategy to ensure continued growth and innovation in personalized event technology.
• Partnership Development - Build and manage strategic partnerships to expand the company’s reach and drive new business opportunities.
• Product Innovation Support - Collaborate with the Lead of Product, providing strategic guidance and ensuring alignment with market demands and company goals.
• Marketing Strategy - Oversee the creation and execution of marketing campaigns that enhance visibility and boost customer engagement.
• Operational Oversight - Manage day-to-day operations, from client relationships to team leadership, ensuring all business functions align with company goals.

New York, United States

• Developed compelling narratives for product engagement, enhancing brand appeal and market presence.
• Orchestrated the Go-To-Market strategy for Mimeo Photos and its products, ensuring effective alignment with market trends for successful launches.
• Conducted in-depth qualitative and quantitative research, using customer interviews, surveys, and data analysis to inform product development and marketing strategies.
• Implemented data-driven strategies through BI tools, synthesizing internal and external data for informed decision-making and product direction.
• Created and maintained detailed customer personas, aligning marketing efforts with the diverse needs and preferences within the customer base.
• Designed and executed targeted marketing campaigns with well-defined measurement goals, leading to measurable market penetration and brand strengthening.

San Francisco Bay Area

• Acted as a key liaison between the operations and marketing teams, extensively educating the marketing department on product details and service nuances. This collaboration was pivotal in refining marketing copy and.
• Served as a bridge between product knowledge and storytelling, significantly enhancing the marketing team's understanding of key value propositions and accurate product representation.
• Oversaw global manufacturing of two million custom products annually through blurb.com and magcloud.com, ensuring quality and efficiency in production processes.
• Managed e-commerce ERP admin functions for order routing, shopping cart, manufacturing capacities, and capabilities, optimizing operational workflows.
• Determined staffing requirements, conducted interviews, and led the training of new employees, fostering a skilled and efficient workforce.
• Managed project initiatives for B2B API system integrations, collaborating with engineering teams and manufacturers to streamline operations.

San Francisco, California

• Manage day to day operations, oversee production of all POD products and services.
• Responsible for forecasting and partner acquisition.
• Support new product integrations, product upgrades and enhancements.
• Execute operational reporting, manage color and overall quality audit processes.
• Develop systems and procedures that support the growing business.
• Ensure specification, schedule and quality requirements are met.

San Francisco Bay Area

• Design brand identities for start-ups and small businesses.
• Provide logo design, website development, product packaging, business cards and other marketing collateral.
• Assist clients in determining brand objectives, budget, presentation approaches, styles and techniques.

San Francisco Bay Area

• Project manage complex print, packaging and mailing projects.
• Gather project details, prepare estimates, purchase orders and invoices and conduct quality checks.
• Provide support from inspiration and concept development to design, printing and fulfillment.
• Negotiate competitive pricing with manufacturers and suppliers.

Belmont, California

• Help develop and implement web2print portal.
• Increased digital print sales by estimated $250K annually through added online sales.
• Manage all online accounts and provide customer training and technical support.

Belmont, California

• Responsibility increased from 10 broker accounts to 30 in one year.
• Manage project schedules and meet deadlines within budget.
• Analyze production data for efficiency and cost reduction
• Manage job jackets, digital files, work orders, proofs, change orders, approvals and shipments.

San Luis Obispo, California

• Printed the Cal Poly newspaper on the Goss Community offset web press
• Gained important technical knowledge and “hands-on” production experience

Bachelor Of Science, Graphic Communications

Activities and Societies: The National Dean’s List (Fall 2003, Fall 2004, Winter 2004)Concentration: Electronic Publishing and Imaging

Associate Degree, General Education

Associate Degree, General Education

Activities and Societies: College of Marin ACE@IVC Drown Foundation Scholarship (2000)