Chris Jones

Chris Jones Email and Phone Number

The Sustainability Growth Partner🌱 | Founder of Plucky Bamboo | Helping Planet-First companies grow their revenue and scale their impact @ Plucky Bamboo
Chris Jones's Location
London, England, United Kingdom, United Kingdom
About Chris Jones

Hi there! šŸ‘‹ I drive mission-led orgs to new heights with a decade of Growth Marketing expertise. My secret sauce? Data-Driven Growth Plans that move you from high 100ks to 7 figures & squeeze every marketing Ā£ further than ever before. 🌱 Now, if you're from a mission-led company, you've got at least one of these challenges šŸ‘‰1. A reliance on agencies that overpromise, underdeliver and inflate costs.2. Managing tighter marketing budgets than profit-first companies.3. You're struggling to build trust in a competitive industry.4. Balancing customer experiences with limited resources.5. Conveying complex messages to diverse audiences.The good news? To fix it, you don't need to:→ Spend thousands on ads.→ Master every marketing channel.→ hire an entirely new marketing team.→ Tear your hair out rebuilding your product and/or sales cycle.I'll partner with you to create a Growth Plan that:ā— Gets your business in front of the most important decision makers for your target market.ā— Helps align your marketing, sales & CS teams behind a plan that drives real business results.ā— Removes inefficiencies in your existing marketing, sales and on-boarding cycles to get more out of every current Ā£ spent.ā— Makes the most of the current clients you have to let THEM build your trust within the marketplace AND increase their CLTV.ā— Leverages my unique background to truly understand your target market and how to speak to them.If this sounds game-changing, let's connect!🌱 Interested in my journey? 🌳My path to Growth Marketing has been a whirlwind! A decade ago, I started with a degree in Video Games Design, cultivating creativity and problem-solving. Then, I dived into acting, learning storytelling, audience engagement, and emotional marketing.From there, I built a theatre production company, but to sell tickets i had to drive marketing forward! I ventured into online marketing, specializing in SEO. I then founded an SEO agency, mastering data-driven decisions and organic marketing. Closing that chapter taught me all about adaptability, resilience, and embracing new challenges.Then I joined London & Partners as the SEO manager, transitioning into CRO specialist, which has taught me just how much of a difference mission-led organisations make to the world. My journey has been all about bridging creativity, psychology & data, and I'm now on a mission to empower visionary leaders to supercharge their growth!

Chris Jones's Current Company Details
Plucky Bamboo

Plucky Bamboo

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The Sustainability Growth Partner🌱 | Founder of Plucky Bamboo | Helping Planet-First companies grow their revenue and scale their impact
Chris Jones Work Experience Details
  • Plucky Bamboo
    Founder
    Plucky Bamboo Nov 2023 - Present
    London Area, United Kingdom
    We partner with 7 figure, Planet-first Companies, to help them multiply revenue & impact in 12 months with a proven 4 step Growth Plan. Messaging, marketing, sales and systems. Find out more: https://pluckybamboo.com/HOW DO WE DO IT?āž¤ First - we craft your market-winning offer: We work with you to define a resonating, profitable offer and create marketing messages and assets based on transformative case studies, making you stand out.āž¤ Second - we build an education-based… Show more We partner with 7 figure, Planet-first Companies, to help them multiply revenue & impact in 12 months with a proven 4 step Growth Plan. Messaging, marketing, sales and systems. Find out more: https://pluckybamboo.com/HOW DO WE DO IT?āž¤ First - we craft your market-winning offer: We work with you to define a resonating, profitable offer and create marketing messages and assets based on transformative case studies, making you stand out.āž¤ Second - we build an education-based marketing funnel for pipeline growth: Using the insights & assets we've gathered, we deploy an education-focused marketing strategy to attract qualified prospects through content & outreach, attracting the 67% of the market that don't know you!āž¤ Third - we streamline your sales process: We enhance your sales process, optimizing tools & pitches to efficiently turn prospects into revenue. We work with you to build a VSL to chip away at the 7 hours of engagement B2B buyers need to build trust and shorten your sales cycle.āž¤ Last - we help in scaling your impact: We focus on systems & automation to scale your success sustainably, ensuring your operations support growth without compromising quality or impact, while also reducing waste & inefficiency.We partner with Founders & CEOs that want to make a positive change to the planet, strategising with you and then implementing that strategy. We take a holistic approach, addressing each phase of growth with collaboration, precision and care.IF WE WORK TOGETHER, YOU'LL GAIN:āž¤ Quick sales growth with deep impact in 2-3 months.āž¤ Trust-building, value-packed marketing & sales assets.āž¤ A clear, strategic 12-month plan for success & cash flow.āž¤ Sustainable scaling through systematization & automation.āž¤ The ability to cut waste in sales & marketing, focusing on impact.āž¤ A battle-tested growth partnership for extraordinary success together. Show less
  • London & Partners
    Conversion Rate Optimization Specialist
    London & Partners Jul 2022 - Present
    In this role, I'm responsible for improving revenue & CVR at Visit London. Accomplishments in my first year here: šŸ‘‰ š—œš—ŗš—½š—æš—¼š˜ƒš—²š—± š—°š—¼š—»š˜ƒš—²š—æš˜€š—¶š—¼š—» š—æš—®š˜š—²š˜€ š—Æš˜† šŸ²šŸ±%šŸ‘‰ Built out better data-sets and systems using existing data sourcesšŸ‘‰ Led procurement for a Google Optimize (A/B testing tool) replacementšŸ‘‰ Led strategy to understand our users through qualitative testing, user interviews & researchšŸ‘‰ Worked across channels to improve our omnichannel strategy… Show more In this role, I'm responsible for improving revenue & CVR at Visit London. Accomplishments in my first year here: šŸ‘‰ š—œš—ŗš—½š—æš—¼š˜ƒš—²š—± š—°š—¼š—»š˜ƒš—²š—æš˜€š—¶š—¼š—» š—æš—®š˜š—²š˜€ š—Æš˜† šŸ²šŸ±%šŸ‘‰ Built out better data-sets and systems using existing data sourcesšŸ‘‰ Led procurement for a Google Optimize (A/B testing tool) replacementšŸ‘‰ Led strategy to understand our users through qualitative testing, user interviews & researchšŸ‘‰ Worked across channels to improve our omnichannel strategy (social media, email and mobile app)šŸ‘‰ Ideated and leading a project to evolve the site to fit the company’s new vision of ā€œeCommerce firstā€I also work with the team on User Acquisition, training & knowledge transfer on the marketing funnel, reporting systems and more. Show less
  • London & Partners
    Seo Manager
    London & Partners Jan 2022 - Jul 2022
    London, England, United Kingdom
    I was a maternity cover for the SEO Manager in the Growth Team of Visit London. This is the eCommerce branch of London & Partners, which helps enable the social enterprise to add value to London's activities.My focus was on leading the SEO strategy of the site to generate more visitors, while in a broader sense, working with the team to improve customer journey, CRO and ultimately, eCommerce revenue to the site.My specific tasks were:šŸ‘‰ Following-through on the SEO… Show more I was a maternity cover for the SEO Manager in the Growth Team of Visit London. This is the eCommerce branch of London & Partners, which helps enable the social enterprise to add value to London's activities.My focus was on leading the SEO strategy of the site to generate more visitors, while in a broader sense, working with the team to improve customer journey, CRO and ultimately, eCommerce revenue to the site.My specific tasks were:šŸ‘‰ Following-through on the SEO roadmap and adjusting to campaigns & activationsšŸ‘‰ Guiding various content teams regularly with SEO recommendations (at times, 20+ pages a week)šŸ‘‰ Advising on website re-design to improve customer journey & revenuešŸ‘‰ Advising the growth team on User Experience, CRO and behavioural informationšŸ‘‰ Providing a new, Ā£9MM international campaign with search trends and SEO data to inform strategy Show less
  • Tree Folk Theatre
    Executive Producer
    Tree Folk Theatre Nov 2013 - Aug 2022
    London, United Kingdom
    Generate funding, interest and ticket sales for productions. Oversee advertising and marketing, administrative and clerical issues. Manage PR and press communication and general business back-end of the theatre company.
  • Leadfocus
    Co-Founder
    Leadfocus Feb 2018 - Jan 2020
    London, England, United Kingdom
    Using my SEO and Social media knowledge, and my brother's sales knowledge, we setup a lead generation & SEO agency. The agency mainly served professional SMEs and provided full-service online marketing for them, with a focus on driving traffic, conversions & revenue from their online presences.As a bootstrapped start-up, this role was varied, starting off with prospecting, identifying good leads, sales, on-boarding & marketing strategy creation for clients. Once the agency matured, I… Show more Using my SEO and Social media knowledge, and my brother's sales knowledge, we setup a lead generation & SEO agency. The agency mainly served professional SMEs and provided full-service online marketing for them, with a focus on driving traffic, conversions & revenue from their online presences.As a bootstrapped start-up, this role was varied, starting off with prospecting, identifying good leads, sales, on-boarding & marketing strategy creation for clients. Once the agency matured, I switched into more of an account and stakeholder management role that included being responsible for delivering SEO, lead generation & revenue improvement for the companies we worked with.āœ” Clients: Led in signing up 17 clients to the business in totalāœ” Account Management: Looked after up to 9 clients at any one timeāœ” Revenue growth for clients: Average of 63% increased revenue per reporting client Show less
  • Freelance
    Online Marketing Consultant
    Freelance Aug 2017 - Apr 2019
    London, England, United Kingdom
  • The University Of Westminster Students'​ Union
    Vice President Communications
    The University Of Westminster Students'​ Union Jul 2010 - Jun 2011
    London, England, United Kingdom
    During my time at UWSU as VP Communications, I managed a few teams of volunteers, totalling around 35. I also had ownership of a few marketing & communications channels:• Smoke Radio - An award-winning radio station that was run by the radio course in the university• Smoke Magazine - With a distribution of around 800 students & alumni• UWSU Website• UWSU Social ChannelsI also built the foundations for Smoke TV, which was to become UWSU's Youtube channel.

Chris Jones Education Details

Frequently Asked Questions about Chris Jones

What company does Chris Jones work for?

Chris Jones works for Plucky Bamboo

What is Chris Jones's role at the current company?

Chris Jones's current role is The Sustainability Growth Partner🌱 | Founder of Plucky Bamboo | Helping Planet-First companies grow their revenue and scale their impact.

What schools did Chris Jones attend?

Chris Jones attended University Of Westminster.

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