Chris Dejonghe personal email
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My high school nickname was “Thesaurus,” and my friends and co-workers most often comment on my way with words, my ability to “herd cats,” and my irrepressibly positive attitude. I love sharing knowledge through public speaking, building teams that rock, and creating brands and messages that resonate with the target audience.In resume-speak:Comprehensive executive experience in transforming teams to deliver results through innovative integrated marketing communications (marcom) initiatives. Demonstrated leadership in corporate communications, product marketing, and advertising agency positions. Repeatedly selected to lead strategically critical executive projects that improved bottom line by generating revenue while reducing costs. Recognized for leveraging both contemporary and traditional strategies to exceed customer expectations—and get results. Selected Achievements:► Delivered integrated marketing program for national tour, resulting in sales valued at $75MM in 8 months, exceeding expectations by 50%. ► Conceived and executed company’s first direct mail marketing campaign, drawing prospects to seminars that resulted in on-the-spot sales orders of $12MM. ► Launched award-winning Wall Street Journal ad campaign, securing more than $8.6MM in sales in 6 months from previously untapped market. ► Implemented short-term, low-cost program to capitalize on competitor recall, capturing $1.3MM incremental revenue per year. ► Transformed departments at several companies through restructuring, coaching, and strategic positioning.Correct pronunciation: dee YUNG (ah)Common Misspellings: Kris, Cris, Christy; DeJohn, DeJon, DeJong, DeJonge, Dejon, Dejong, Dejonge, De Jon, De Jong, De Jonge, De jon, De jong, De jonge,Deyonna, Deyunga, Deyung, Deyoung, Deyounga, Jonghe, Jon, Jong, Jonge.
Butterfly Branding & Communications
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PrincipalButterfly Branding & Communications May 2009 - PresentProvide consulting services and training to businesses and individuals in areas such as marketing communications, branding and positioning, personal brand creation, leveraging social media, portfolio development, effective messaging, and thought leadership.
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Director Marketing CommunicationsNielsen Audio (Formerly Arbitron) Mar 2007 - May 2009Led 15-person marcom department for $395MM market research and radio ratings corporation; ultimately responsible for all customer-facing communications including: online and print advertising, collateral, trade shows, customer events, product design collaboration, direct marketing, new media, e-marketing, and website.
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Director Marketing CommunicationsEclipse Aviation Jan 2005 - Dec 2006Supervised marcom department for aerospace start-up funded by Bill Gates; directed all aspects of branding and integrated marketing communications programs, capitalizing on both contemporary and traditional strategies.
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Managing PartnerMarcom At Large Jan 2004 - Mar 2006Provided marketing communications consulting for high-tech, B2B, and ad agency clients.
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Director, Marketing CommunicationsLexisnexis Aug 1997 - Nov 2003Managed marketing and communications departments, programs, and staff for $2.5B information technology company through a period of major technological change, intense acquisition activity, massive restructuring, and escalating competitive threats. Recognized for consistently driving revenues through effective communications initiatives; improving operational efficiences; helping employees adapt to cultural change; and rebranding the new company that evolved. -
Marketing Communications ManagerBarco Graphics Jan 1995 - Jun 1997Executive manager driving all communications deliverables in North America for $230MM global manufacturer of pre-press hardware/software systems that supported commercial printing and packaging industries. -
Marketing Product ManagerRoche Diagnostics 1991 - 1994Responsible for all marketing activities associated with new product launch for world’s largest healthcare equipment company. Delivered market demand analysis, sales force training, and integrated marketing communications program. -
Marketing Segment ManagerRoche Diagnostics 1991 - 1994(Roche Diagnostics was previously Boehringer Mannheim Corporation)
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Advertising Agency ExperienceVarious Agencies 1985 - 1990Recognized for successes in both creative and account management roles in regional, national, and international ad agencies. Promoted rapidly from Copywriter to Project Manager/Writer to Creative Director and from Account Executive to Account Supervisor to Vice President, Client Services.
Chris Dejonghe Skills
Chris Dejonghe Education Details
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Marketing, Management Strategy, Organizational Behavior -
Marketing, English
Frequently Asked Questions about Chris Dejonghe
What company does Chris Dejonghe work for?
Chris Dejonghe works for Butterfly Branding & Communications
What is Chris Dejonghe's role at the current company?
Chris Dejonghe's current role is Branding & Communications Consultant/Coach/Trainer ... delivering transformational ideas that get results.
What is Chris Dejonghe's email address?
Chris Dejonghe's email address is ch****@****ail.com
What schools did Chris Dejonghe attend?
Chris Dejonghe attended Northwestern University - Kellogg School Of Management, Miami University.
What skills is Chris Dejonghe known for?
Chris Dejonghe has skills like Marketing Communications, Strategy, Integrated Marketing, Direct Marketing, Marketing, Strategic Planning, Leadership, Management, Public Speaking, Training, Social Media, Advertising.
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Chris Dejonghe
Toronto, On
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