Chris Henry Email & Phone Number

Austin, Tx, Us

Austin, Texas Metropolitan Area

• Collaboration with Product Planning, Regional Go to Market, Finance, Program Management, Supply Chain and Engineering in managing PowerEdge WW• Comprehensive World-Wide Launch Strategy • Strategic Roadmap Input from the voice of the customer • Competitive response for feature enhancements to PowerEdge• Transition Management; Balancing customer voice and financial goals delivering • Technical Escalations from regional Centers of Competence and sales• RUM Performance for PowerEdge Servers

Round Rock

• Managed the PE Volume (4S, 2S & 1S Rack/Tower) business in NA through the following activities: Pricing Strategy for NPI and Sustaining • Direct, Channel and Online Sales Enablement• Transition Management • Developed North America Launch Strategy• Promotional Strategies • Focal point for Customer for Product Development • Sales Support • Large Opportunity Support • RUM Performance for PowerEdge

Austin, Texas Area

Director of World Wide OEM Alliances • Utilize Product Development and Product Sales experience to create and sustain effective relationships with Tier 1 PC manufacturers HP, Lenovo, & Dell that drive revenue and market presence for Kensington. • Responsible for Business Development, Sales Operations, Roadmap, and P&L of ~$20M in product hardware sales. • Orchestrate new design wins by leading dynamic teams to develop product, business, and sales strategies that drive OEM revenue. Teams consist of Finance, Marketing, Engineering, Product Development, and Sales.o Collaborate with OEMs to facilitate and negotiate new portfolio offerings. o Develop solutions to ensure Kensington products remain compatible with current trends such as customer desire for smaller computing devices. o Design MDF and Marketing programs that coordinate with OEMs’ marketing strategies to maximize ROI and achieve sales growth targets. o Train PC manufactures on Kensington’s unique security product solutions and their benefits to enable the marketing plans and strategies.Select Accomplishments:• Secured 13 new OEM product offerings over 4 years with Tier 1 PC manufacturers. Result: Drove double digit revenue and margin growth for 2017 YTD.• Signed exclusive category captain contract with Tier 1 PC manufacturer. Result: Generated double digit growth over multiple years from single source agreement. • Revitalized stagnant relationship with Tier 1 PC manufacturer. Result: Led to 7 product offering wins accounting for incremental $4M per year. • Reduced program spend 36% to optimize ROI and increase margins while still generating high single digit revenue growth.

Austin, Texas Area

• Led Americas Product Management team responsible for all sales enablement and product management of Dell M-series Blade servers, PEC servers, Data Center Solution servers, and Software Solution stacks in the Center of Competence.• Managed $1B+ Enterprise product revenue that achieved 45%+ growth YoY driven by DCS.• Successfully launched and transitioned customers from 11G blade portfolio to 12G blade portfolio while meeting financial goals set for portfolio.• Orchestrated end of life procedures before each launch to reduce obsolete inventory exposure. • Enhanced successful sales cycle of Data Center Solutions Cloud Business; reduced SKU development cycle times 85% (from 15 weeks to 2 weeks). Result: Fastest growing line of business in Enterprise space.

Austin, Texas Area

• Utilized understanding of customer requirements, service abilities, and product specifications of SAN products to enable complete SAN solution and increased customer experienced that drove enhanced margins vs. server portfolio• Investigated customer experience and needs to gain first-hand opinions. Assessed customer reaction to implementations based on propositions to aid in design of go to market strategy. • Delivered roadmap presentations and briefings to further customer understanding and participation in design of future products. • Collaborated with Enterprise System Group in Profile & Concept phase of Phase Review Process while ensuring Product Development’s adherence to customer requirements. • Evaluated third-party storage products from EMC, McData, and Brocade to complete product & solution portfolio and then brought these products to market.• Identified cost improvement opportunities for Enterprise professional services to increase margin contribution to the P&L.• Negotiated and structured an out-sourcing professional service contract with EMC to provide complete solution to Dell/EMC co-branded products.

• Managed the team focused on OptiPlex and Latitude lines of business sold to Fortune 500 Corporate Accounts. Supervised account management, providing guidance on product development, up-sale, pricing strategies, renegotiations, launch success, and data analysis. • Responsible for ~$2.2B in revenue generation with 42% YoY growth of client products. • Provided direct feedback from Fortune 500 market to the product development teams. Reviewed Product Marketing Requirements Documents (MRDs) and Product Features Guide (PFGs) while offering guidance regarding typical product use within companies. • Launched 10 OptiPlex and 8 Latitude products and devised account transition plans to ensure ramp of new products:o Conducted sales training and provided go to market materials for Inside and Outside sales teams.o Provided product training and conducted field visits with Fortune 500 customers • Spearheaded numerous product transitions. Developed strategies to minimize gap outs, excess and obsolete, errors & omissions, and profit decline. • Provided direction and strategy to the Special Pricing team to meet OptiPlex financial plans.• Managed product metrics for Latitude and OptiPlex in the Fortune 500 space. Collaborated with data analyst to develop metrics package for executive analysis. • Decreased Average Sell Pricing (ASP) erosion in OptiPlex by utilizing customer purchasing knowledge to design upsell strategy for key hardware components. Explained benefits of pairing appropriate products to business solutions.

Austin, Texas Area

• Managed team of 12 product managers responsible for all third-party products including peripherals, monitors, printers and other accessories. Emphasized developing relationships with reliable third parties to maintain quality. • Responsible for ~$850M in revenue generation with 30% YoY growth.• Developed and maintained strategic relationships with vendors and suppliers, negotiating product selection, pricing, MDF, and service level agreements with executive management and account managers from third parties. • Designed and implemented first “special pricing” process for third party products to maximize margin contribution by developing a formal competitive process to request more aggressive costing for the sales opportunity. • Selected products based on internal portfolio needs, external market conditions, ROI analysis, and reliability of third-party vendors.

Austin, Texas Area

• Created $1.5M in yearly savings through “Free to Fee” project. Evaluated service levels to restructure service options for small business and consumer clients. • Reduced software support from “lifetime” to 90 days. • Generated $10M+ in revenue at 65% margin by designing and launching previously non-existent fee-based software support. • Redefined third-party product service offerings and created alternative database for customers to locate and utilize support. • Conducted focus groups to determine customer perception of “free” vs “fee” based services • Developed competitive analysis to review product success in market. Conducted quantitative research comparing prices and quality of services offered to consumers.

Austin, Texas Area

- Key contributor in the launch of Software and Peripherals LOB at Dell- Established first framework for all product management activities used in S&P- Evaluated product requirements from internal needs and external market conditions to broaden the offerings in multiple categories- Sales Messaging through various vehicles - Product Training- Customer conference calls- Technical sales support