Chris Herche Email & Phone Number

Hollywood, Ca, Us

Create Music Group, our artists, labels and partners around the world have surpassed more than 14 Billion streams a month across all DSPs. This number is a testament to the power of a thriving independent music industry and we’re very proud of our place in it.We could not achieve our success without our incredible partners, one of which, Worldstar, which saw the launch of Ice Spice onto the music scene with “Bikini Bottom” and “Munch,” which has been certified Gold. She’s one of so many new artists we worked with this year. CMG’s media division Flighthouse surpassed 350 million followers & subscribers in 2022 across all social media platforms and our publishing division continued to grow, with Create writers contributing to 3 Hot 100 Number One hits this year alone.

Vicarious was a previously a full service interactive/integrated marketing firm specializing in music, film, TV, apparel & overall pop culture. Now relaunched as a record label and distributor helping out artists from the Cincinnati / Kentucky area! Management for E The Profit.

Doubled streams yearly since 2018 with over 1 Billion on demand streams in 2019.9 Artists nominated for XXL Freshmen 10th slot (2020).5 albums charted on the Billboard Top 200 (2019) / 4 artists on Rolling Stone's Artists 500 charts (2019).Oversaw release for Yungeen Ace's project "Step Harder" which was his first time charting on Billboard at #81 on the Top 200 albums chart.Oversaw the virality of Flipp Dinero's "Leave Me Alone" including coverage in the sports world with pickup from ESPN, Bleacher Report, TMZ, & more. Superstar posts from OBJ, etc . Creating & executing strategy for emerging artist Luh Kel who in just 8 months has received more than 100 Million+ Total Streams, reached # 3 on the Spotify Global Viral Chart, # 3 on the Spotify U.S. Viral Chart, had more than 10 Million Tik Tok videos made to his music, and charted # 39 on the Billboard Hot R&B/Hip Hop Songs Chart as well as # 19 on Billboard Emerging Artists Chart for his song "Wrong".

Day-to-day marketing and label operations for Cinematic Music Group including overseeing the Product Management/Marketing, Publicity, Video Production, Radio Promotion, and Digital Marketing teams. Responsible for all aspects of album scheduling and roll out including, artist financial planning, branding, label creative/packaging, content, advertising, print and digital initiatives.Accomplishments during my employment:Flipp Dinero: # 1 song at Urban Radio and 2X platinum with "Leave Me Alone". Platinum Record - Joey Bada$$ "Devastated" certifiedGold Record - Flipp Dinero "Leave Me Alone" RIAA certifiedGold Record - Luh Kel "Wrong" RIAA certified charting at #39 on Billboard Hot R&B/Hip-Hop Songs Chart went gold in August 2019 and is on pace for platinum before the end of the year. Over 600,000,000 million total streams in 2018, double from 2017.Cinematic's Management clients include T-Pain, Cam'ron, YFN Lucci, Dre Moon, Jaydayoungan, Luh Kel, DJ Drewski, A Zae Productions, Xanman, Smoke DZA & Styles P.T-Pain revealed as the winner of this season’s #1 new series and #1 unscripted show “The Masked Singer” in tandem with the release of his album “1UP”. Launched Wiscansin store that is in Urban Outfitters.T-Pain's acoustic tour sold out in a few hours. T-Pain hosted the iHeart Radio Music Awards.T-Pain performing on Miss USA 2019 (not sure if we want to include) T-Pain included in LEGO 2 movie soundtrack CTV YouTube grew to 150K subscribers.3rd Annual “Smokers Club” Festival in Long Beach last year had over 25,000 attendees per day. Currently planning festivals for next year in LA and Denver.* Joey Bada$$ continuous role on Mr. Robot

Toronto, Ontario, Ca

As VP of A&R, responsible for signing: Moosh & Twist, Big Will "Dabb On Em", Sonny Digital & Que. Previously signed Jake Miller to his first recording contract & licensed Diplo "Express Yourself" for a compilation Oct, 2013.Launched the Digital Marketing department at Entertainment One Music, establishing the label’s first-ever digital strategy, pioneering relationships across the industry and building out all B2B and B2C digital properties. Recently working with in-house interactive agency, The Secret Location on various new digital based revenue generating platforms. Drove 540% digital singles market share growth and 170% full album market share growth from 2008 to present.

Toronto, Ontario, Ca

Signed Big Will "Dabb On Em" singles deal in November 2015.Secured Chedda Da Connect "Flicka Da Wrist" license in Empire (Fox) season 2 premiere.Signed OCD Moosh & Twist to their first recording contract in March 2015.Signed Jake Miller to his first recording contract in January 2013 including the release of his EP "The Road Less Traveled" (April 9th, 2013) and his debut album, "Us Against Them" (October 29th, 2013). * "The Road Less Traveled" EP released April 9th, 2013. * In the past 18 months, Jake has sold over 240,000 digital tracks. * 90,000+ of "A Million Lives" in 2013 alone (updated 9.10.13). * EP was # 55 Billboard Top 200 release week. * "Us Against Them" debut album released November 5th, 2013.Licensed Diplo "Express Yourself" from Mad Decent for Twerk Compilation to be released 2013.Tracks placed:Moosh & Twist "Growing Pains" full album - August 5th, 2016DJ Burn One "The Highlands" full album - August 12, 2014Tha Joker "In The Mode" feat. K Camp prod. DJ Burn One - July 22nd, 2014Chris Webby "Ride On" feat. Rittz prod. DJ Burn One - November 12, 2013Jake Miller "Us Against Them" full debut album - November 5, 2013Jake Miller "The Road Less Traveled" full EP - August 9, 2013Kottonmouth Kings "Boom Clap Sound" feat. Chris Webby - November 8, 2011Freddie Gibbs "Personal OG" prod. Block Beattaz - August 3, 2010Responsible for hiring and overseeing A&R consultant Jason Jordan.

Toronto, Ontario, Ca

Launched the Digital Marketing department at Entertainment One Music, establishing the label’s first-ever digital strategy, pioneering relationships across the industry and building out all B2B and B2C digital properties.Drove 540% digital singles market share growth and 170% full album market share growth from 2008 to present.Responsible for concepting and executing digital marketing strategy including web, mobile and social in support of all Entertainment One Music project priorities, artists and releases resulting in over 10 top 5 digital albums and several platinum and gold digital singles YTD.Grow Entertainment One Music Digital Marketing Team; work closely with direct reports to manage day-to-day responsibilities against department goals and strategy.Plan and manage large-scale digital campaigns with joint venture and digital distribution partners such as VEVO, AOL, MSN, Clear Channel, and YouTube; own and grow relationships.Develop and implement sales strategy across all digital channels and DSPs including the forecasting of new releases and long-term projected sales. Establish, improve and optimize relationships with key digital distribution partners such as iTunes, Amazon, Spotify, Napster, and Rhapsody.Serve as a thought leader and authoritative voice in the digital space representing Entertainment One Music at key industry events such as CMJ, TJ Martell and Canadian Music Week.Oversee media planning and buying strategy, CRM, SEO and SEM to support all releases. Optimize social networking profiles (artist and label)/social network marketing endeavors, label website and online video channels.Lead redesign of Entertainment One digital properties including new site strategy, leadership of independent designers and user experience. Label YouTube page has grown to 378 Million+ views resulting in over $3MM in revenue.Merchandise physical, digital and mobile content to optimize web traffic to artist, label and third party community sites.

New York, Ny, Us

Coordinated daily touring schedule, buys, street teams, lifestyle companies & budgets of artists on the road – collected all requests from radio, sales, publicity and marketing for entire J/Arista artist roster. Coordinated artist relations and some aspects of production for BMG special events ranging from showcases, AOL LIVE, conventions, Clive Davis’ Pre-Grammy Party etc.Digitally product managed RCA MG’s developing artist roster spanning pop/rock genres. Created and customized online promotional campaigns in efforts to optimize site traffic and data capture. Managed and developed online marketing and promotional initiatives with major online and social networking partners.