Leading the Veracross, Digistorm and Firefly sales teams across the Asia Pacific region.

As the Director of Sales and Marketing at Digistorm, a software company specializing in creating mobile apps, the first dedicated K-12 CRM 'Funnel' in Australia, and school websites, I have been committed to steering the sales, marketing, and operations aspects of the business. Collaborating with Managing Director Tim Oswald, we have transformed the company from a two-person team with three school clients to a thriving organization serving over 800 schools across 12 countries.In my role, I have consistently adopted a 'client-first' approach, ensuring customer satisfaction remains at the core of our business values. This focus has resulted in a remarkable 99% customer retention rate, reflecting our dedication to building strong, long-lasting relationships.Under our leadership, Digistorm has expanded into a company of approximately 65 employees, boasting offices in both Burleigh Heads, Australia, and Denver, Colorado. I am extremely proud of our achievements thus far and look forward to driving continued growth and success in the edtech industry.

As a Sales Account Manager, I effectively managed a vast territory encompassing a significant portion of the central Gold Coast region, focusing on the renowned Entertainment Book as our flagship product. My dual responsibilities included expanding the book's presence by onboarding premium establishments to the Entertainment program and devising marketing strategies for organizations utilizing the product as a fundraising tool.My role emphasized business development and cold calling to expand the base of not-for-profit groups and organizations leveraging the book as a powerful fundraising platform. Additionally, I cultivated existing business and strengthened relationships, actively overseeing more than 250 accounts.My expertise in the B2B aspect of the position was recognized by Entertainment Publications through the "Outstanding Performance" award, presented to high-performing team members for their exceptional merchant acquisition efforts.I take pride in having significantly increased market penetration and elevating the product's standing within the local industry.Notable achievements:- Awarded the Entertainment Publications Outstanding Performance Merchant Signing Award in 2010 for exceptional sales performance during the new merchant signing period- Surpassed 2010 New Target Account Acquisition goal by 166%- Retained 99% of revenue in 2010- Exceeded 2009 New Target Account Acquisition target by 233%- Maintained 98% of revenue in 2009